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	<title>Comments on: Something old, something new, something borrowed in TV ratings battle</title>
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	<link>http://mumbrella.com.au/something-old-and-something-new-in-tv-ratings-battle-14826</link>
	<description>Everything under Australia’s media and marketing umbrella</description>
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		<title>By: jamoe</title>
		<link>http://mumbrella.com.au/something-old-and-something-new-in-tv-ratings-battle-14826#comment-27856</link>
		<dc:creator>jamoe</dc:creator>
		<pubDate>Fri, 15 Jan 2010 01:19:39 +0000</pubDate>
		<guid isPermaLink="false">http://mumbrella.com.au/?p=14826#comment-27856</guid>
		<description>Its expensive and I had my doubts... but when my housemates installed foxtel it opened up a whole new world of amazing television, there is a lot of crap, but at least there is enough choice to sift through and find something.... if only they didnt have so many friggin ad breaks. 

Reality TV is cheap television in every sense of the word.</description>
		<content:encoded><![CDATA[<p>Its expensive and I had my doubts&#8230; but when my housemates installed foxtel it opened up a whole new world of amazing television, there is a lot of crap, but at least there is enough choice to sift through and find something&#8230;. if only they didnt have so many friggin ad breaks. </p>
<p>Reality TV is cheap television in every sense of the word.</p>
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		<title>By: Chris Walton</title>
		<link>http://mumbrella.com.au/something-old-and-something-new-in-tv-ratings-battle-14826#comment-27202</link>
		<dc:creator>Chris Walton</dc:creator>
		<pubDate>Thu, 07 Jan 2010 22:05:53 +0000</pubDate>
		<guid isPermaLink="false">http://mumbrella.com.au/?p=14826#comment-27202</guid>
		<description>I find it staggering that even in this day and age literally hundreds of millions of dollars of client&#039;s advertising money is ploughed into programmes that are bought and scheduled on little more than someone&#039;s gut feel as to how they will perform.

The techniques and technology are available to better predict how programmes will perform but as of yet are under-utilised. Hence such articles as this one still get column inches.</description>
		<content:encoded><![CDATA[<p>I find it staggering that even in this day and age literally hundreds of millions of dollars of client&#8217;s advertising money is ploughed into programmes that are bought and scheduled on little more than someone&#8217;s gut feel as to how they will perform.</p>
<p>The techniques and technology are available to better predict how programmes will perform but as of yet are under-utilised. Hence such articles as this one still get column inches.</p>
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		<title>By: C K Cash</title>
		<link>http://mumbrella.com.au/something-old-and-something-new-in-tv-ratings-battle-14826#comment-27201</link>
		<dc:creator>C K Cash</dc:creator>
		<pubDate>Thu, 07 Jan 2010 21:33:56 +0000</pubDate>
		<guid isPermaLink="false">http://mumbrella.com.au/?p=14826#comment-27201</guid>
		<description>Should all be on the Sci-Fi channel on Foxtel...I&#039;m worried about how Nine will probably butcher the new V series...currently Sci-Fi is airing the old miniseries/series</description>
		<content:encoded><![CDATA[<p>Should all be on the Sci-Fi channel on Foxtel&#8230;I&#8217;m worried about how Nine will probably butcher the new V series&#8230;currently Sci-Fi is airing the old miniseries/series</p>
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		<title>By: E. Yeoman</title>
		<link>http://mumbrella.com.au/something-old-and-something-new-in-tv-ratings-battle-14826#comment-27198</link>
		<dc:creator>E. Yeoman</dc:creator>
		<pubDate>Thu, 07 Jan 2010 15:02:04 +0000</pubDate>
		<guid isPermaLink="false">http://mumbrella.com.au/?p=14826#comment-27198</guid>
		<description>I&#039;m a Sci Fi fan,,OK?,,sorry but there it is. Totally pingedoff with TEN..advertise the Hell out of SG-U,,&amp; cancel after 3 viewings!!!  They did the same with Battlestar Galactica..ruined it!! Why not let Ch.7 just buy SF?? &amp; TEN can stick to it&#039;s unending re-runs of The Simpsons for the undead that watch that rubbish!!! Come on Ch. TEN it&#039;s time to get those back-packers out of the Programming Dept.. &amp; hire a professional.</description>
		<content:encoded><![CDATA[<p>I&#8217;m a Sci Fi fan,,OK?,,sorry but there it is. Totally pingedoff with TEN..advertise the Hell out of SG-U,,&amp; cancel after 3 viewings!!!  They did the same with Battlestar Galactica..ruined it!! Why not let Ch.7 just buy SF?? &amp; TEN can stick to it&#8217;s unending re-runs of The Simpsons for the undead that watch that rubbish!!! Come on Ch. TEN it&#8217;s time to get those back-packers out of the Programming Dept.. &amp; hire a professional.</p>
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		<title>By: C K Cash</title>
		<link>http://mumbrella.com.au/something-old-and-something-new-in-tv-ratings-battle-14826#comment-26909</link>
		<dc:creator>C K Cash</dc:creator>
		<pubDate>Mon, 04 Jan 2010 03:38:31 +0000</pubDate>
		<guid isPermaLink="false">http://mumbrella.com.au/?p=14826#comment-26909</guid>
		<description>More reality show rubbish....can&#039;t wait to turn the TV off this year I think!  And the current summer viewing options are crap with a capital C</description>
		<content:encoded><![CDATA[<p>More reality show rubbish&#8230;.can&#8217;t wait to turn the TV off this year I think!  And the current summer viewing options are crap with a capital C</p>
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