Ten rolls out the stars for new tenplay ad
Ten’s on air stars have come together for an ad to promote the network’s catchup tenplay service in which an ordinary viewer is put in charge.
The ad – made by BMF – sees the viewer walk through Ten’s Pyrmont headquarters, ordering The Bachelor host Osher Gunsberg to work late, stealing food from Matt Preston and Gary Mehigan’s plate and encountering Bondi vet Chris Brown in the lift.
http://youtu.be/Ch3xtGsbta4
BMF was appointed by Ten in July. According to the announcement, the campaign will develop over the coming months.
The ad was also shot at ten’s Melborune offices.
Credits:
- Client (Ten): Matt McGrath, Olivia Wokes, Alex Caisey
- Creative Director: Justin Ruben
- Director of Business Development: Alex Caredes
- Copy Writer: Nigel Clark
- Art Director: Corinne Goode
- Producer: Jenny Lee-Archer
- Senior Account Manager: Will Woods
- Account Executive: Megan Mabin
- Production Company: Radical @ Collider
- Director: Rosey
- Producer: Catherine Warner
- Editor: Drew Thompson
- Post production: Method
- Music & sound design: Rumble
Linkedin
Not that guy again
Great ad though.
User ID not verified.
hahahh – luv it
User ID not verified.
Can’t find tha app for Samsung Smart TV?
User ID not verified.
Any device? Not really. This is not set to be released on android for months.
.
User ID not verified.
Great work Team TEN.
User ID not verified.
The ‘This is SportsCenter’ campaign is one of the most highly awarded campaigns of all time.
https://www.youtube.com/watch?v=dgjg5XszAiM
You can make your own mind up where Ten’s idea came from.
Shameless.
User ID not verified.