The best Dr Mumbos of 2012
In this roundup from the Encore and Mumbrella Annual, we take a look at the seven best Dr Mumbo posts from the last 12 months.
1. When McDonald’s signage goes rogue
This rogue piece of signage at Wynyard McDonald’s in Sydney requires no words…
2. Angels and Devils
Confusing being in advertising, isn’t it?
3. Media Watch’s new slogan: ‘We don’t do last minute’
On the day Fairfax Media announced a vast restructuring, the Twitterati predicted it would be a hectic afternoon for the staff of the ABC’s Media Watch as they prepared that night’s show. Not so, revealed host Jonathan Holmes, as his new slogan was unveiled: “We don’t do last minute.”
4. The Sydney Mining Herald
With Gina Rinehart on Fairfax Media’s shareholders’ register, comedian Dan Ilic created The Sydney Mining Herald.
5. A non-heteronormative mole with throbbing eyelids writes…
When Sasha Burden did work experience at Melbourne’s Herald Sun, she didn’t have much fun. Writing a piece for student publication Farrago as “The Hun Mole”, she said: ”Throughout the week, I was consistently subjected to patronising attitudes, being referred to as ‘Little Bud’, ‘Champ’ and ‘Kidlet’. Men were also continuously and unnecessarily sexist, waiting for me to walk through doors and leave the elevator before them.” The pigs. And: “Basic fact checking would have refuted many of the heteronormative, white, elitist opinions expressed in that building.”
6. QR codes are the future
This Tumblr account says everything we need to know about the real-world usefulness of QR codes…
7. Planned spontaneity
Through the joy of the accidental cc, the following internal agency memo reached Dr Mumbo…
- This list first appeared in the Encore and Mumbrella Annual available in the App store and on Google Play.
