The Following wins prime time crime night
Wednesday night’s three-way criminology battle saw Nine finish with its nose in front as its Kevin Bacon serial killer drama The Following rated 816,000 metro viewers, just ahead of Seven’s Criminal Minds (778,000).
Ten’s Mr & Mrs Murder averaged 463,000 viewers according to overnight preliminary ratings from OzTAM.
Earlier in the night, the two-way battle between The Voice and My Kitchen Rules again went the way of the singing show. Nine’s The Voice averaged 1.996m metro viewers compared to MKR’s 1.405m, according to preliminary overnight ratings from OzTAM.
Ten’s Modern Family was less competitive, rating 306,000.
Nine won the night with a strong 29.3 per cent share. Seven was on 22.4 per cent.
ABC1 – which saw Shaun Micallef’s Mad As Hell rate 571,000 and Tractor Monkeys rated 371,000 – had a share of 10.3 per cent.
Ten delivered a 9.4 per cent share.
In the key advertising demographics of 16-39, 18-49 amd 25-54, The Voice and MKR were in the top two slots.
In the morning battle, Nine’s Today (359,000) finished just ahead of Seven’s Sunrise (355,000). Meanwhile, Seven’s The Morning Show (153,000) got back out ahead of Mornings on Nine (129,000).
Wednesday’s top 15 shows:
- The Voice Nine 1.996m
- My Kitchen Rules Seven 1.405m
- Nine News Nine 1.293m
- A Current Affair Nine 1.182m
- Seven News Seven 1.154m
- Today Tonight Seven 0.939m
- Home and Away Seven 0.860m
- ABC News ABC 0.855m
- The Following Nine 0.816m
- Criminal Minds Seven 0.778m
- Hot Seat Nine 0.683m
- Ten News Ten 0.683m
- 7:30 ABC 0.639m
- Shaun Micallef’s Mad As Hell ABC 0.571m
- Deal or No Deal Seven 0.490m
Wednesday’s network share:
- Nine: 29.3%
- Seven: 22.4%
- ABC1: 10.3%
- Ten: 9.4%
- 7mate: 4.1%
- 7TWO: 3.9%
- SBS1: 3.9%
- GO!: 3.6%
- Gem: 3.6%
- Eleven: 2.9%
- ABC2: 2.5%
- One: 1.9%
- ABC News 24: 0.9%
- ABC3: 0.6%
- SBS2: 0.6%
- NITV: 0.1%
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Wednesday night has proved to be an interesting lesson for Ten and its bright spark ideas for Shaun Micallef. Mr & Mrs Murder, neither a well written drama nor a comedy gets 100,000 less viewers than Micallef’s Mad as Hell on ABC which was very good last night, funny and well written. Lesson to Ten – play to a performer’s strengths and not weaknesses. Find another vehicle for him and develop it properly with a non broadcast pilot. Investing in content development will be the only way for Ten to survive. Is the management up to it?
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Surely mr and mrs Mulder is meant to be taking the mickey. The very title proves that. Shaun Mcalief wrong spelling is no actor.
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