Dr Mumbo

The social media adventures of media moguls

On Monday Dr Mumbo pointed out the shiny new social media accounts of News Corp’s two bosses new bosses, CEO Peter Tonagh aka “PT” and Australasian chair Michael Miller (let’s call him MM).

It’s fair to say it’s been a packed first week on the job for the pair if their Facebook and Twitter accounts are anything to go by.

Here’s a few of Dr Mumbo’s highlights.

Let’s start with PT taking slightly awkward selfies with his staff:

Screen Shot 2015-11-20 at 3.45.33 pmMM stalking the Tele’s news conference as part of the #snapsydney initiative:

Screen Shot 2015-11-20 at 3.48.03 pm

PT listening in on customer calls: Screen Shot 2015-11-20 at 3.49.14 pm

MM being an aviation nerd: Screen Shot 2015-11-20 at 3.50.30 pm

And getting feedback from Qantas:Screen Shot 2015-11-20 at 3.51.53 pm

Then there’s PT kayaking to work (who knew?):  Screen Shot 2015-11-20 at 3.53.59 pm

And the pair of them having cake with staff: Screen Shot 2015-11-20 at 3.55.27 pm

At the end of the week PT leads MM on Twitter followers 393 to 323 but trails him on Facebook likes with 81 to 168.

They’ve still got some way to go to match the 662,000 Twitter followers of boss Rupert Murdoch mind you.

Perhaps they need to start sharing their innermost thoughts more freely to get those numbers up:

rupert murdoch twitter charlie hebdo

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