Top stories
- TV ratings: Julia Gillard outrates X Factor to give Nine the night
- Spikes: Australia tops media shortlist with GayTMs and Game On leading way
- Research presented at Spikes has shown three quarters of marcoms execs believe their organisation is not digital ready
- 180 Amsterdam creative head says taking media strategy in-house is key for future of ad agencies
Mashable: Love blossoms in vacuum ad from Saatchi & Saatchi Dusseldorf
Here’s what could happen if you bring a fancy new cleaning gadget into your home: sparks will fly and love will bloom. And that’s not just between your lazy bones and your Vorwerk self-propelled vacuum. Your toy robot, a randy little guy with an eye for fresh meat, wants in on the action, too.
https://www.youtube.com/watch?v=8PhusMW8SZI
Creativity Online: The creepy side of Rob Lowe is revealed in a new ad for DirectTV
There is only one true Rob Lowe. He is poised, handsome, smooth, timeless. The mind rejects all other possible versions, not simply because they are inferior, but because they are at odds with the ur-Rob. That’s the logic that Grey is drawing out in this DirecTV campaign, which aligns Mr. Lowe with the satellite-TV provider, and some creepier, less attractive versions of him with cable TV.
The Guardian: All3Media chief executive to leave after Discovery and Liberty takeover
The chief executive and co-founders of Skins and Midsomer Murders maker All3Media are to leave following the completion of the £550m sale of the company.
US cable giants Liberty Global and Discovery Communications said that All3Media, a conglomerate of 19 production companies, will continue to operate with “creative autonomy” and have an “independent management team”.
New York Times: The Los Angeles Register abruptly ceases publication
The Los Angeles Register, the daily newspaper started by the entrepreneur Aaron Kushner in April, has abruptly shut down, ceasing publication with its Monday issue. Monday evening, Mr. Kushner sent a memo to his employees announcing the news and published an article that ran on The Los Angeles Register’s front page.
“We launched in April with the ambition to tell the local stories that make Los Angeles great,” wrote Mr. Kushner. “Unfortunately, not enough readers took us up on our offering, and we have decided that today’s print edition will be the final one.”