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Opinion
Happy birthday, Twitter
It was four years ago today… Read more »
Battle of Big Thinking part 5: Incentives for altruism; Microfinance; Companies doing good
Wednesday saw the APG’s Battle of Big Thinking. The fifth and final session covered big government and social ideas.
Speaker: Tim Gartrell, CEO, Auspoll
Topic: The value of a government-incentivised worthy program
Quote: “For many people, the best they can do is to donate money.” Read more »
SBS – too small to matter, too important to kill
Later this year, SBS will celebrate its 30th anniversary as full time TV service. Unless something changes, I doubt it will be around to celebrate a 40th.
Depending how you look at it, SBS either needs to get a lot bigger, or a lot smaller. Read more »
Why SBS still matters
SBS managing director Shaun Brown argues that despite the growth of online access to overseas news, the need for the broadcaster remains.
At its best the media can play an empowering role helping to foster social cohesiveness – it acts as a mirror, a mentor and a mediator. Read more »
Battle of Big Thinking part 4: Music discovery, Broadband and content; Nibble
Wednesday saw the APG’s Battle of Big Thinking. The fourth session covered big media ideas. In my view it was the weakest session of the five. Read more »
Battle of Big Thinking part 3: Marketing is arse; Fighting mediocrity; action-based advertising
Wednesday saw the APG’s Battle of Big Thinking. The third session covered big advertising and marketing ideas. For me it was the most entertaining of the five sessions.
Speaker: Geoff Ross, founder of 42 Below vodka
Topic: Marketing is a bunch of arse
Quote: “Marketing has largely become impotent. Read more »
Battle of the Big Thinking part 2; Giving voice to bloggers; Trust and the human voice; Closing SBS to fund journalism
Yesterday saw the APG’s Battle of Big Thinking. The second session covered big storytelling ideas.
Speaker: Antony Loewenstein, Writer
Topic: Why the western press is failing to use alternative voices
Quote: “A lot of people in the corporate press are not so much afraid as unimaginative.” Read more »
Battle of Big Thinking part 1: Creating unique brands; Changing the world; Perth vs Sydney
Yesterday saw the APG’s Battle of Big Thinking. The first session covered big business ideas.
Speaker: Peter Williams – CEO, Deloitte Digital
Topic: The formula for changing the world
Quote: “Any match in the box can start a fire.” Read more »
Carlton ads show it’s possible for a client to kill a campaign twice
Remember the furore over the banned Carlton ads?
Suspicious types predicted they’d quickly leak onto the internet.
And sure enough, they are indeed now online, triggering more suspicion that the whole thing was a plan all along.
However, who looks to me like a brand new fumbling of the digital strategy to go on top of the earlier mess, at least proves the whole thing was a genuine cock-up. Read more »
Live from SXSW. Day 2. The question about data nobody asked
In his second guest posting from the SXSW conference in Texas, Sound Alliance commercial director Ben Shepherd talks about the big question that nobody asked. Read more »
Why I’m over live blogging (and I’m not sure about live tweeting either)
I’m falling out of love with live blogging, and indeed live tweeting, from events. Too often, you end up being little more than a snarky dictaphone.
My moment of clarity came yesterday, on the first day of Adtech, and my last live blog may come this afternoon at the APG’s Battle of Big Thinking. Read more »
What’s happening at the other digital conference…
In his guest posting, Sound Alliance commercial director Ben Shepherd writes from the SXSW Interactive conference in Austin, Texas where he learnt that “Twitter is just a bunch of digital people talking to themselves, about themselves”.
Adtech Sydney live blog: The financial CEOs
Welcome back to Adtech Sydney. The CEOs mentioned in the headline above are Roger Grobler of Real Insurance, Gerd Schenkel of UBank and Harry Wendt of Westpac. So expect finance fun. Read more »
Adtech Sydney – early impressions: nothing to start a riot; nothing to stop a riot
We’re half way through day one of AdTech Sydney, my netbook is recharged and it’s back to the grindstone.
So what to make of it so far? Read more »
Adtech live blog – Big ideas (and why iSpyLevis wasn’t one)
Welcome back to Adtech Sydney.
We’re into the second session, and I’m sitting in on a debate on Big ideas. Read more »
Triple J names new breakfast team
Triple J has promoted Tom Ballard and Alex Dyson to present its flagship breakfast programme, making them what is believed to be the youngest breakfast team in the country.
They will move from their weekend breakfast slot to take on the 6-9am weekday shift from January 11 next year.
They will replace Robbie, Marieke and the Doctor. Robbie will be moving over the the ABC’s 702, though it is not known at this stage where the other two presenters will be going.
Triple J is also yet to confirm who will replace 19-year-old Ballard and and 21-year-old Dyson on their weekend breakfast shift.
Ballard was named Best Newcomer at the Melbourne International Comedy Festival this year and he has regularly gigs at comedy venues nationally with guest spots on The 7pm Project and Good News Week.
November 23rd, 2009 at 10:19 am
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THE MUMBO REPORT
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In today’s Mumbo Report from Studio 33:
- Most played ads of the week – Specsavers takes a swipe at OPSM and The Biggest Loser endorses pizza
- Turkey time – childhood trauma and buying a Ford Fiesta
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Latest News
- CRA: Digital radio has already overtaken the internet (if you don't count most of the internet)
- Vizeum Sydney set to lose 70% of billings
- Ex CommBank marketing boss - sack the agency for their lazy, uncampaignable ads
- Seven leads Sunday, with Bones and Air Ways nipping at Ten's share of younger viewers
- Business leaders come together in campaign to end indigenous disadvantage
- Jetstar to switch 40% of marketing budget into social media
- CareerOne.com.au moves onto Monster's global platform
- Nine brings back hit reality show The Block
Dr Mumbo
- Mediacom's 'elite' athletes take home the trophy
- Now The Telegraph does pet obituaries (if you work for them)
- Swing your pants with Carlton Draught
- In praise of the visiting fireman
- 'Fly and be free' all you frustrated creatives
- World exclusive: Someone famous was in the same restaurant as me
- The Big Pond telephonic wall of defence had no comment
- What every social media expert needs: non-explosive handcream
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Latest Comments
- C K Cash on Nine brings back hit reality show The Block
- C K Cash on Sunday Tele: Ros Reines down; Glenn Milne out and new staff in, as News Ltd also shakes up Queensland operation
- Dex on CRA: Digital radio has already overtaken the internet (if you don’t count most of the internet)
- Shaun Le Cornu on Jetstar to switch 40% of marketing budget into social media
- Jay on Jetstar to switch 40% of marketing budget into social media
- Damo on Nine brings back hit reality show The Block
- Fry on Carlton Draught ads are pulled again
- Toby on Carlton Draught ads are pulled again
Other News
Natalie Tran – the 224m view YouTube hit
Sunday Telegraph
55% of news stories came from PR
Crikey
How print content could look on the iPad
Media Guardian
Ikon shows strongest growth in Nielsen report
B&T
Would you associate your brand with Chatroulette?
AdAge.com
Nine boss fury at NRL support for Seven show
Sunday Telegraph
RIP Andrew Jaffe, the man who saved the Clios
New York Times
Seven pushes on with Seinfeld dud
Sydney Morning Herald
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Comments
23 Nov 09
11:18 am
Kudos, Triple J!
PS. They’re not the only young team in brekky – here at SYN in Melbourne we rotate hosts every 12 weeks and always have hosts aged 12-25 (most regularly they’re aged 18-21).
23 Nov 09
11:19 am
what’s happening to Marieke???
23 Nov 09
12:07 pm
Hi Andrew,
Thanks for your interest. I spoke to Triple J and they would only confirm Robbie’s move. News of Marieke and the Doctor are yet to be revealed.
Cheers,
Camille – Mumbrella
23 Nov 09
12:10 pm
Finally… For a youth radio station they have way to many oldies on the air
23 Nov 09
12:45 pm
Good news. I was afraid they’d bring Mikey and Helen back!
23 Nov 09
1:12 pm
T&A are good fellas, but the whole young people/youth angle is a massive furphy that the J’s only really have themselves to blame for. It’s utter bollocks that only young people can have real enthusiasm for indie/collegerock/rap/whatever, or that they are more appropriate – or, certainly, talented – than older announcers; the enthusiasm of a late 20’s Zan Rowe, or the largely late 30’s or older presenters of pretty much every specialist programme on Triple J is undiminished from when each was a young presenter (mostly, in fact, on Triple R in Melbourne, which provides ace radio for serious music lovers and largely inquisitive/left -leaning ears without this ridiculous argument ever coming up). It’s an attitude, and kudos to Buck for simply admitting that his has changed.
23 Nov 09
2:42 pm
I’m still coming to terms with no Myf in the afternoon!
23 Nov 09
3:33 pm
I wont be sorry to lose Marieke and and the Doctor, they’d become far too wrapped up in their smug in-jokes.
I welcome a fresh perspective on breakfast
23 Nov 09
3:42 pm
they seem way too young for me. i’ll be tuning out.
i want older, smug, patronising hosts on a youth station.
23 Nov 09
4:35 pm
As part of the ‘youth’ market, I very much enjoy Robbie, Marieke & the Doctor. But change is welcome, and Triple J are always very good at it. Hopefully I can change my mind about Tom Ballard when he comes to breakfast because I am currently not a big fan. Farewell RM&D you’ve done well.
23 Nov 09
5:46 pm
Oh dear… Did anyone actually listen to the fortnight of breakfast that Alex and Tom presented back in Sept/Oct? Weekend trashtalk is a bit of fun, but Monday to Friday is above their comedic genious. We’re not witnessing the birth of a Chaser, Merrick and Rosso or Hamish and Andy here, just the exodus of Triple J loyalists.
Full marks to the boys, but I think that after about 15 years of listening to Triple J, I will be heading to 702 to listen to Adam Spencer instead of interview’s with parents of the hosts…
23 Nov 09
6:11 pm
@Long time listener, first time caller, maybe it’s time for you to move to 702. Seriously. JJJ is a youth network, for young people. You’re probably in your late 20s, early 30s, so maybe it’s time to move on.
Also, you don’t know where these two will end up. Maybe they’ll crash, but good on JJJ for trying.
That said, there should be a lot more of it. JJJ will remain static and part of a bygone era unless they change.
I’d like to see changes from management down. Marketing, music, programming, presenting, producing: time for a refresh.
So JJJ, just like your father Gough Whitlam, it’s time. It’s time for a change.
23 Nov 09
9:47 pm
Why people think Triple J is a youth station is beyond me. I’ve been listening to all types of for a long time and I like most of the stuff that is played. Just like the rest of the listeners.
I’ll miss Marieke and the Doctor – real wit and intelligence. I too doubt Tom and Alex’s ability to host the show 5 days a week. I hope they get a really good producer.
I’ll stick with the Js though. Regardless of the presenters the music will still be (generally) good.
24 Nov 09
7:54 am
“Triple j is for young Australians. We’re not so interested in the rest.”
That’s fair enough – I don’t mind being outside the stated demographic. BUT JJJ should also be aware that there are a significant many listeners that are officially old (i.e. over 24).
I grew up listening to the J’s, and haven’t moved on – why should I? I’ll just sit in the corner and not say much…I promise.
24 Nov 09
9:53 am
I nearly died when tom and alex took over the breakfast show for that week. I thought they were going to get fired on the spot. It was awkward and embarrassing to listen to. Robbie Marieke and the Doctor made my morning 1 hour trip to work bareable. Two immature teenage boys? I can’t stand teenage boys!, no-one can! I am reconsidering this station its already borderline commercial.
24 Nov 09
1:46 pm
STOKED!!! I was hoping Tom & Alex would get the brekky gig. Great move Triple J! I totally agree with Spunky 1972’s comment. I will not miss MH’s sarcasm … the lowest form of wit … or should that be twit.
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