Opinion

JWT helps Ryan Giggs walk on water

Here’s a great ad from JWT Sydney.

It features Manchester United players Rio Ferdinand, Ryan Giggs and Ji-Sung Park walking (and playing) on water.

This one feels like it’s got massive viral potential.  

It also marks JWT Sydney’s first piece of work for Smirnoff in Asia Pacific.

Credits:

  • Campaign: Extraordinary Purity
  • Agency: JWT Sydney
  • Client: Diageo
  • Client contact: Jeffrey Lemon
  • Account Management: Penny Sarfati, Jasmin Bedir, Natalie Van Beurden
  • Creative team: Angus Hennah (ECD), Simon Armour, Blair Kimber
  • Agency Producers: Gerry Hamill, Renata Barbosa
  • Effects: Animal Logis
  • Sound Nylon

Tim Burrowes

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