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Exploiting video in your content strategy

It is widely accepted that video can work as a strategic marketing and sales tool by improving conversion rates, increasing user engagement and providing an opportunity for user-generated content.

At this event we will consider the role of video and how organisations are leveraging the opportunities that video provides.

Our speakers will discuss how to best use relevant videos and what you can do to achieve a balance between production quality and cost.

Our speakers:
James Johnson, Group Digital Manager, Michael Hill
Douglas Nicol, Partner, The Works
Mark Blair, Vice President Australia & New Zealand, Brightcove
Farhad Meher-Homji, Founder at Changer Studios

Bookings are essential. You can find out more and book online at www.interactiveminds.com.au

When

8th October 2014 08:00 am
To 8th October 2014 10:30 am

Where

Mirra
86 Bridge Street, Fortitude Valley
Brisbane 4006

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