Terri is responsible for the overall strategic planning, preparation and execution of all elements for the Renault brand. She leads the marketing communication team to deliver brand, retail, sponsorship, digital, LAM, CRM and CX activity.
August 23, 2017 | Amora Hotel Jamison Sydney
2017-08-23 08:00:00 2017-08-23 18:00:00 Australia/Sydney Automotive Marketing Summit Amora Hotel Jamison Sydney Paul Dovas paul@dovasdigital.com.au
The Mumbrella Automotive Marketing Summit is a new conference for marketers and retailers working in the automotive industry. The summit will bring together leading local and international experts that will navigate through the complexities and disruption facing car brand marketers, retailers, media, creative and digital agencies, PR professionals and the complex ecosystem that supports it. The audience will explore through the challenges facing automotive marketing on a daily basis and be provided valuable insight on how to navigate the future. At a time when the automotive industry is facing major disruption and upheaval, the Mumbrella Automotive Marketing Summit is the one event you can’t afford to miss.
Head of Marketing Communications, Renault Australia
Head of Marketing Communications, Renault Australia
Terri is responsible for the overall strategic planning, preparation and execution of all elements for the Renault brand. She leads the marketing communication team to deliver brand, retail, sponsorship, digital, LAM, CRM and CX activity.
Client Services Director, Neonormal
Client Services Director, Neonormal
Bio to come…
The current advertising climate, and the demand for more effectiveness and ROI, is putting brand experience in the spotlight like never before. Hear why two very different automotive companies view brand experience as a business solution, not
just a marketing channel. Drawing from examples including the Formula One Australian F1 Grand Prix, find out how these measurable experiences are developed and delivered in Australia and why they’re being recognised and rolled out internationally.
Generic, bland and fainthearted. When did looking and sounding like your competitor become a thing? With a few notable exceptions, most brands are content to just cruise along in the slow lane. Are brands really too frightened to stomp on the accelerator or is automotive advertising simply unsure of which direction to go next? Creative Director and car buff Frank Morabito presents his case on the state of auto advertising.
Executive Creative Director & Partner, Spinach Advertising
Executive Creative Director & Partner, Spinach Advertising
Bio to come…
Managing Director, MediaDigitalX
Managing Director, MediaDigitalX
Bio to come…
Is the romance of owning a motor vehicle dead? Millennials and future generations have not bought into the ‘fun’ associated with driving and are just as likely to opt for the convenience of a rideshare option than own their car.
Yet, the automotive industry remains focused on driving loyalty and a customer relationship based on buying, owning and re-buying. Is it time to re-imagine the sales process?
Mumbrella’s Automotive Marketing Summit brings together leading automotive brands and marketing experts to share insights in the area of automotive marketing. The summit offers companies the chance to get their branding in front of key decision makers across the automotive industry. Raise your brand awareness to a highly targeted audience and speak with us about creating a bespoke sponsorship that fulfils your marketing objectives.
Sponsorship EnquiriesAugust 23, 2017
Amora Hotel Jamison Sydney
Mumbrella’s Automotive Marketing Summit is a new conference for marketers and retailers working in the automotive industry, and will bring together leading local and international experts to navigate the key issues impacting the industry.
11 Jamison Street, Sydney 2000
