The leading automotive marketing summit hits Melbourne

Emma has over 18 years experience in senior marketing roles within Australia and Asia, including Shanghai, Bangkok and most recently Singapore.  She holds a Bachelor of Commerce degree majoring in Marketing, Management and Economics.

Emma’s current role as Renault Australia’s Marketing Director, sees her lead the total Marketing function including brand strategy, communications, digital, CRM, sponsorship, media and local area marketing, as well as the product planning function, and supply chain including distribution and logistics.

Prior to Renault, the majority of her career has been with General Motors (GM), working on brands such as Holden in Australia, and global brands such as Chevrolet and Cadillac in Asia.  Whilst many of her roles with GM have been within Marketing, she also has experience within sales, product planning and export.

Her most recent role at Holden as General Manager- Brand, Marketing and Media Strategy saw Emma leading all aspects of Holden’s brand strategy, as well as being responsible for Holden’s media strategy and budget, partnerships and sponsorships.

Prior to that Emma was the Regional Marketing Manager for South East Asia, based out of Singapore, where she was responsible for driving the global brand strategy and communications for Chevrolet and Cadillac across countries such as Thailand, Vietnam, Indonesia, Japan, Philippines and other South East Asia countries.  She also led the Marketing team in Thailand as Marketing Director.

These roles have focused on the development and execution of often complex brand strategies, multi-channel marketing communications, leading teams and management of P&A budgets in excess of $100 million per annum.

Terri is a marketing and advertising professional, with over 16 years’ experience in agency and corporate environments.

Terri started her career working in Creative Agencies in both Melbourne and London before moving to client side to join the marketing team who launched Specsavers into Australia.

Terri transitioned into Auto 5 years ago when she saw an amazing opportunity to grow an exciting brand from a solid foundation at Renault.  Terri’s absolute passion is building strong, sustainable, desirable brands while still achieving short term commercial results.  The announcement of Daniel Ricciardo’s move to the Renault F1 Team has been the ultimate dream come true for Terri as it’s the moment she has been waiting for to inject Renault into the hearts and minds of Australian consumers.

Bella Katz is General Manager, Group Marketing at Zagame Automotive Group. Zagame is the exclusive Victorian dealer for Aston Martin, Ferrari, Maserati, McLaren, Lamborghini, Lotus and Rolls-Royce and the sole importer for Pagani Automobili in Australia. With five Audi dealerships, Zagame is also one of Australia’s largest Audi retailers and official Victorian dealer for Alfa Romeo, Fiat and Morgan. Bella is a brand and marketing specialist with nearly two decades experience and has held both agency & direct engagement roles in Australia, New Zealand, London and Tokyo. An ex New Zealander, she frequently writes on the market performance of NZ firms in Australia and is published in The New Zealand Herald, Smart Company, Startup Smart and others.

Bio coming soon

With over 15 years’ experience across high-profile brands, Diana is a senior marketing professional, currently working in the automotive aftermarket for Genuine Parts Company. Her wide remit has included roles in Retail, FMCG, Marketing and Operations, where her strategic and executional methodologies have been well suited. Passionate about bringing a visionary mindset to business transformation, Diana is a true marketing practitioner who surpasses the realms of digital and traditional marketing, into an integrated approach. Most comfortable in a fast-paced results-driven environment, Diana is firmly focused on customer centricity and omni-channel execution in both B2B and B2C landscapes. In her first appearance for Mumbrella, Diana will share her most recent architecture work on the iconic Repco brand, which underwent reinvigoration, enhanced framework and a re-entry into motorsport.