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Caged zombies in Martin Place

New subscription TV channel FX, which launches at the end of this month, today staged a stunt at Martin Place in Sydney featuring caged zombies. A key show on the new channel is US zombie drama The Walking Dead.

FX zombiesToday’s event , featuring a handful of zombies, will be followed by a march of what FX hopes will be hundreds of zombies through Sydney’s Hyde Park on February 25. The same day will also see a zombie-heavy premiere at Adelaide’s Mainline Drive In.

FX goes on air on February 26 and says that it aims to be Foxtel’s most watched channel within a year.

The channel is putting a budget of $1.5m behind its launch with marketing being run by agencies including The Shop and Gasbag PR.

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