Ten’s new primetime game show Family Feud grabbed 690,000 viewers across the network’s three channels on its return last night.
That number is 381,000 viewers up on the showing of Modern Family on Channel Ten’s main channel last Monday in the 6pm timeslot, with the network hoping the heavily promoted revived format, hosted by Grant Denyer, can draw more viewers to its primetime lineup.
However, at this stage it is unclear how Ten’s strategy of road blocking Family Feud across not only its main channel but also Eleven and One has affected the audience with Oztam folding in the results for all three networks together citing the programming and adverts being the same during the broadcast and not providing a channel by channel breakdown.
It was up against Seven News and Nine News on the main channels which got 1.2m and 1.32m respectively.
The Voice came in second place for the night with an audience of 1.24m whilst Seven’s The X Factor was beaten by Ten’s Masterchef’s with the cooking show getting an audience of 1.04m compared with 970,000 for the talent show. The result for Seven’s X Factor is the lowest ever rating episode for the talent show which down 21 per cent since its launch on Sunday.
Overall Family Feud’s result helped the Ten network boost its main channel audience share by 0.8 percentage points with the network showing 13.1 per cent up from 12.3 per cent last week.
“We are very pleased with the first-night ratings for Family Feud. It is a good start. We are happy with the show, happy with Grant and happy that many Australians enjoyed the show,” said Beverley McGarvey, chief programming officer Ten.
On the other channels Nine topped the night with an audience share of 24.6 per cent down 0.1 per cent, Seven had 18.1 per cent up 0.3 per cent.
On SBS the final of the FIFA World Cup match between Germany and Argentina drew 883,000 for the early morning match which kicked off at 5am.
Top 15 shows
1. Nine News – Nine 1.32m
2. The Voice – Nine 1.24m
3. A Current Affair – 1.23m
4. Nine News 6.30 – Nine 1.22m
5. Seven News – Seven 1.20m
6. Seven News 6.30 – Seven – 1.18m
7. Masterchef – Ten – 1.04m
8. The X Factor – Seven – 970,000
9. Home and Away – Seven 901,000
10. ABC News – ABC – 890,000
11. 2014 FIFA World Cup – SBS – 883,000
12. Australian Story – ABC – 796,000
13. 7.30 – ABC – 767,000
14. ABC News Update – ABC – 710,000
15. Four Corners – ABC – 706,000
Overall audience shares
Network 9 24.6%
Network 7 18.1%
Network TEN 13.1%
Network SBS ONE 5.6%
Network 7TWO 5.0%
Network 7mate 4.3%
Network GO! 3.5%
Network ABC2 2.9%
Network ABC3 0.9%
Network ELEVEN 2.2%
Network Gem 2.1%
Network ONE 2.1%
Network ABC News 24 0.9%
Network SBS 2 0.7%
Network NITV 0.1%