August 11, 2022 | Four Seasons Hotel, Sydney
EARLYBIRD SALE NOW ON
August 11, 2022 | Four Seasons Hotel, Sydney
EARLYBIRD SALE NOW ON
Invaluable insights to build your financial marketing
Invaluable insights to build your financial marketing
The pandemic is just the tip of the iceberg. Australia’s finance industry is ground zero for a wave of unprecedented change, including tighter compliance regulations, digital privacy updates driven by Apple’s ecosystem, not to mention the impact of the latest federal budget.
The Mumbrella Finance Marketing Summit will examine it all and more. Be there as the industry’s most influential thinkers and leaders discuss the tough questions and dissect the latest trends across all areas of banking, superannuation, finance and insurance.
Returning to a live event in August, there’s never been a more vital time to check the pulse of the industry.
EARLYBIRD TICKETS ON SALE NOW
EARLYBIRD TICKETS ON SALE NOW
Earlybird Rate
Save $200 off now when you purchase an individual ticket.
Earlybird Rate
Save up to $300 off each full priced ticket when you purchase 5 tickets now.
Earlybird Rate
Save up to $350 off each full priced ticket when you purchase 10 tickets now.
MEET THE SPEAKERS
MEET THE SPEAKERS
Ash Pegram
Ash has over 15 years of deep experience in the domain of CX, HCD and digital marketing in both local and international markets – working for international agencies such as Wunderman Thompson, McCann and VMLY&R. He has successfully led many digital transformation projects including such brands as Google, Huawei, Standard Chartered Bank and the Federal Government.
Gerard Farrell
Gerard is the Chief Executive Officer at Global Reviews a competitive intelligence company that provides holistic, prioritised recommendations for digital acquisition, conversion and retention leaders. In his time at Global Reviews, Gerard has led a successful company transformation rooted in the development and delivery of world leading end to end digital intelligence solutions for tier 1 brands.
With experience founded in the launching multiple businesses in the market research space, all of which were digitally focused, Gerard specialises in developing novel intelligence solutions that drive client bottom line commercial growth. He has an extensive background working across a wide range of industries and brands, globally.
Gerard continues to oversee the development road map of Global Reviews’ solution lifecycle and bringing new propositions to market. Gerard holds a Masters in Science of Advertising, a Diploma in Entrepreneurial Studies, a Diploma in Business Studies and a degree in History and Geography.
Evan Rollins
Evan cares about making digital work for customers by making experiences easier and fun. Having worked in scaling personalisation and analytics with enterprise brands, he now focuses on bringing leading practices to support the wider market. His background in data science means he's no fun at parties, but he loves figuring out cool ways of using data to understand and design for customers, especially diving into moment-to-moment behaviour.
Clea Baker
Prior to her role as Head of Performance at Bupa, Clea held senior digital marketing and personalisation roles as Growth Manager in the eBay Classifieds Group and Group Account Director at Accordant/Merkle supporting brands such as Kayo, Citibank, Allianz, Suncorp, Lenovo, UNSW, Caltex, Adobe and more. Clea has an MBA from USYD and spent 6 years living and working abroad in Italy, Spain, Germany and the UK.
Frazer Adnam
Frazer is the General Manager at Contentsquare, the leader in Digital Experience Analytics, spearheading the expansion in ANZ. With previous experience at Deliveroo and AfterPay, Frazer brings his years of customer lifecycle automation, owned channel growth, and personalization to help establish Contentsquare as a leader in the ANZ space
FINANCE MARKETING SUMMIT PROGRAM
WHO SHOULD ATTEND?
WHO SHOULD ATTEND?
Marketers
Mumbrella's Finance Marketing Summit will bring together Finance Marketers from across Australia. Hear what some of the brands making the biggest waves in banking, insurance, superannuation and finance believe their advantage is, plus their thoughts and ideas on the industry and their specific challenges.
Agencies
Hear from agency leaders across media, PR, content and more. Learn about their market conditions and challenges, their ideation processes and the client opportunities they are seeing.
Media
Some of the biggest financial services brands in the world speak at Mumbrella's Finance Marketing Summit, providing a platform to discuss a wide array of industry topics when it comes to the global and local finance industry.
30+ SPEAKERS
200+ DELEGATES
14 SESSIONS
August 11, 2022 | Four Seasons Hotel Sydney
ABOUT THE EVENT
Mumbrella’s Finance Marketing Summit will feature marketing leaders from finance, banking, insurance and payments to discuss the key issues impacting the industry.
I think it's really important to look outside your own organisation when it comes to marketing, I think it's really important to see what's going on in the world, who's doing interesting work, be inspired by different case studies and different examples of great marketing. I think if you are too internally focused, sometimes you miss those points of inspiration. Marketing is not easy, I find when I meet with other marketers and share the journey I am on I get resilience from that and I get encouragement from that and that's always a good thing
Brent Smart, CMO, IAG
I think it is really important for marketers to come to the financial marketing summit. Its really easy to get caught up in your day to day job and we are constantly running and thinking ahead of marketers, to take some time out and talk to some inspirational leaders in our field - find out what else is going on in the world of finance and marketing, will end up giving us more benefits in the long run
Natalie Dinsdale, CMO, Athena
Delegates really get a feel for how brands can transcend the category and live in culture
Kate Wellard, Global VP Marketing, LiveTiles
It's a really useful way to hear more about what's going on in the wider industry rather than one's own particular area within financial services marketing.
The event was a nice way to share marketing ideas with other finance businesses who weren't necessarily from the same finance segment
The day tapped into conversations that we are having with our banking clients, and provided us with inspiration to take back to the office
I loved the mix of practical examples/case studies along with the research and data sessions.
SPONSORSHIP
BECOME A SPONSOR
Mumbrella’s Finance Marketing Summit brings together leading finance brands and marketing experts to share insights in the area of finance marketing. The summit offers companies the chance to get their branding in front of key decision makers across the finance industry. Raise your brand awareness to a highly targeted audience and speak with us about creating a bespoke sponsorship that fulfils your marketing objectives.
KEEPING YOU SAFE
Your safety is our top priority. The team at Mumbrella are carefully following the latest advice and guidelines to put new measures in place to deliver a safe event for you to meet and learn.
Although our upcoming events will slightly look different than normal, these changes will allow you to enjoy the full experience whilst keeping yourself, and others, safe.
EVENT DETAILS
FINANCE 2022
