Havas Media Group moves Francis Coady to CMO role
Havas Media Group has named Francis Coady as its chief marketing officer. Coady is the latest in a series of leadership changes in the media business.
Coady joined the business five years ago to establish Havas Sport and Entertainment, which attracted clients Bupa, Gillette, LG, NRMA, CGU, Virgin, Red Bull as clients under his leadership.
Virginia Hyland and Francis Coady
In August last year, Havas Media acquired Virginia Hyland’s independent media agency, Hyland, becoming a separate division of the Havas Media Group. Hyland was installed as the CEO two months later, taking over from Matt Houltham who exited the Havas Group.
In March, the Havas Media Group promoted Danni Dimitri to the role of head of strategy, after three years with the business. Soon after, former Ikon and IPG Mediabrands executive Dan Johns was made managing partner. Last month, Nick Kavanagh was promoted to the newly created role of head of integrated strategy and planning after joining the business last year.
Hyland said in a statement: “Francis has made an outstanding contribution to our business after building our specialist sports and entertainment division from scratch. The creation of the CMO position not only recognises Francis’ exceptional track record over the past five years, it will enable us to leverage his broad cross-industry expertise to grow the agency and the strength of our amazing client partnerships.”
Coady added: “Our job as marketing professionals is to entertain, engage and educate. The last five years working at Havas Media have given me the opportunity to bring this philosophy to life, with the support of incredible leadership, a smart, empathetic team, which has fostered a culture that is always focused on doing work with meaning.”
A replacement for Coady in the Sport and Entertainment business has yet to be named.
