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Addressable Media Thinker

Thinkerbell is looking for an Addressable Media Thinker with 3-5 years experience to join our team of Thinkers and Tinkers in Melbourne, to be a key part of our media offering to deliver excellent media campaigns and execution for our clients.

Thinkerbell represents the coming together of scientific enquiry and brilliant creativity – or as we like to call it, ‘Measured Magic’. We are an agency of Thinkers and Tinkers and have extensive experience in the worlds of research, strategy and creative execution. We have helped some of Australia’s best known and most loved brands help find their inner magic.

Media at Thinkerbell is a trusted advisor to a range of local and international brands, with a unique approach that connects our Measured Magic framework to deliver highly effective media outcomes.

What you will do:

Building and implementing addressable and digital recommendations for Thinkerbell clients that deliver effective, measurable outcomes.
Advising the wider agency, around implementation of these campaigns.
Media and data partner relationships with an aim of delivering effective, workable and highly creative products and services to Thinkerbell clients.
Assisting in building out Thinkerbell’s addressable product in conjunction with our partners – specifically Google Marketing Platform, Nielsen, Facebook, Snapchat, TikTok, Linkedin.
Working with the various elements of the business across planning recommendations, creative implications, delivery and execution.
Be the go to on Google Marketing Platform (specifically DV360, SA360, DCM, Adwords, Reach Planner) as well as leading platform based addressable tools.
Make addressable, programmatic and platform based advertising options creatively expressive, and effective at driving the growth of our clients brands. This isn’t the ‘addressable’ department … it’s a critical part of evolving the Thinkerbell promise of ‘measured magic’ for our clients and people.

The skills and experience you have:

A strong understanding of Google Marketing Platform – with a focus on DV360, SA360, DCM and Ads Data Hub.
A strong understanding of Facebook, Snapchat, Instagram, TikTok, Linkedin and other platform based media products.
Understanding media effectiveness principles and key tenets of best practice media – effective reach, understanding of the attention dynamic, cross media planning, attribution
Understanding of audience insight tools and ability to use these to uncover valuable findings for clients that can be applied within media.
The ability to focus on what technology does for brands, not specifically how it works.
Comfort in working with a broad group of people within an agency – creatives, copywriters, media strategists, brand strategists, client leaders – with the sole aim of delivering highly ambitious work for our clients.
Enthusiasm and drive to make others better – through training, informal advice, and helping the wider business understand the wide area of addressable media

THE GOOD STUFF

We promise to push you out of your comfort zone, and nurture your inherent brilliant qualities at the same time. The Institute of Measured Magic is our training and development program where we keep brains sticky with internal and external tailored training throughout the year. We also develop personal Measured Magic Indicators (MMIs are our version of KPIs) to ensure everyone is growing in their role and beyond.

We kick off every week with Measured Mondays, our all agency, super-wip and finish every Friday at 4pm with Magic Hour, where we get creative and weird together.

On top of your regular leave, everyone also gets a Mind Expansion Project per year, up to 5 consecutive days of extra leave per year for you to expand your mind and explore something new (that is something you wouldn’t normally do and something you’ve never done before), and then share back your experience with the agency. Pretty interesting eh? What would you do?

Richmond 3121

Thinkerbell

Interested?

Please send an email and your CV to emmaoleary@thinkerbell.com

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