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Analytics Manager, Campaign Production. (Adobe Campaign Marketing)

Big Wave Digital is thrilled to have a long- standing partnership with this stand-out, Australian financial services brand. These guys knock it out of the park when it comes to their core values and business visions. They truly demonstrate integrity and honesty in all interactions and genuinely make their customers and staff feel valued, respected and special.

We are quite excited to be working with the Group Marketing team, to recruit a Campaign Production and Analytics Manager. This role will report into the Senior Manager, Digital Marketing and have full responsibility for planning, development, execution and reporting for the Customer Engagement Programme, the key objective being to achieve the engagement, conversion and retention of targets.

From a “core” skills perspective, the ideal candidate will have at least 5 years technical experience using Adobe Campaign (Unica or AdobeTest and Target an advantage) or another leading marketing platform, such as Salesforce Cloud Marketing or Oracle Marketing Cloud. You will also need to bring exceptional analytical skills, with practical experience taking a logical approach to leading test/learn/optimise. This role will see you having full responsibility of multi-channel BTL direct marketing campaigns and managing multiple projects and campaigns concurrently.

Some day-to-day responsibilities will include
Full management of the Adobe campaign platform and the communication programmes,
planning of all campaigns,
dashboard development to allow access to timely and actionable insights,
integration of platforms to ensure seamless customer experience,
database design and data integrity and
ensuring accurate data selection for campaign execution and analysis.

If you are passionate about working for a brand with solid visions and core values, plus want to grow your career quickly within a business, to train, grow and promote from within, then I’d love to hear from you. Please apply via the link below or mark applications to: Dayna Stewart | Big Wave Digital | Head of Digital & Data Recruitment | dayna@bigwavedigital.com.au | www.bigwavedigital.com.au


Big Wave Digital




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