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Content Marketing Specialist – 8 month contract role.

Mahlab is an independently owned content and communications agency that works with some of the world’s most dynamic brands such as VMWare, Salesforce and Zoom.

We have an exciting opportunity for an experienced Content Marketing Specialist to join one of our key clients, a global tech company in a secondment role.

The Content Marketing Specialist will work on a portfolio of content strategy initiatives aimed at elevating brand awareness and recognition within the Asia Pacific region. This role is an expert in all things content execution, localisation, optimisation and cross-functional collaboration.

Reporting into the Director of Content Strategy for APAC, you will collaborate cross-functionally with colleagues in creative, product marketing, digital marketing, and field marketing to execute on the regional brand content strategy.

Main Duties & Responsibilities:

Deliver on regional content strategy in collaboration with regional and global teams.
Drive localisation priorities, including delivery and reviews of global content in a timely and relevant manner.
Use a combination of data analysis, user research, benchmarking, and content audits to help the country content teams make smart decisions.
Use project management skills to support business change, ensuring content meets a high bar for quality.
Scale the implementation of global content enablement initiatives within the region.
Work closely with the brand campaigns team to support and scale our marquee brand initiatives in the region.

The successful candidate must be a self-starter who demonstrates the ability to lead medium to large sized projects, while working in a fast-paced environment.

The ability to optimise and scale content creation, implement content best practice across region, develop and grow data culture and mindset within teams, and scale our localisation and enablement efforts in the region will be critical deliverables in this role.

Requirements:

Bachelor’s degree in Marketing, Communication, Journalism, Public Relations or related field
Experience with B2B tech highly regarded
Minimum 3 + years of experience in a similar role
Strong understanding of content strategy principles, SEO, and localisation
Experience with creating compelling messages for different target demographics
Strong command of digital & social marketing channels and related technologies and best practices
Experience of working with creative agencies, designers and 3rd party content providers
Hands on experience with content reporting, data analytics and best practice.

You will have the opportunity to work from their prestigious CBD offices and be immersed in their team culture including the ability to participate in their volunteering program and other activities.

Sydney 2000

Mahlab

Interested?

To apply for this position, please send your resume and cover letter through the link here

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