MLA reminds consumers ‘you can’t get realer than real life stuff’ in ‘Lambalytica’ summer campaign

Meat and Livestock Australia has turned its sights to data and cookies in its 2020 summer campaign, encouraging Australians to put their devices down and ‘get real’ – with lamb.The annual Australian Lamb campaign comes slightly later this year and takes its inspiration from the Facebook/Cambridge Analytica scandal, which saw personal data used without consent.The … Continue reading MLA reminds consumers ‘you can’t get realer than real life stuff’ in ‘Lambalytica’ summer campaign