21-23 May 2024 | Sydney
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Dare to Disrupt: Mumbrella360

Welcome to Mumbrella360, where the most brilliant minds and daring innovators in the realm of media and marketing converge. It's the epicenter of inspiration, the gathering place for industry trailblazers, and the crucible in which the future of our field is forged.

Join us in this immersive three-day event, where you'll gain expert knowledge, network with industry leaders, and experience the future of media and marketing taking flight.

Meet the 2024 firepower so far...

Greg Hoffman

Founder, Modern Arena & Former Chief Marketing Officer, Nike

Greg Hoffman is a global brand leader, former NIKE Chief Marketing Officer, and founder and principal of the brand advisory group Modern Arena. Greg brought all of his brand experience to the world this year through his best-selling book Emotion by Design: Creative Leadership Lessons From a Life at Nike.

For 28 years, Greg held marketing, design, and innovation leadership roles at NIKE. During that time, he was a major strategic and creative influence for the brand during every major global sporting event, for the launches of NIKE’s signature innovations, and for the building of the brands of its athletes.

Greg oversaw NIKE’s brand communications and experiences as NIKE was solidifying its position as one of the preeminent brand storytellers of the modern era and the leading innovator in digital and physical brand experiences. His role in the rise of marketing and design through that period was recognized in 2015 when Fast Company named him one of the Most Creative People in Business. He’s also been recognized for his transformative leadership in the industry through Business Insider’s 50 Most Innovative CMOs and AdAge’s Power Players annual lists.

Through his leadership, Nike drove themes of equality, sustainability, and empowerment through sport in some of its most significant brand communications. That work was, in part, driven by his role on the Advisory Board of the NIKE Black Employee Network and as a member of the NIKE Foundation Board of Directors.

Today as founder and principal of Modern Arena, Greg advises Fortune 500 brands, startups, and nonprofits on creating brand strength, business growth, and social impact. He delivers keynotes to teams at brands ranging from Apple, Google, and Netflix, to Lego, Target, and Meta, on how to build stronger emotional bonds through branding and creativity.

In addition, He is a board member for Summit Impact, the philanthropic arm of Summit Series, the Branding instructor at the University of Oregon's Lundquist College of Business, and a member of the Board of Trustees for the Minneapolis College of Art and Design.

Tara Ford

Chief Creative Officer, Accenture Song APAC and LATAM / The Monkeys

Tara Ford is the Chief Creative Officer of Accenture Song APAC and LATAM and Chief Creative Officer of The Monkeys. She sits on the Board of the Advertising Council of Australia and the D&AD Advisory Board.

Tara has just been named ‘Creative Leader of the Year 2023’ (Australia/New Zealand) by Campaign Asia. She was named ‘Creative Captain 2022’ in the Women Leading Change Awards by Campaign Asia Pacific. The year before, ‘Global Creative Leader of the Year 2021’ by Creativepool.

In 2020 she was named ‘Creative Person of the Year’ (Australia/New Zealand) by Campaign Asia.

She was also on ‘The Global Creative Influencer of the Year’ top 100 list according to Creativepool 2020. This year she has been was ranked #5 on B&T’s Women in Media Power list and #9 on Mediaweek’s prestigious list of the 50 most influential and powerful creative agency executives. She is ranked #1 CCO in APAC by One Show.

Under her creative leadership The Monkeys has taken out the coveted Campaign Brief Agency of the Year title 2021 and Mumbrella Creative Agency of the Year 2022 and AWARD Creative Agency of the Year 2022. In 2023 Spikes Australian Agency of the Year and Spikes Strategy and Effectiveness Agency of the Year. Globally, Cannes, D&AD and One Show Agency of the Year, Australia. And Effies Effective Agency of the Year, Australia.

Tara’s work has been consistently recognised throughout her career, at the highest level of every major international award show across an expansive range of clients and disciplines. This includes most recently the coveted Dan Wieden Titanium Grand Prix at Cannes with the ‘The First Digital Nation’ for the Government of Tuvalu. 

Ford has judged and chaired at every major global award show. And with her work as a board member of the Advertising Council of Australia, the AWARD Council and the D&AD Advisory Board, she helps guide the future direction, reputation and values of the industry.

Lara Thom

Global Chief Marketing Officer, Guzman y Gomez

Lara Thom is currently Global Chief Marketing Officer at Guzman y Gomez. GYG is Australia’s fastest-growing fast food company. , serving real, made-to-order Mexican food using real, fresh produce and authentic ingredients. With speed, technology and innovation at the core of the business, Guzman y Gomez is reinventing fast food by showing it’s possible to serve good food, fast, without compromising on nutrition or quality. 

Lara joined Guzman y Gomez in 2016 after a period as General Manager of Digital and Marketing for Vittoria Food & Beverage. Lara is an entrepreneur at heart and thrives within founder led businesses. Having launched several successful ventures, including digital agency Be.Interactive which was sold to Salmat in 2010, babywear brand “L'il Fraser Collection” and the “Junior MasterChef” range of children’s cookware and aprons. Lara began her career as a journalist at the Daily Telegraph and Sunday Telegraph. Lara was also named in the 2022 CMO50 list. 

 

She currently sits on the Board of Directors at Loreto Normanhurst, has served on the Local Organising Committee for the FIBA Women's World Cup in Sydney 2022 and she is the proud Mum to 5 children between the ages of 19 and 11. Lara spends her weekends driving children to sports and answering questions like “are you completely mad?”

Professor Jenni Romaniuk

Research Professor of Marketing and Associate Director, Ehrenberg-Bass Institute

Professor Jenni Romaniuk is a Research Professor of Marketing and Associate Director (International) at the Ehrenberg-Bass Institute - the world’s largest centre for research into marketing.

As the key architect behind the Ehrenberg-Bass approaches to Distinctive Asset, Category Entry Point and Mental Availability measurement, Jenni has worked with companies all over the world to help them build stronger brands. She has written three books: Building Distinctive Brand Assets, which helps marketers to future-proof their brand’s identity, How Brands Grow Part 2 which builds on the knowledge revolution started in How Brands Grow and her new book, Better Brand Health provides a valuable resource for those looking to get the most out of their brand health tracking.

Jenni’s expertise spans mental and physical availability, brand equity, brand health tracking, word-of-mouth and advertising effectiveness. She was editor of the Journal of Advertising Research from 2014-2016, and now sits on the Journal’s Senior Advisory Board.

Pip Edwards

Co-Founder & Creative Director, P.E Nation

Pip's fusion of creative prowess, business acumen, and profound understanding of the arts inevitably steered her away from a Bachelor of Commerce & Law and a corporate initiation with PwC, propelling her into the realm of the fashion industry where she became indispensable to the success of some of Australia's most iconic brands. As the driving force behind P.E Nation, Pip not only oversees but permeates every facet of the brand. Her ability to seamlessly blend finely honed commercial insight encompassing marketing intuition and brand-building expertise with creative direction, styling, and design proficiency has played a pivotal role in every milestone, award, and accolade attained by P.E Nation as the label has seamlessly transformed from start-up into an established global player.

Jenny Melhuish

Marketing Director, ALDI

Jenny Melhuish is the Marketing Director of ALDI, leading all things Marketing for the retailer.

Previously, Jenny spent 14 years at the Westpac Group in various Marketing roles, looking after a portfolio of brands, including Westpac, St.George, Bank of Melb, Bank of SA and RAMS.

Joanna Robinson

Chief Marketing Officer, The Iconic

With over 26 years of commercial experience across marketing, sales, and leadership, Joanna is Chief Marketing Officer at THE ICONIC, Australia's leading online fashion and lifestyle destination. Holding a Bachelor or Arts degree and Masters of Strategic Marketing, she also has the privilege of teaching Marketing and Leadership subjects at Sydney University as a Sessional Lecturer. 

Beginning her career in FMCG, Joanna has worked with the likes of Procter & Gamble, Unilever, Johnson & Johnson and Colgate Palmolive. She has also worked in senior roles in Beauty with Estee Lauder and L’Occitane, as well as “entertainment” categories such as Bubble Tea and Wine with Chatime Group and Tyrrell's Wines respectively. She has a particular expertise in marketing to Gen Y and Z, and utilising data and insights to optimise customer experience to drive commercial outcomes. 

Joanna’s international experience has spanned Australia, Asia, North Africa, Middle East, and Turkey. 

She is an advocate for women's empowerment, diversity and gender equality in the workplace, and is passionate about developing and mentoring the next generation of female leaders. 

Andy Morley

Director of Marketing, Uber & Uber Eats APAC

Andy Morley is the Director of Marketing for Uber in Asia Pacific, leading teams across the region on high impact marketing activities for Uber’s Mobility and Delivery businesses, unlocking creative and locally relevant ways to engage with consumers, partners and merchants. 

As a member of Uber’s APAC leadership team, Andy brings more than 15 years worth of experience on leading brands like Johnnie Walker and Campbell Arnotts, and seven years’ experience at Uber from the early start-up days to the now established mega-brands.

As a witness to the rapid expansion of the Uber & Uber Eats businesses from start-up to mass consumer brands, Andy has been instrumental in building a celebrated function that was named Australia’s Marketing Team of the Year by Mumbrella (2022).

Andy is a father of two who enjoys surfing and AFL.

Dr Nathan Jones

Director, Mood Institute

Nathan Jones, a former voiceover artist for Paramount (Nickelodeon, MTV, Network 10) is now an emotion researcher and the director of the Mood Institute. With a PhD in Experimental Psychology from the University of Adelaide, he specialises in boosting creativity and emotional intelligence through coaching, training, and speaking engagements. Nathan has taken the stage at TEDx, SXSW Austin, and the World Congress on Positive Psychology, sharing strategies to enhance wellbeing in the workplace and beyond. Nathan's contributions to the field have been recognised in major media outlets (The Sydney Morning Herald, Daily Telegraph, ABC Radio), while earning him the 2019 Australian eChallenge Social Entrepreneurship Award and 1st prize in the 2022 Visualise Your Thesis competition. Through the Mood Institute, Nathan is committed to helping individuals and teams tap into their best selves and feel better at work.

Lindene Cleary

Chief Marketing Officer, Tourism Tasmania

Lindene Cleary is an award-winning marketer with over 20 years’ experience working with some of the world’s most respected brands including Coca-Cola, Diageo, and Tourism Tasmania, across brand, communications, digital, and within creative agencies.

Currently the Chief Marketing Officer at Tourism Tasmania, Lindene leads all aspects of the strategic marketing for the Tasmanian tourism brand, both within Australia and internationally, including brand communications, PR, content, digital marketing, and partnerships.

Prior to her role as Chief Marketing Officer at Tourism Tasmania, Lindene spent five years at the organisation’s Head of Brand Marketing. Throughout her globally esteemed career, Lindene has been based domestically in Sydney, Canberra, and Hobart, as well as internationally in Singapore, London, and Seoul.

Lindene is a passionate Tasmania and has an inherent understanding of the importance of the tourism industry to Tasmania’s economy and community, and she is proud to tell the island state’s unique story to the world.

Simon Cheng

Chief Marketing Officer, Menulog

Bio coming soon...

Sarah Walsh

Head Of Women's Football, World Cup Legacy and Inclusion, Football Australia

A values-led sports executive, Sarah has been instrumental in Australia securing the FIFA Women’s World Cup 2023. As part of this, Sarah is spearheading football’s national Legacy'23 plan, an inclusive strategy aimed at leveraging the FIFA Women’s World Cup 2023.

In her role at Football Australia, Sarah leads a team that is squarely focused on driving long lasting social and economic change for football, working with key stakeholders, in football, all levels of government, and the private sector to achieve this.

As an athlete for 20 years, and former CommBank Matilda, Sarah represented Australia at football’s top tier, including at the 2004 Olympic Games, the 2006 AFC Women’s Asian Cup, and the FIFA Women’s World Cup 2007.

Beyond her professional playing career, Sarah transferred the skills she developed as an athlete, to transition into leadership roles in football, accumulating extensive experience in driving gender equity in governance. Qualified in driving high performing teams, and building frameworks that create more inclusive environments for grassroots and elite level sport.

As a legacy builder, she brings unique and progressive insights, adopting a results driven approach to business, with people at the centre of all decisions.

Lindsey Evans

Partner & CEO, Special Australia

Lindsey co-founded Special in Australia in 2014 and is a global partner in the business that has since gone on to open its doors in Los Angeles, New York, London and Tokyo.

During her tenure Special has attracted an enviable wealth of talent, built an extraordinary culture, and partners with a diverse group of ambitious local and who’s who of client partners including Uber Eats, ANZ, Bonds, Pepsico and Virgin Australia. In the past five years Special Australia has won a staggering 39 Agency of the Year awards locally and internationally. 

Lindsey consistently features in the top ten lists of agency leaders including being ranked #4 in Mediaweek’s Creative Agency Power List, Executive Leader of the Year in the 2022 Best of the Best Awards and B&T’s Women in Media Executive Leader of the Year 2021.

She contributes significantly to the industry and the next generation, including as a Board Director of Advertising Council Australia and a Board Director of mental health charity Waves of Wellness (WOW). 

Lindsey doesn’t have any hobbies. Instead, she has three teenagers, a Labrador and two moggies. She started Special to help her relax.

Zannie Abbott

Head Of Campaigns and Communications, eBay Australia

Zannie Abbott is Head of Campaigns and Communications at eBay Australia. Her experience spans over two decades of marketing, driven by a passion for storytelling. Previous to eBay she worked across brands such as Kellogg’s, Blackmores, and Sony, honing her expertise in digital marketing, sponsorship, events and communications. Zannie's diverse experience in agencies, entrepreneurship, and client - side roles provides her with a comprehensive understanding of the marketing industry, enabling her to craft narratives that resonate with audiences and foster meaningful connections with communities.

Jason Ross

Co-Founder, Time Under Tension

Jason is a co-founder of Time Under Tension, Australia’s first generative AI experience agency. Time Under Tension works with brands and agencies to elevate customer and employee experiences with generative AI. Prior to founding Time Under Tension, Jason amassed vast experience in digital product & service design. He has held roles as CEO and General Manager of leading digital agencies in the UK and Australia, served as Managing Director at Accenture Song, and VP at frog, part of the Capgemini group. Jason believes that generative AI is driving an "experience reboot," which, when navigated correctly, enables amazing new conversational experiences, utility, and value for humans.

About Time Under Tension

We find ourselves amidst one of the most exciting times of recent decades, witnessing a paradigm shift in the Human x Computer relationship, powered by generative AI technology. Time Under Tension was launched to help our clients be at the fore of this communication revolution. We’re 100% focussed on generative AI technology and leveraging these new capabilities to create new, immersive and meaningful experiences.

Lahnee White

Chief Marketing Officer, G’day Group

Lahnee is Chief Marketing Officer at G’day Group, Australia’s largest regional accommodation provider with more than 300 properties around the country.

With more 20 years of consumer marketing experience, Lahnee has a breadth of expertise in shaping strategy within multi-brand organisations to deliver a more seamless and personalised customer experience.

Lahnee joined G’day Group in 2022 during a period of rapid organisational growth and diversification to oversee the company’s customer growth and experience, digital marketing, owned content and brand marketing strategies. Her expansive remit also includes PR and corporate communications, customer service, data science and analytics and digital product development.

Since joining the Group, she has accelerated the company’s personalisation agenda, aligning the Group’s marketing and digital functions to drive more effective and data informed marketing decision making, which has helped deliver record Group digital revenue in the 2022-23 financial year.

She has also overseen the delivery of new architecture for G’day Group’s brand portfolio, providing clearer distinction of the customer experience across the Group’s consumer brands, which were brought to life through large national brand campaigns for G’day Parks and Discovery Parks.

Prior to joining G’day Group, Lahnee was the General Manager of Customer Engagement at Sportsbet, responsible for organisational strategy in personalised marketing, value proposition, martech and marketing analytics. She also previously worked at Westpac across a variety of senior marketing roles.

Lahnee has a personal passion for travel and in her spare time enjoys hitting the road with her family in their caravan, exploring the best of regional Australia.

Sophie Price

Chief Strategy Officer, EssenceMediacom

Sophie is the Chief Strategy Officer of Essencemediacom Australia and is one of the country’s most experienced and awarded strategists. She is the only individual in the country to have led strategy in both creative agencies and various media agencies including UM (2015 - 2018) and M&C Saatchi from 2018 - 2021.

Sophie’s unique communications planning capabilities has resulted in some of Australia’s most famous and effective campaigns in recent years. She is the winner of multiple Cannes Lions, Australia Effies, MFAs and has been awarded Australian Woman in Media in 2016, 2018 and 2021.

Julie Dormand

Managing Director, The Works, part of Capgemini

Julie Dormand is a renowned industry leader in the advertising and marketing field, with a passion for helping others advance in their careers. As Managing Director at The Works, part of Capgemini, and armed with over 30 years of experience, Julie has established herself as a distinguished figure by adhering to a simple philosophy: supporting individuals in their professional journeys. She firmly believes in leveraging her expertise to elevate clients' brands and foster meaningful connections that have a positive impact on people's careers – and lives. Julie currently works with Mentor Walks, an initiative designed to provide women with unparalleled career advice via female leaders. As a recognised and awarded leader, Julie has received multiple accolades for her business and people leadership skills in numerous industry shows including Mumbrella, ADMA, Campaign Asia, and most recently a Finalist in Executive Leader and ‘Glass Ceiling’ categories at B&T Women in Media.

Jade Lloyd

Founder and Confidence Coach, Jade Erin Lloyd Coaching

With a successful career in media and advertising, Jade has held titles such as Executive Producer, Head of Digital Integration and Strategy Director for some of Australia’s largest media companies. That said, and without a doubt, her favourite title is Founder and Confidence Coach. 

Launching her career in the radio industry, she developed a passion for bringing joy to the listener through captivating content, producing award winning local and national radio shows across Australia.

Moving into the commercial side of media, collaborating with some of the world’s best-known brands, Jade recognised the power of language and communication in being able to make active positive change to the consumer experience.

This bore an obsession with consumer and human behaviour, which evolved into the launch of JELC, a personal and corporate confidence coaching business. JELC now works with companies and individuals around Australia empowering them to find confidence in their leadership capabilities, communication skills and performance at work.

With a core belief that anyone is capable of making the world a better place, Jade enables her clients to become positive change makers in the world. Her focus is on growing leaders who approach business from a place of curiosity, compassion and open mindedness.

She is a huge believer in purpose led business, and an advocate for equality, diversity and the positive change that comes from empowering those less advantaged.

Anna Bollinger

Executive Planning Director, BMF

With 20 years’ experience in the Advertising industry as an integrated, brand-driven strategic planner Anna has deep experience in QSR, FMCG, service and retail industries. Throughout her established career Anna has worked with several blue-chip clients such as ALDI, McDonald's, Mondelez, Qantas, CBA, KPMG, Uber Eats, Alinta Energy.

Before the age of 30, Anna was awarded the APG Planning Idol for top Account Planer and has gone on to have her work lauded at creative and effectiveness award shows across the globe, including Cannes Lions, Spikes Asia, and the Australian Effie Awards.

As a former dancer and theatre sports enthusiast, Anna lives for moments of vulnerability and unexpected candour which she finds daily as mum to four young boys.

Louise Cummins

Chief Marketing Officer, World Vision Australia

Louise is the Chief Marketing Officer for World Vision Australia and has over 25 years of award-winning experience in marketing, management, and organisational change. She has also been recognised and is part of the alumni of CMO50 (top 50 CMOs in Australia list). With governance training from the Australian Institute of Company Directors, Louise has served on several not-for-profit boards. She is a coach, mentor and trainer and her passion projects have led her to write two globally successful children’s books and produce an award-winning short film. For more information visit - https://www.louisecummins.com.au/ and https://www.linkedin.com/in/louiseemmacummins/

Vandita Pandey

Chief Marketing Officer ANZ, Snacks & Beverages, PepsiCo

Vandita Pandey is PepsiCo’s first ever Australian CMO, charged with unifying and innovating the global snack and beverage producer’s strategies for iconic brands including Pepsi Max, Smith’s, Red Rock Deli, Doritos, Gatorade, Bluebird and Copper Kettle potato chips. Since taking on the leadership role within PepsiCo’s Australian operations in 2021, Vandita has overseen the complete redevelopment of PepsiCo’s consumer engagement strategy at a national scale, unifying disparate consumer brand marketing activities into a centralised program focused on enhancing consumer centrality and technological innovation. Vandita has recently been profiled in The Australian and The Australian Financial Review discussing PepsiCo’s innovative approach to consumer marketing.

Troy Taylor

Vice President & General Manager, Lego Australia & New Zealand

Troy Taylor is the Vice President & General Manager for LEGO® Australia & New Zealand, which are divisions of the LEGO® Group, a privately held toy company based in Billund, Denmark. The LEGO Group is engaged in the development of children's creativity by learning through play. Based on the world-famous LEGO® brick, the company today provides toys, experiences and teaching materials for children in more than 180 countries.

In his role, Troy is accountable for growing the LEGO brand in the Pacific region to deliver on the companies’ ambition to inspire and develop the builders of tomorrow. Troy is a key member of the Asia Pacific Leadership Team playing a pivotal role in strategy development and execution across the APAC region. 

Troy has been with the LEGO Group for 21 years and has a proven track record of success in a wide range of senior roles across the LEGO Group’s largest and most developed markets in the United States, Australia, New Zealand & most recently Greater China. 

Troy is also a non-executive Director of the board for the Australian Toy Association, a non-for-profit trade association representing all businesses that design, produce, license, and deliver toys and youth entertainment products to advance the interests of our members in areas of product safety, government affairs, trade shows & events.

Jess Manihera

Head of Marketing ANZ, Sanitarium The Health Food Company

Jessica Manihera is the Head of Marketing for Sanitarium The Health Food Company ANZ.  With over two decades of experience in marketing leadership, Jessica is a dynamic leader who is passionate about promoting health and wellness through nutritious and sustainable food choices with iconic grocery brands such as Weet-Bix, UP&GO, and So Good.

After studying a Conjoint Bachelor's degree in Law and Commerce, Jessica's journey in marketing began with a passion for creatively solving consumer problems. Her leadership at Sanitarium is marked by a deep understanding of the power of data and insights to drive consumer-centred innovation, communication, and marketing initiatives that yield tangible commercial outcomes.

Before her role at Sanitarium, Jessica held marketing leadership roles at Campbell Arnott’s, where she had the chance to oversee and contribute to an extensive portfolio of renowned Australian brands. Today, at the helm of Sanitarium's marketing endeavours, she not only fosters a culture of innovation and collaboration but also actively contributes to the cultivation of a new generation of leaders who share her passion for making a positive impact.  Jessica appreciates her team’s inspiring high-performance culture, expertise, and diversity of thinking.  Together, they collectively work to grow ideas into meaningful connections and impactful experiences for consumers, inspired by a shared commitment to promoting health and wellness.

Jessica Manihera's passion extends beyond marketing; it is defined by her commitment to nurturing talent, fostering diversity, and empowering the next generation of marketers and female leaders to shape the future of the industry.

April Siler

Chief Executive Officer, Rêveuse

April Siler, the founder and CEO of Champagne brand Rêveuse, has 20 years of experience in the Global food and beverage industry.  April has expertise in driving exponential growth for disruptor brands in traditional categories.

April was the CEO for high growth supplements brand 8Greens and the Senior Vice President of Marketing and Global Development for the plant-based milk brand Califia Farms.  During Califia’s most intensive 3-year growth period April spearheaded all USA marketing and led the brand’s internationalization.  April previously led marketing and sales for Aussie brand The Chia Co.  From the brand’s creative inception through to development of a world first innovation - Chia Pod, where April partnered with world champion surfer Kelly Slater for brand communications.

April who has lived in New York, Los Angeles and London - began her career in Melbourne, Australia in the Treasury department of Visy.  April has a Bachelor of Commerce, majoring in Marketing and Economics, from Monash University in Melbourne.  April played professional basketball in Australia and Spain and has a passion for grower Champagne and nutritious foods. 

“Rêveuse is the French word for a woman who dreams. I’ve been called a dreamer by men in the business world, and it was considered an insult. I’ve always been proud to be able to dream up new worlds and possibilities for others, and I wanted to claim that feeling for Rêveuse. For me, it’s about being able to create something that, by its distinctive taste and ability to make any occasion feel a bit fancy, brings friends and family together to create memorable moments. That, to me, is true luxury — and a worthy dream.”  April Siler.

Chris Colter

Chief Strategy & Product Officer, Initiative

Chris is the Chief Strategy & Product Officer of Initiative AUNZ, an agency that harnesses Fame & Flow to grow brands and was ranked the number one media agency in the world by Campaign. Responsible for developing the agency product, strategic output and leading new business efforts Chris helped lead the transformation of the agency in Australia and the launch of its newest market in New Zealand.

Underpinning this is his commitment to the work. Throughout his career Chris has delivered some of the most revered and effective media campaigns, recognised in Cannes Lions, Effies, Festival of Media, MFA and more. At an individual level this has seen Chris become one of the most awarded strategists in market, from taking home the Global Cannes Young Lions Competition,
MediaWeek 100 and Next of the Best, to Campaign Asia’s 40under40 and Strategic Brand Planner of the Year.

Chris is also the co-chair of the Media Federation of Australia conference and award committee, responsible for setting the vision and benchmark for best-in-class media planning in the Australian market. Alongside this Chris was also hand selected as an industry advisor for SXSW Sydney, helping curate the content for the inaugural event.

Outside of work, Chris is a big kid at heart and you’ll find Chris either playing LEGO with his kid or at a racetrack.

Dom Hind

Managing Partner – People & Ops, Reunion Agency

Dom has been working in the digital marketing and eComm industry since 1998. With a strong belief in collaboration and continuous improvement, she has extensive experience in setting up digital and CRM departments at major advertising agencies within Australia.

In 2010, Dom started her own successful digital agency, WiTH Collective, with her husband, Justin Hind, prioritising their team’s personal growth and hands-on development through a people-centric approach. Dom is dedicated to empowering individuals, unlocking their potential and fostering team synergy. She’s on a mission to drive forward REUNION’s success. She is not only focused on maximising efficiencies but is also deeply passionate about environmental sustainability, actively recycling and advocating against resource and plastic waste.

Naysla Edwards

VP Brand, Marketing and Member Experience, American Express

For over 20 years, Naysla has been creating meaningful connections that unite brands with their customers, partners  and communities to create long-term advocacy. 

She is passionate about fostering innovation and building loyalty through customer insights and data, developing strategic partnerships and continuously challenging the status quo.

Naysla and her team have successfully created some of the most recognised and memorable partnership events for American Express in Australia. These include American Express principal partnership of the Sydney Gay and Lesbian Mardi Gras and Sydney WorldPride, American Express delicious. Month Out, American Express Vogue Fashion Night In/Out, American Express Open Air Cinemas and the American Express Airport and Entertainment Lounges to name a few.

Naysla is a passionate advocate of Diversity and Inclusion, she is the Co-Executive sponsor of AX Pride ANZ, leads all efforts towards elevating marketing practices to remove stereotypes and showcase a realistic Australia and is an active member of the mental health and Women’s networks.

Naysla sits in the board of Redfern Legal Centre which is a valued Amex community partner, where she shares her expertise to support Redfern Legal centre’s vision to enhance access to justice and uphold human rights through the provision of holistic and accessible legal support to disadvantaged communities.

Naysla was born in Colombia but has lived across the world; her family takes top priority and Naysla ensures she has time to be with her husband Jon and her young daughter Isabella.

Jen Sharpe

Founder & Managing Director, Think HQ

Jen is a formidable communicator, driven by her values and her passion for her team. She is the sole founder and managing director of Think HQ-a Positive Change agency with over 90 people. Previously Jen has been awarded the B&T Entrepreneur of the Year, PRIA Industry Leader of the Year, and CommsCon PR Leader of the Year, Women Leading Change Award, Swinburne Social Impact Awards and Victorian Multicultural Awards for Excellence (business award).

She has over 20 years’ experience in managing significant national campaigns. In addition to her communications experience, she is a politics and policy nerd, and understands the very important intersect between social policy and communications in any effective behaviour change campaign. She is also a businesswoman who thrives on growing the Think HQ business.

Jen launched her business in 2010 from the kitchen table. Using no external equity, she has worked with an ever-growing team of talented and passionate people to build the business one project at a time. She has been unrelenting in solely committing the business to only working on projects that lead to positive social impact. She was told countless times by many people that the business model would never work, and fortunately they were all wrong! It is possible to do good and run a robust, profitable business.

In 2019, Jen acquired CultureVerse, a multicultural communications agency, helping organisations reach and influence diverse audience groups across Australia. That acquisition, and the appointment of a Head, First Nations Engagement, means that the vision of becoming a creative powerhouse underpinned by inclusion, is slowly and finally being recognised.

Jen holds a 1st class Honours Degree in Politics from Monash and a Graduate Diploma in Business (Entrepreneurialism) from Swinburne. In 2013, she was the recipient of a scholarship to study an Executive Certificate in Business at Berkeley, California.

Christina Aventi

Chief Strategy Officer, BMF

A young-at-heart veteran with 24 years’ experience, Christina started her career as a ‘grad’, client side at Unilever. After getting that solid grounding in marketing and category management, she jumped ship and found a permanent home as a brand and communications strategist where comms theory crashed into sociology with a little side of pop psychology for good measure.  It was the goldilocks of roles for her, understanding people and even herself a little better by being the consumer whisperer, representing the voice of the punter on the street. Since then has contributed to award-winning, effective campaigns across an array of clients (ALDI, Government, FMCG) and is most proud of the behaviour change work she has been part of in both the commercial and social marketing sector. 

An industry commentator and regular panellist on Gruen (ABC), Christina has led BMF to be the most effective agency in Australia, in 2017 and in 2019, and number 3 in the world in the WARC Creative Effectiveness ratings.  Whilst she’s driven to deliver creativity that’s effective, it’s superseded by being mum to her two kids, the mini schnauzer, Ziggy and doing ‘life’ as best she can alongside her partner Mark.

Lisa Dent

Vice President Global Marketing, BlueScope

Lisa Dent is a marketing executive and leader with over 25 years marketing and sales experience in large manufacturing businesses. She has spent many years developing and implementing marketing strategy within the home improvement, building and construction industry. During her career she has also applied her skills across a wide range of industries including FMCG specifically food and veterinary pharmaceutical, retail, building and construction. She is currently the Vice President of Global Marketing at BlueScope, a leader in metal coating and painted steel products headquartered in Australia, with operations spread across North America, Australia, New Zealand, China and throughout Asia and well known for brands such as COLORBOND® steel.  Lisa is passionate about learning, supporting diversity and creating the right environment for marketers to be the best versions of themselves for the benefit of the business, marketing teams and individual growth.

Leisa Bacon

Director Audiences, Australian Broadcasting Corporation (ABC)

With over 25 years’ of blue chip strategy, digital and marketing experience, Leisa is passionate about great Australian content and having a positive impact through the work she leads.

Leisa works for the ABC, Australia’s largest creative organisation and the most trusted media player in the country. As Director of Audiences for the ABC, where the team work closely with content makers to implement the ABC strategy and help audiences discover great Australian content.  The ABC Audiences division, is made up of the following teams - marketing, internal creative and media, social strategy, enterprise design, audience planning & support and audience data & insights.

Leisa is a brand and experience (Cx) evangelist, who prides herself on always putting customers at the heart of key decisions.  Leisa has previously worked for large, generally global organisations at a Director level, from P&G to the Coca-Cola Company, and has led some of Australia’s largest new product launches and marketing campaigns. She was ranked #1 CMO in Australia in 2020.

Samara Kitchener

Founder and Managing Director, House Of Kitch

Samara Kitchener is a multi-award winning strategic communications specialist who has a passion for health, technology and behaviour change. With 20 years senior marketing, communications and engagement experience working across government, food, defence and health sectors, Samara has deep expertise in integrated planning for significant campaigns and executing across multi-channel platforms.

Samara is an advanced practitioner of the Social Ecological Model and worked as an adviser to the World Health Organisation on risk communication strategies for pregnant women. She has led multi-stakeholder communication strategies for the Women in Sport Strategy; NSW Multicultural Strategy; NSW Physical Activity Strategy; and the Royal Australian Air Force Plan Jericho Behaviour Change Strategy.   

Samara is the immediate past NSW President, Public Relations Institute of Australia, and is a guest lecturer at the University of NSW and University of Technology, Sydney.

Previous roles include Strategic Advisor Communications and Engagement with NSW Health where she led preventive health campaigns on overweight and obesity, HIV, STIs and hepatitis. Samara was also Director Communications with the NSW Food Authority where she led communication strategies, digital channels, crisis communications and education campaigns.

Samara has an MBA from the Australian Graduate School of Management (UNSW) and an Honours Degree in Food Science and Technology

Gregory Cohen

Deputy Director, The International Centre for Neuromorphic Systems

Gregory Cohen is an Associate Professor in neuromorphic systems and the Deputy Director of the International Centre for Neuromorphic Systems (ICNS) at Western Sydney University. He leads the neuromorphic algorithms and space applications for ICNS.

Prior to returning to research from industry, he worked in several start-ups and established engineering and consulting firms including working a consulting engineer in the field of large-scale HVAC from 2007 to 2009, as an electronic design engineer from 2009 to 2011, and as an expert consultant for Kaiser Economic Development Practice in 2012.

He is a pioneer of neuromorphic engineering, biology-inspired sensors, event-based sensing, space imaging, space situational awareness, space domain awareness, spiking neural networks, and neuromorphic computing.

Dr William Crowe

Co-founder and CEO, HEO Robotics

Dr. William (Will) Crowe is Co-Founder and CEO of HEO, a Sydney-based company that provides in-orbit satellite inspection and monitoring services through proprietary software by acquiring satellite imagery from space-based sensors. Will founded HEO in 2016, while completing his PhD in astrodynamics from the University of New South Wales, Australia. His research focused on the dynamics of spacecraft swarms around asteroids and included a prize-winning paper on satellite missions to asteroids passing through Earth orbit. After earning his PhD in 2018, Will began applying the principles developed during his research to his business. He quickly found that there were urgent applications to space debris and inspecting damaged satellites. Today, Will leads a team to help satellite operators and governments monitor their assets to help them prevent accidents and optimise their satellite life.

Simone Gupta

Co-Founder, Supermassive

It took Simone Gupta 25 years of successfully running agencies for inspiring founders, and heading up network agencies across UK, US and Australia before she took the leap to set up new independent creative studio Supermassive.

Simone has been active in the gender equality discussion for many years, she has been key to setting up the founding committee of the Australian chapter of Global Women in PR, a worldwide mentoring and activist body. Simone was the founding chairman of UK girl's rights charity One Woman at a Time.

Alex Derwin

Chief Creative Officer, Bmf

In the last 20 years he’s worked at agencies in Europe, the US, and Australia. He’s raised voodoo spirits in Louisiana graveyards, written and directed two documentary shorts for charities in Portland, and created an 8ft tall anatomically correct heart from rejected layouts that bled when arrows were fired into it.

Since joining BMF he’s he has led ALDI to become the most creative account in Australia – with 76 creative and effectiveness awards, including Cannes, One Show, AWARD Awards, LIA, Spikes, and Effies.

Alex has also played a key role in the agency’s new business success, leading business wins on Tourism Tasmania, Sydney Morning Herald, Audi, TAL, Dulux, The Federal Govt, NSW Govt, Agoda, Bari sta Bros, Sharsies, hipages, and PetBarn.

In the last 3 years Alex helped guide the agency to its most successful financial results in a decade, and the best award showing in its history, including nine national agency of the awards.

Guillaume Papillon

Head Of Marketing & Communications, Mable

Guillaume (G) is the Head of Marketing & Communications at Mable, the online platform where people connect to provide and receive disability and aged care support their way.  More than 18 million hours of support have been delivered through Mable over the last ten years, enabling hundreds of thousands of people across Australia to live their kind of independence.

In his role, Guillaume is accountable for brand strategy, lifting brand metrics, overseeing customer marketing & insights and developing an exceptional - and accessible - digital experience… as well as disrupting the traditional care & support category through data-led PR & communications initiatives.

Guillaume has a wealth of experience in disrupting categories and building brands for online platforms, having previously worked as hipages’ Head of Brand & Communications and having led CRM & Lifecycle efforts for global food-delivery platform Delivery Hero. Guillaume’s experience also spans across international category-leading brands, such as Pernod Ricard’s global wine brand portfolio and beauty retailer Sephora in the USA.

Originally from France, Guillaume settled in Sydney in 2011 after completing his Master’s Degree in Strategic PR from the University of Sydney. Guillaume is also a qualified wine expert, having successfully completed his WSET Diploma last year, an expert wine qualification only held by a few thousands people globally. He has since founded his wine-tasting side business, The Wine Apothecary.

Dee Madigan

Co-founder & Executive Creative Director, The Campaign Edge

Dee is an award winning creative director who has worked on some of Australia’s largest brands in almost every category (including FMCG, banking and finance, health and education).

She got sick of selling people shit they didn't need and started Campaign Edge in 2014 to work primarily in the progressive space.

She works for a range of unions and has been Creative Director for the Labor Party on 24 election campaigns, including the 2015, 2017 and 2020 QLD campaigns and the 2022 Federal election.

She is one of Australia’s leading campaign strategists and effectively uses creativity as a tool to persuade an audience.

She is a panellist on Gruen (ABC TV) and appears on The Latest and Sunrise (CH7). She is also the author of The Hard Sell (MUP 2014), as well as a contributing author on Mothermorphosis (MUP 2015), Perspectives on Change (ANU 2015) and Unbreakable (UQP 2017).

She is on the board of Per Capita and Australians for Mental Health.

Her attention to detail is woeful. She can't remember faces. And she has the attention span of a 3 year old.

But apart from that, she's quite good at what she does.

Rose Herceg

President ANZ, WPP

Rose Herceg leads WPP’s business in Australia, supporting the agency leaders, promoting WPP’s collective capabilities and bringing together people and resources on behalf of clients. Rose was previously Chief Strategy Officer of WPP AUNZ, which became a wholly owned part of WPP in 2021. In this role, she led client-facing activity at the WPP level, helping to deliver the company’s integrated offer of communications, experience, commerce and technology across its network of agencies. Earlier in her career, Rose founded Pophouse, one of Australia’s leading agencies for innovation, social trends and business strategy. She sold this to STW Group in 2007 and joined as a strategic consultant. She became Chief Strategy Officer of WPP AUNZ following the WPP merger with STW in 2016. Rose is the author of three books on business leadership and innovation and is one of Australia’s leading social forecasters and futurists.

Julia Vargiu

Director, Australia, SI Partners

New business is a science for Julia Vargiu, Founder & MD of New Business Methodology and Australian Director of SI Partners, a global M&A consultancy advising creative and technology businesses to achieve maximum value for shareholders.

A no-nonsense New Yorker now residing in Sydney, Julia is an international business growth consultant, masterclass facilitator, keynote speaker, mentor and awards judge. Over her 25-year career she has advised thousands of agency CEOs around the world on how to get ‘fit for scale so they are fit for sale’ and to win more business from current and future clients – without relying on pitching.

She is a regular keynote speaker and moderator at Mumbrella360 and is often asked to deliver conference keynotes that focus on improving commercial rigour, innovative methods to fill your pipeline while driving business growth, diversification, and profitability.

Kim Muridge

National Media Manager, Lite n’ Easy

Kim is an experienced marketer with a concentration on media. Kim is currently the National Marketing Manager at Lite n’ Easy and has over 30 years of industry experience.

Prior to joining Lite n’ Easy, Kim worked media agency side, including 10 years at Zenith in Brisbane.

Kim has spent the last 13 years at Lite n’ Easy. Her responsibilities are diverse, but she remains focused on the media investment and effectiveness with her agency team at Zenith.

Sarah Heitkamp

National Head Of Strategy & Planning, Co-lead, Zenith Media

Samara Kitchener is a multi-award winning strategic communications specialist who has a passion for health, technology and behaviour change. With 20 years senior marketing, communications and engagement experience working across government, food, defence and health sectors, Samara has deep expertise in integrated planning for significant campaigns and executing across multi-channel platforms.

Samara is an advanced practitioner of the Social Ecological Model and worked as an adviser to the World Health Organisation on risk communication strategies for pregnant women. She has led multi-stakeholder communication strategies for the Women in Sport Strategy; NSW Multicultural Strategy; NSW Physical Activity Strategy; and the Royal Australian Air Force Plan Jericho Behaviour Change Strategy.   

Samara is the immediate past NSW President, Public Relations Institute of Australia, and is a guest lecturer at the University of NSW and University of Technology, Sydney.

Previous roles include Strategic Advisor Communications and Engagement with NSW Health where she led preventive health campaigns on overweight and obesity, HIV, STIs and hepatitis. Samara was also Director Communications with the NSW Food Authority where she led communication strategies, digital channels, crisis communications and education campaigns.

Samara has an MBA from the Australian Graduate School of Management (UNSW) and an Honours Degree in Food Science and Technology.

Bryan Smith

Global Chief Strategy Officer, 72andsunny

Bryan Smith is the global Chief Strategy Officer for 72andsunny. Based in Los Angeles, Bryan oversees much of the strategic output for the agency’s North American and global clients and has provided thought leadership for tech giants like Google, unicorns like Dropbox, entertainment icons like Activision, and blue chip marketers like Unilever. 

In his time at 72andSunny, the company has been named Adweek and Ad Age’s Agency of the Year twice; made the list of Fast Company’s Most Innovative Companies twice; and brought home the most awards for US marketing effectiveness twice; as well as winning in Australia, Campaign Brief’s Agency Of The Year and Mumbrella’s Ad Campaign Of The Year.

Leo Hadden

Head Of Strategy + Partner, BrandOpus

Leo is global Head of Strategy, accountable for all strategic outputs of the agency. A naturally critical thinker, Leo is driven by an understated fascination for the relationship between people, brands and design – and has channelled that into commercially-effective and creatively-fruitful partnerships with the likes of McCain, Twinings, Saputo, McCormick, and Molson Coors. He operates at the intersection of business and creativity, fusing logic with imagination to develop strategies that change the way people feel about brands, instinctively and irresistibly. The result is work that really works, in the moments that matter most.

Andrew Baxter

Founder & Senior Advisor, 24hr Business Plan

Andrew "Billy" Baxter is one of Australia’s most trusted business, marketing and communications advisors. He is passionate about helping companies unlock topline growth through sharp strategy and executional excellence. Billy has worked with many of Australia's largest companies, brands and government bodies, from his time as the CEO of two of the country's biggest communications agencies, Publicis, and Ogilvy, and as a Senior Advisor at KPMG. He now sits on a number of boards, including as Chair of Australian Pork and the Deputy Chair of the Sydney Symphony Orchestra, is a Senior Advisor to Australia's largest private equity firm, BGH Capital, and the Founder of the 24HR Business Plan.

Tim Baggott

Executive Creative Director, Amplify

Tim Baggott leads creative at Amplify for the APAC region. For over a decade he’s applied a multidisciplinary approach to strategy, campaigns and brand experiences for some of the world's most respected brands, organisations and personalities, with clients including Google, Nike, PlayStation and Elton John. Tim is a lifelong fan of science fiction and fact and is particularly motivated by opportunities to unite innovation and culture.

Lucinda O’Brien

Senior Creative Strategist, Amplify

As the APAC Strategy Lead for Amplify, Lucinda O’Brien helps businesses strategically connect with audiences through culture–including for Google, Netflix and Levi’s. In her eight-year career in strategy, she has worked across brand development, campaigns, and experiences in both Los Angeles and Sydney. Lucinda believes in the power that brands have to drive cultural narratives forward and space is no exception. Her interest in space began when a school visit to a planetarium first illuminated just how vast the universe was beyond her Queensland hometown.

Keegan Buzza

Director of Communications, Australian Space Agency

Keegan Buzza is the Director of Communications at the Australian Space Agency, leading the Agency’s efforts across media, marketing, strategic communications and community outreach.

Since joining the Agency in 2021, Keegan has overseen a number of major projects including the G’Day Moon campaign, the Agency’s standalone website, Adelaide Fringe festival activation, large- scale Team Australia presences at international events and the competition to name Australia’s first Moon rover.

Before the Agency, Keegan was the senior media adviser to a cabinet Minister – working across the Industry, Science, Technology and Home Affairs portfolios.

Keegan’s career began in radio, working for around a decade as a journalist, newsreader and presenter – starting on the Gold Coast before a senior role at 2UE and then as a newsreader and presenter on Sydney’s top rating Jonesy and Amanda breakfast show on WSFM.

With appearances on TV as a social commentator, Keegan draws on his background in communicating with people every day to excite and educate Australians about space, and all the ways it improves our lives.

Keegan completed a Bachelor of Journalism at Griffith University on the Gold Coast, after growing up in country Queensland.

Laura Agricola

Brand and Creative Strategy Director, Keep Left

Laura Agricola is a Brand and Creative Strategy Director at Keep Left, an integrated creative and PR agency. She has 15+ years of working with the world’s top advertising agencies in Melbourne, Sydney, Colorado, and New York.

Her career includes pivotal leadership roles, such as establishing Verizon as one of America's top telecommunications giants, navigating American Express through the complexities of consumer sentiment during the Global Financial Crisis, rejuvenating Elizabeth Arden's image to resonate with a younger audience and spearheading social-change campaigns that transformed consumer behaviour for Guide Dogs Australia.

Laura's approach is deeply rooted in using psychographics and ethnographic to uncover the intrinsic human and cultural truths that drive behaviour, enabling brands to craft narratives and experiences that resonate on a profound level, challenge conventional norms, and pave the way for new ones.

Harris Galloway

Behavioural Strategist, Keep Left

Harris is a Behavioural Strategist at Keep Left, an integrated creative and PR agency.

Since joining the agency three years ago, Harris has played a pivotal role in setting Keep Left’s strategic vision and championing its audience-first approach. He has introduced a psychographic data-led audience development process for all Keep Left clients, and has crafted effective and strategic work for ANZ, Guide Dogs, Orthodontics Australia, PassportCard and others.

With a background in behavioural science and a Master of Applied Psychology from the University of Melbourne, Harris has developed a deep knowledge of consumer behaviour and a passion for understanding why we do what we do, and how it impacts those around us.

Nick Baker

CEO, Reflections Holiday Parks

Nick Baker is an experienced travel and technology CEO with a passion for nature and sustainability. He is the CEO of Reflections Holiday Parks, a leading nature-driven escapes organisation and the largest holiday park operator in New South Wales, welcoming 2 million visitors each year to its 39 coastal and inland parks, camping grounds and unique properties.

Prior to joining Reflections, Nick was CEO at Triptech/CamperMate and Red Balloon and Chief Marketing Officer at Tourism Australia.

Nick’s global tourism expertise encompasses parks, hotels, restaurants and camps in the UK, USA, Asia and Australia.

His love of food, wine and nature is reflected in his Directorships: he was the Chair of Ultimate Wineries Australia and a past Director of Australian Regional Tourism and is currently on the Board of the Caravan and Camping Industry Association (CCIA) NSW.

Patrick Millington-Buck

Senior Marketing Manager, Commercial Partnerships, Virgin Australia

Patrick is the Senior Marketing Manager, Commercial Partnerships at Virgin Australia. He has over 10 years international experience, across agency and brand side, creating award winning partnerships and activations for some of the world’s most iconic brands. At Virgin Australia, Patrick is part of the 2023 Mumbrella Marketing Team of the Year and manages all major brand partnerships across the VA group nationally, including it’s official airline partnership with the AFL, Starlight Children’s Charity, Adelaide Fringe and others. Patrick believes that successful brand partnerships are the outcome of data-led insights and creativity, which deliver tangible business results.

Allison Yorston

Chief Marketing Officer, Frucor Suntory

Bio coming soon.

Ruben Ahmed

Director of Marketing, ANZ, HP

Ruben Ahmed is the Director of Marketing for HP Australia & New Zealand and is responsible for all areas of HP’s Consumer and Commercial marketing across both PC & Printing divisions. With a passion for new and emerging technologies he has had the privilege of building his career with some of the world’s most iconic technology brands including HP, Telstra, IBM and Sony.

Linda McDonald

Director, Marketing, Sales & CX, Vista

Bio coming soon.

Tim Ross

Director, Modernister Films

Tim Ross has had a career spanning decades in the entertainment industry. Starting with his parody band, Black Rose, Tim with his comedic partner Merrick Watts hosted radio shows on Triple J before taking the coveted breakfast slot on newly formed Nova 96.9 

During the 8 successful years at Nova, Merrick and Rosso created numerous TV shows including a late night talk show, won an Aria for Best Comedy Release and Tim was even awarded GQ Man of the Year.  

And whilst he may be best known for his work on TV and radio (at different times hosting both the number one breakfast and drive shows in Sydney) comedian Tim Ross has also always had a passion for architecture and design. 

Over more recent years, he has performed his live Man About the House show in architecturally-significant buildings and homes all over the world.  

Tim also passionately supports important issues in Australian architecture and design and has been awarded an honorary member of the Australian Institute of Architects. 

Tim’s first two-part series on Australian architecture, Streets of Your Town, premiered on ABC TV in November 2016 to rave reviews, and quickly became the most watched arts program on the ABC for the year.  

Tim’s latest TV series about why architecture matters, Designing A Legacy, featuring Australian families whose lives have been shaped within the walls of modern masterpieces and poses the question of what will happen to these legacy homes, went to air in February 2021, to rave reviews. A second series of Designing A Legacy, with a broader look at Australian architecture aired on ABC in June 2023.  

Tim has written a number of books including his memoir, Mum had a Kingswood. The Rumpus Room and Scorcher embraces Australian life with a collection of short stories. Whilst Motel – Images of Australia on Holidays and recent release Chuck a U-ey – Images of Australians and their cars, explore our past through the National Archives.  

A testament to his great interview and presenting skills, Tim has hosted a number of podcasts including Constant for the National Art Gallery, Built with Brickworks film series, Cars that Made Australia with Nine podcasts and his personal favourite, Summer Breeze with his best friend Kit Warhurst.  

Tim hosted Kevin McCloud In Conversation to a sold out audience at the Sydney Opera House, celebrated for their rapport and humour.  

Rachel Edwardes

GM, Forethought Advisory

Aligning and energising brands to confidently act on consumer insight, Rachel leads the Forethought Advisory business. Employing facilitation processes and design thinking Rachel and team guide clients to achieve singular focus.

Having joined Forethought in 2010 as Head of Marketing, Rachel has built the marketing framework and contributed to the firm launching and establishing Forethought in the North American market and executing Forethought’s brand growth strategy.  An experienced B2B marketer, prior to Forethought Rachel led marketing functions in Investment Banking, Funds Management, and running her own marketing consultancy specialising in financial and professional services.

Gretchen Fox

Chief Marketing Officer, Aware Super

After working in energy and health insurance, Gretchen joined Aware Super in May 2022. Since then, Gretchen has brought to life their latest campaign, Super Helpful. It’s showed that we’ve heard what Australians are saying about super funds.

Like Gretchen, it lets people know that we’re switched on, gaining insight and responding; hand-in-hand with members. As a believer in industry-leading technology, Gretchen has helped transform the fund to what it is now.

And what is Aware Super now? Well, it’s Money magazine’s Best Super Fund 2023.

It’s also a great example of what Gretchen values as a marketer. That strong support and helping people can get the very best performance and outcomes. And this doesn’t stop with members.

Gretchen supports our people to grow, develop and make a real impact at work, calling it “a great privilege.” But it’s not just us saying that. The Australian Financial Review named us one of the Best Places to Work. It’s because of leaders like Gretchen.

Adam Ferrier

Founder/Chief Thinker, Thinkerbell

Adam is one of Australia's leading creative strategists, and a consumer psychologist. Adam began work life as a criminal psychologist, before becoming a cool hunter (and completing his masters in psychology in ‘Identifying the Underlying Constructs of Cool People’) and then co-founding Naked Communications APAC. Naked was a wild trip and became one of Australia’s most audacious and successful agencies, embracing a strategically focused behavioural change model. Following that, Adam co-founded Thinkerbell - where they practices 'measured magic' - bringing together marketing science and hardcore creativity. After just 5 years Thinkerbell was officially recognised as Mumbrella’s 2021 Creative, Full Service, and PR Agency of the Year - the first time one agency has won all three awards, as well as 2023 Campaign Briefs Agency of The Year.

 

In other news Adam is also the author of two books “The Advertising Effect” (Oxford), and 'Stop Listening to the Customer' (Wiley). Adam co-hosts the potentially multi-awarding winning podcast ‘Black T-Shirts’, and has a weekly national TV segment on Sunrise, as well as being a regular on The Project and Gruen.  Adam is married to Anna and has two sons Asterix and Arturo (like the Kardashians but with an ‘A’).

Laura Mulcahy

Director of Cultural Strategy, TRA

Laura Mulcahy is the Director of Cultural Strategy at TRA. A keen futurist and forecaster she spent nearly a decade at Nike, USA, as part of the Global Culture & Societal Insights team, analysing the global trends and lifestyle shifts that drive sport and culture. 

Colleen Ryan

Partner, TRA

Colleen Ryan, partner, TRA, is an insights industry thought leader, strategist, cultural sociologist and behavioural science practitioner, whose curious mindset is fuelled by 40 years' experience in Europe, North America and APAC. 

Kim Anderson

Director, Kim Anderson Consulting

Bio coming soon.

XXXX

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Dates: 21-23 May 2024

Venue: Doltone House, Jones Bay Wharf

 

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