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Reuniting the ANZ media and marketing industry

Virtual Event | November 17-20, 2020

Australia and New Zealand's biggest media and marketing conference, Mumbrella360, is back in a revised format to suit the current environment. Run over four days, the conference is ready to attack the biggest talking points in an industry that is going through some of the most substantial changes in its history. As always, the conference will feature leading speakers both local and global.

This year has seen major disruption in the industry - disruption that was quick and unexpected. At Mumbrella360: Reconnected, join your peers and be inspired by those with big ideas, strong, informed opinions, and world-leading case studies.

All four days will be streamed online - book your virtual tickets now.

HEADLINE SPONSOR

INTERNATIONAL KEYNOTE

Sir Martin Sorrell

Founder & Executive Chairman, S4 Capital

Sir Martin Sorrell is Founder and Executive Chairman of S4 Capital plc, which is building a purely digital advertising and marketing services business for global, multinational, regional, local clients and millennial-driven influencer brands.

Sir Martin was CEO of WPP for 33 years, building it from a £1 million “shell” company in 1985 into the world’s largest advertising and marketing services company. When Sir Martin left in April 2018, WPP had a market capitalisation of over £16 billion, revenues of over £15 billion, profits of approximately £2 billion and over 200,000 people in 113 countries. Prior to that, Sir Martin was Group Financial Director of Saatchi & Saatchi plc for 9 years and worked for James Gulliver, Mark McCormack and Glendinning Associates before that.

S4 Capital plc merged with MediaMonks, its content practice, in July 2018 and MightyHive, its programmatic practice, in December 2018 and has added eight further content programmatic and data companies to both practices in 2019 and five in 2020. It is listed on the London Stock Exchange under SFOR.L and after a little over two years, S4 Capital plc has over 2600 people in 30 countries, with a market capitalization of over $2.6 billion.

Sir Martin supports a number of leading business schools and universities, including his alma maters, Harvard Business School and Cambridge University and a number of charities, including his family foundation.

INTERNATIONAL SPEAKER

Christi Olson

Head of Evangelism , Microsoft

Christi is the Head of Evangelism for Bing at Microsoft and is on the Board of Directors for Internet Marketing Association, the Paid Search Association and the University of Idaho School of Business. For over a decade Christi has led in-house Digital Marketing teams at Microsoft, Expedia, Harry & David, and agency teams at Pointmarc and Point It. She has spent her career helping businesses solve their marketing challenges and goals through analysing data to develop actionable insights and strategies. Christi has been recognised by PPC Hero and her peers as one of the top 25 Most Influential PPC Experts each year since 2014. Additionally, Christi is a recognised keynote speaker across the globe at events such as AdWeek, CES, Mumbrella, DMEXCO, SMX, and the Digital Summit Series. She also writes for Search Engine Land, Search Engine Journal and has been published on HuffingtonPost, Venture Beat, Forbes, AdAge and MarketingProfs. When she isn’t writing or speaking she’s typically running around with her children Roy and Adelinde, and her husband Jason.

KEYNOTE SPEAKER

Jens Monsees

CEO & Managing Director, WPP AUNZ

As CEO of Australia and New Zealand’s largest marketing services and media company, partnering with hundreds of Australia’s leading brands, Jens is in a unique position to give a local and global view of the long term impacts of Covid-19.

Jens Monsees joined WPP AUNZ from the BMW Group, where he was most recently Corporate Vice President leading Global Digital Strategy, Corporate Planning and Product Strategy.

During his time at BMW, Jens was instrumental in the business and cultural transformation of the global BMW Group from a traditional Original Equipment Manufacturer (OEM) into a customer-focused and data-driven mobility tech company.

Prior to the BMW Group, Jens held a range of senior executive positions in digital marketing and branding, including: Global CEO, Digital Marketing at Arvato AG (part of the Bertelsmann Group); Branding Director for Automotive, Consumer Goods, Food Retail and Health Care at Google Germany; and various other marketing and branding roles at Mondelez and Schwarzkopf & Henkel.

INTERNATIONAL SPEAKER

Melissa Waggener Zorkin

Global CEO and Founder, WE Communications

When Melissa Waggener Zorkin founded WE, she wanted to tell the technology stories that weren’t being told, and share the incredible ways human lives are transformed by innovation. She knew instinctively tech would play a transformational role on the world stage, changing the way we live and communicate, and she was right.

Over the decades, Melissa has partnered with the world’s most groundbreaking brands, telling their stories and navigating transformation by keeping purpose, the “why” behind innovation, as her north star. Melissa’s own bold sense of purpose is how she led WE through good times and bad, maintaining the agency’s spirit of independence and willingness to put people first, even when times were hard.

From launching the first version of Microsoft Windows to working with world-class brands like Volvo, McDonald’s, Cisco and VSP, Melissa is uniquely qualified to lead clients—and her own agency—through transformation with a simple formula: Keep people and purpose at the centre of all decisions. She’s used that north star to help prioritise her investments and evolve her company throughout the decades, keeping its mantle as one of the leading independent global communications agencies in the world. Under Melissa’s direction as global CEO, WE Communications pursues its purpose: to use the gift of communication to move people to positive action — for clients and for the world.

Speaker

Jason Kahner

President, Global Health & Wellness

Jason Kahner is President of Grey Group’s Global Health & Wellness practice, responsible for creating Famously Effective work that permeates culture and drives brand growth for leading clients including GSK, Pfizer, Lilly, Fitbit, Walgreens, P&G and many others. 

His vision for the practice focuses on applying borderless creativity to unlock brand growth by unearthing unique health and wellness benefits for clients – whether they are firmly rooted in the category, playing in an adjacent industry, or looking to identify a new source of growth which could be ignited through the adoption of a wellness-oriented perspective.

Since his arrival at Grey in 2005, Jason has led award-winning teams across a variety of Rx and OTC global brands, including Sensodyne, Botox, Playtex, and GE Healthcare; as well as clients outside the category such as Microsoft, NFL, HSBC global banking, and US National Parks.

Prior to Grey, he was SVP/Director of Marketing at FCB, converting over $50M in new business from Coke, Jamaica Tourism, and Roche; and his earlier experience includes P&G, Kraft, Nabisco, Samsung, and AT&T Wireless.  

Jason graduated Duke University with a degree in Political Science, and is a visiting professor at Columbia and NYU.

SPEAKER

Craig Reucassel

Writer & Presenter, Fight for Planet A

No stranger to Australian television audiences, Craig Reucassel is a writer and comedian who is best known for his work with ​The Chaser ​and the ​War on Waste.

Craig and a group of satirical comedians founded The Chaser newspaper, which led to a number of ABC TV Chaser programs including ​The Election Chaser, CNNNN, The Chaser’sWar on Everything, Yes We Canberra ​and ​The Hamster Wheel.

Most recently he’s appeared on ABC in ​The Chaser’s Media Circus, The Chaser’s ElectionDesk ​and the recent series of satirical consumer affairs show ​The Checkout​. Craig was born in South Africa but moved to Australia at a young age. He attended Bowral Public School and Bowral High School, but despite this never became a famous cricket player. He then attended the University of Sydney, and graduated with honours in the Bachelor of Economics (Social Science) and Bachelor of Laws.

At some point he also co-hosted the triple j shows ​Today Today, Bloody Sunday ​and ​The Race Race ​with fellow Chaser Chris Taylor. In 2016 he performed in David Williamson’s ​Jack of Hearts ​at The Ensemble. In recent times he has appeared as a host of ​The Drum, ​as well as reported and presented episodes of ​Foreign Correspondent. ​With Chris Taylor, he also produced and fronted the recent election podcast, ​Democracy Sausage. ​In 2017, he presented the first series of the multi-award winning ​War on Waste (AACTA Award for MostOutstanding Factual/Documentary Series & Logie Award for Most OutstandingFactual/Documentary Series among others) ​and in 2018, he presented ​War on Waste - the Battle Continues ​for ABC-TV.

INTERNATIONAL SPEAKER

Chris Stephenson

Regional Head of Planning and Strategy, APAC , PHD Media

Chris is Head of Strategy and Planning for PHD across APAC where he leads product and drives thought-leadership, creativity and innovative thinking.

Chris is a passionate believer in the mutual benefits of brands engaging people in positive and constructive ways; he believes that considered, creative, integrated, innovative communications create value for consumers, brands and businesses; that reach is not an objective; and that hope is not a strategy.

He has delivered strategic media planning and thought leadership for a range of clients across both Europe and APAC, and has worked on global and regional projects for brands including Singapore Airlines, Unilever, ANZ Bank, Google, Coca-Cola, Adidas, Ferrero, HSBC, Ebay, LG and The Guardian.

An industry thought-leader, Chris has co-written three books on the future of the media industry and the impact of machine learning on marketing. A regular and respected commentator on the communications industry, he has presented on stages including Cannes, Spikes Asia and Mumbrella360.

He still likes what he does.

SPEAKER

Jo Feeney

Director of Marketing, McDonald's

Jo Feeney is the Director of Marketing for McDonald’s Australia, where she has responsibility for the management of key business platforms, marketing campaigns and tactical plans. Jo joined McDonald’s in 2013 and has almost 20 years’ experience in marketing and brand management. Since starting her career as a Marketing Specialist at Woolworths New Zealand in 2001, she has worked across the entertainment, food and telecommunications industries in senior marketing roles for brands such as Telstra, Foxtel and Woolworths. In her time with McDonald’s she has been pivotal in the development and execution of key business platforms including the introduction of McCafé in Drive Thru and Create Your Taste. With a passion for brand and marketing, Jo is highly driven, enabling her to deliver strong business results supporting the next stage of McDonald’s growth in Australia.

Speaker

Tim Duggan

Co-Founder & Editor-at-Large, Junkee Media

Tim Duggan is a new media entrepreneur who has co-founded several digital media ventures, most notably Junkee Media, one of Australia’s most innovative and awarded publishers. 

Junkee Media's titles include Junkee, Punkee and AWOL, and was named the Large Publishing Company of The Year at the 2018 Publish Awards. Junkee’s content agency, Junkee Studio, helps leading global brands like Netflix, American Express and Westpac tell and share their stories. In 2016, Junkee Media was acquired by ASX-listed oOh!media. 

Tim is the author of Cult Status, and sits on the boards of Hello Sunday Morning, a tech startup changing the world’s relationship with alcohol, and the Griffin Theatre Company, Australia's new writing theatre. 

SPEAKER

Holly Jones

Senior Manager, Editorial Content Strategy, AustralianSuper

Holly has been working in the digital content space for more than 15 years, in both Melbourne and London.

She currently leads editorial content and growth for Australia’s leading superannuation and retirement brand, AustralianSuper – a global investor with over 2.2 million members.

Holly’s mandate is to accelerate AustralianSuper’s content strategy in a way that brings its brand value proposition to life. She champions using content as a medium, within a broader marketing mix, to better connect with members and all Australians.

At AustralianSuper, she is championing a customer-first content ethos, underpinned by data, and focused on providing true utility to help all people living in Australia navigate super and achieve their best retirement outcome.

Holly has previously worked for a range of award-winning brands and data-led content icons, launching and managing branded content hubs for, bbcgoodfood.com, lonelyplanet.com, realestate.com.au and Suncorp.

International Speaker

Tom Kershaw

Chief Technology Officer, Magnite

Tom Kershaw is the Chair of Prebid.org, an independent organisation established in 2017 to bring together the oversight, guidance, and development capabilities of more than 30 ad tech vendors and publishers to solve the industry's common technical hurdles. He is also Chief Technology Officer of Magnite.

Kershaw has more than 25 years of tech and advertising industry experience including more than a decade spent leading product development and engineering teams at global innovation leading companies, including Google.

Kershaw holds a B.A. in Economics from New York University and Masters Degrees from the University of London and the London School of Economics.

Speaker

Ben Lilley

Owner and Creative Chairman, McCann

SalA Psychology and Economics Major, Ben Lilley's career began in the creative departments of some of Australia’s most respected ad agencies, including George Patterson, McCann Erickson and DDB Needham. He received numerous local and international awards for his creative work before launching full-service creative agency SMART in 2000.

Establishing offices in Sydney, Melbourne, Queensland and Auckland, SMART was acclaimed for its creative work for brands including adidas, ANZ Bank, Coca Cola, Dulux, Ferrero, Levi’s, McDonald’s, News Limited, SEEK, Specsavers, Unilever and Vodafone. Named by AdNews as “one of the best known independent advertising success stories in Australia”, the agency was recognised in the AdNews and B&T Agency of the Year, Cannes, Effies, Clios, New York Festivals and numerous other global award shows, and as a B&T Agency Employer of the Year and a BRW Fast100 company.

In 2011, SMART was acquired by McCann Worldgroup, with Ben appointed Australian Chairman & CEO. McCann Australia went on to be named the world's most awarded creative agency and Australia’s most effective agency, achieving global acclaim most notably for its "Dumb Ways to Die" campaign for Metro Trains, the most awarded campaign in history. McCann Australia was also named Agency of the Year by D&AD, Campaign Brief and Mumbrella, and One Show Best of Show and AdNews Campaign of the Year among other accolades.

In 2016, Ben was named McCann Worldgroup Asia Pacific Creative Leadership Chair, overseeing creative excellence and setting new McCann creative and effectiveness records for APAC markets including Australia, China, Hong Kong, India, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan and Thailand. In 2020, Ben returned to McCann Australia as both its Creative Chairman and new owner, after acquiring the national operation from IPG.

A regular media commentator, Ben has featured in the Ernst & Young Entrepreneur of the Year Awards and as one of AdNews’ Top Forty Under Forty advertising professionals.

SPEAKER

Matt Allison

Managing Director, Ubiquity Lab

Matt Allison is the founder and managing director of Ubiquity Lab.

He is renowned for helping organisations create meaningful experiences, in a way they can monetise. A strategist at heart, he spots angles others miss.

Matt helps market-leading brands embed a customer-led marketing ecosystem. He doesn’t believe in going deep on one discipline. His mantra, and experience, is data-led paid, owned and earned integration.

He was previously Bupa’s Head of Global Content Strategy; and conceptualised Bupa’s award-winning publishing hub and Blog Awards.

In addition to working with top CMOs, Matt is a judge on the international Content Marketing Awards. And his cutting-edge views have earned him regular keynote speaker spots at high-profile events.

INTERNATIONAL SPEAKER

Leo Hadden

Head of Strategy and Partner, BrandOpus

Leo Hadden is the Head of Strategy and Partner at global brand-led creative agency BrandOpus. Inspired and motivated by the quest to imagine, establish and champion intuitive brands, Leo is responsible for leading the strategy team to define and articulate distinctive and effective branding strategies for global icons and local heroes alike.

Driven by an understated fascination for the relationships between people, brands and design, Leo has developed a wealth of knowledge and expertise in behavioural economics, cognitive neuroscience and semiotics. Having spent time living in Costa Rica, Brazil and Cuba, and with a degree in Spanish, Portuguese and Latin American Studies, he has a keen interest in emerging markets and cross-cultural communications.

SPEAKER

Dan Monheit

Co-Founder & Strategy Director, Hardhat

Dan Monheit is a Co-Founder of Hardhat, a creative agency built for today. A student of the old and a driver of the new, Dan works with ambitious marketers to build enduring brands. Hardhat clients include Tigerair, Bupa, Victoria University and Simply Energy.

Dan is also creator/host of the innovative ‘Real Big Things’ event series, a seasoned presenter at global conferences including SXSW, a university guest lecturer and a regular contributor to many of the region’s leading marketing publications (including Mumbrella).

Dan is also co-host of Bad Decisions, the behavioural economics podcast your competitors have been listening to for months.

SPEAKER

Wade Kingsley

CEO and Founder, The Ideas Business

In 25+ years he’s worked in the media and marketing industries, with national leadership responsibilities at media publishers Nova Entertainment and Southern Cross Austereo. As General Manager of Vizeum (Melbourne), he focused on the professional development of the agency team.

His passion is empowering creativity in people. Through The Ideas Business, he facilitates workshops and coaching sessions focussed on creative skill development. He believes everyone is born creative and Wade focuses on giving people the confidence to unlock and share their creative abilities.

SPEAKER

Nastassia Kuznetsova

Senior Strategist, Jack Morton Worldwide

A senior creative planner with consultancy roots, Nastassia is passionate about delivering excellent results for businesses through pioneering solutions and business models that reimagine, transform, and future proof businesses. Today, she’s focused on growing the Australian arm of Genuine X, Jack Morton’s technology-driven innovation offering, working to reinvent the ways in which brands interact with consumers offline, and accurately measure each interaction.

Speaker

Kathryn Williams

Managing Director, KMint

Kathryn is the go-to finance guru for Australia's peak industry bodies and creative agencies. An internationally experienced business and financial consultant, mentor, workshop facilitator and keynote speaker - Kathryn liaises closely with industry councils, is involved in benchmark studies, she is the creator of The Money Wheel® keynote and Show Me The Money® perennial Marketing Communication specific financial workshop.

Working in the field Nationwide with a multitude of above and below the line agencies, Kathryn sees how the industry is really performing, accumulating a volume of experiences which grow her skills, knowledge, competency, adding great value to her consultancy offering.

Kathryn is the author of Sell Your Ideas™, and is an articulate and vibrant speaker about the commercialisation of creative ideas, cumulating from her global experience in chartered accounting, management consulting, marketing and communications.

Speaker

Nicola Swankie

Director, Swankie & Partners

Nicola Swankie, a well-respected thought leader in the digital and social marketing industry and previous victim of ambition-burnout herself, realised that while many companies were becoming increasingly concerned about the growing issue of burnout and stress-related conditions at work, there were not a huge amount of practical solutions based training services out there to help give teams more resources.

Swankie has over 15 years of global experience in large scale Marketing & Advertising digital and innovation change projects for many wide-ranging clients, including Coca-Cola, Diageo, NRMA, Kelloggs, Samsung, Brown Forman, MasterCard, GPT, Coles, I Quit Sugar, TEDx & endota spa.

She pioneered Social Media in Australia, setting up Social for the globally awarded Leo Burnett Sydney and was Managing Director for Australia’s largest facebook ad buyer in Australia, SOCiETY (IPG Mediabrands) developing a market-leading offering in Influencer and Native Advertising during her tenure there and thrives on being on the cutting edge of innovation and helping clients through digital change.

Through a 5 year study and personal development journey, Swankie had discovered that with change, often also comes stress. However, to deal with that stress and anxiety we can develop our personal resilience. After years of self-practice, she wanted to give back by sharing her knowledge, while pursuing her personal purpose of helping inspire others to do the bold things they never thought possible and having the resilience to work through the tougher side of doing that successfully.

Speaker

Alistair Angus

Co-founder & Partner, SI Partners

Specialising in connecting businesses with global investors and partners, and creating innovative deal structures designed to match stakeholders’ objectives, Alistair leads SI Partners consultancy and M&A advisory practise in Asia-Pacific.

Prior to founding SI Partners in 2001, Alistair built and sold companies in the digital, direct selling and manufacturing sectors.  This entrepreneurship followed General Management roles for Inchcape Plc in the Middle East and Asia.

Alistair has advised the shareholders of Mailman on their acquisition of Seven League, Principle One on their sale to Tico Digital, Ying on their sale to Finn Partners, Redbridge Communications on their sale to WE, and Resonance and Skye Media on their merger to form one of China’s largest independent digital agencies.  

SI Partners is a global M&A advisor and growth consultancy with a passion for creative and technology businesses. SI Partners advise creative communications, marketing services and tech businesses across APAC, Europe and the US on growth, leadership, commercial behaviour, building global businesses and strategic growth partnerships, developing growth strategies and originating deals that deliver maximum, lasting value for shareholders.

Speaker

Rob Pyne

Director, Realizer

Rob Pyne worked in marketing & advertising for 17 years with Leadership Team positions including Chief Strategy Officer and National Strategy Director. He holds a degree in psychology and is a published author in the field of human decision-making. Since 2013, he has been working with Leadership Teams to improve their collective intelligence, build trust and deliver projects.

Speaker

Leif Stromnes

MD Strategy and Innovation, DDB Australia

Leif is a veteran of the strategic side of communications planning, having spent over 20 years in the discipline. After graduating from the University of Natal in South Africa with a Masters Degree in Commerce, Leif worked at Ogilvy & Mather and TBWA before moving to DDB Sydney at the end of 1999. During his 18 years at DDB, Leif has worked across a variety of clients including  McDonald’s, Tourism Australia, Westpac and Volkswagen. He lives on the beach in Sydney with his wife and two teenage daughters and most mornings can be found dodging the Manly ferry on his surfski.

SPEAKER

Jules Hall

CEO, The Hallway

Starting out as a management consultant for Accenture Jules moved into the world of advertising in 2000 taking a job at one of London’s early digital agencies. After moving to Australia Jules founded The Hallway in 2007 with a mission to build an advertising agency that could be more relevant, more effective and more interesting.

Together with Creative Partner, Simon Lee, the two have grown The Hallway into one of Australia’s top independent agencies, winning awards around the world for their creativity and effectiveness.

Outside of work Jules blames his sporting background for his competitive edge. In 1993 he represented Great Britain at the world rowing championships. These days sailing has replaced rowing. He has competed in most of the world’s major ocean races including four
Sydney-Hobarts.

SPEAKER

Tim Riches

Group Strategy Director, Principals

Tim Riches is Group Strategy Director for Principals, independent brand strategy and identity company with offices in Sydney, Melbourne and Auckland. He has worked in the branding, design, communications and research fields for 25 years and has degrees in law, philosophy and post grad qualifications in marketing. He has been an adjunct professor to the National Design School at Swinburne University and is a judge of the Good Design Awards. Tim has worked with a wide range of B2B-oriented brands in Australia and SE Asia including BHP Billiton, South 32, Transurban, Corrs Chambers Westgarth, Freehills (now Herbert Smith Freehills), EY, JTC Corporation and the World Steel Association.

SPEAKER

Jonas Jaanimagi

Technology Lead, IAB Australia

Jonas has been working as Technology Lead for IAB Australia since January 2017, having previously been both Head of Media and Head of Media Strategy and Operations at REA Group, for almost five years. Jonas's digital career began in the late 90’s when he joined a start-up financial publisher with 3 other entrepreneurs, which over an 8-year period grew to an organisation of over 130 staff. Jonas then founded and launched WebAds UK, a specialist financial ad network. Prior to moving to Australia with REA Group in 2012, Jonas was the Director of Product Management for Europe at Videology.

SPEAKER

Jordan Mitchell

SVP, Head of Consumer Privacy, Identity & Data, IAB Tech Lab

Jordan leads IAB Tech Lab's consumer privacy, identity and data global initiatives. Tech Lab is a non-profit consortium that engages a member community globally to develop foundational technology and standards that enable growth and trust in the digital media ecosystem. Jordan is a successful five-time entrepreneur focused on market-leading innovation within the digital marketing industry since 2003. He has previously worked at Rubicon Project, Others Online and 121Media

SPEAKER

James Bayes

General Manager - ANZ, The Trade Desk

James Bayes serves as ANZ General Manager, where he oversees all business in Australia and New Zealand, with a particular focus on expanding the Connected TV business and building The Trade Desk’s market footprint. Bayes brings nearly twenty years of experience in senior digital, sales leadership, technology, and media agency roles in Australia, the United Kingdom, and the United States. He joined The Trade Desk from Seven Network, one of Australia’s largest integrated media companies, where he led all aspects of the company’s digital commercial operations.

SPEAKER

Nicole Bence

Network Digital Sales Director, Seven West Media

Nicole currently leads Seven West Media’s digital commercial team. Prior to Seven Nicole worked at Pacific Magazines, where she was responsible for leading their commercial team through a period of significant business transformation that brought together digital and print teams to drive business results. Previously Nicole has also been Digital Commercial Director for NOVA Entertainment, and led the sales and strategy for kidspot.com.au and taste.com.au at News Corporation’s NewsLifeMedia.

SPEAKER

Malcolm Murdoch

Marketing Chapter Lead, ANZ

Malcolm Murdoch has always maintained an interest in data and how to activate it. For the last two years he has held the role of ANZ Bank’s Marketing Chapter Lead, overseeing the Marketing Chapter of ANZ’s Digital Sales Experience tribe. Malcolm has been working in digital media since digital was smaller than cinema, and has worked very closely with a wide range of brands on the agency side in a number of different global roles. Malcolm now calls Melbourne home and has been worked at ANZ Bank since October 2017.

SPEAKER

Lauren Quaintance

Co-Founder, Storyation

Lauren Quaintance is Co-Founder of Storyation – an award-winning content marketing agency that counts Mercer, Energy Australia and Tourism Australia among its clients.

Lauren was named one of the top 15 women in the world in content marketing by the editor of the US Chief Content Officer magazine and regularly speaks at media and marketing conferences throughout Australia, New Zealand and Asia.

In 2018 Storyation was named Small Agency of the Year (Independent) at the Ad News Awards, and was a finalist for Best Content Marketing Agency (under 100 employees) at the Content Marketing Awards in the US.

A former journalist Quaintance was named “Entrepreneur of the Year” at the 2018 B&T Women in Media Awards, and previously held both Managing Editor and General Manager roles at Fairfax Media. She has a Master of Science from Columbia University in New York.

Twitter: @lquaint, @storyation

SPEAKER

Susan Coghill

Chief Marketing Officer, Tourism Australia

As Tourism Australia’s Chief Marketing Officer, Susan is responsible for driving the organisation’s global marketing strategy, ensuring that Australia’s tourism marketing efforts continue to cut through in the competitive international marketplace.

Having joined Tourism Australia in 2017, Susan lead the creative development for campaigns such as Dundee and Undiscover Australia. Susan was promoted to the role of Chief Marketing Officer in May 2019 to lead the Global Marketing team in creating and developing brand assets for innovative campaigns such as Matesong with Kylie Minogue and the domestic Holiday Here This Year campaign.

SPEAKER

Alexander Meyer

Chief Marketing Officer, THE ICONIC

Alexander Meyer is a user-centric and innovation-driven Chief Marketing Officer with an entrepreneurial spirit. He has collected his main experiences in youth culture, brand marketing, digital user experience, strategic planning and leadership. Alex has gained international work experience in global, regional and local business environments, with a steady focus on bridging the intersection between brand, product and sales. Before his role as CMO at THE ICONIC, Alex worked for large consumer brands including adidas and Vans, as well as running his own creative branding agency and working with and in small tech startups. He is a husband and a father of two young boys.

SPEAKER

Zara Curtis

Director of Content, IAG

Zara has spent more than twenty years building successful content properties and led large teams in Publishing, TV production, and Brand Marketing. Zara is a passionate champion of content strategies and the power of creativity to change the way brands and businesses interact with customers both now and in the future. Zara describes herself as “A leader of innovation, creativity, and people for commercial business success”. Zara forms part of the leadership team for IAGs’ marketing as Director of Content and Customer Engagement and leads the Content team made up of journalists and producers and social media experts, the Internal Content studio production that services all of IAGs’ content needs: Co.Lab and Performance Media and Personalisation teams tasked with delivering content that drives engagement and builds deeper relationships with customers. Previous roles include General Manager Commercial, Digital and Branded Entertainment Fremantlemedia Australia, Commercial Director News Life Media and various roles at Bauer Media including Director of Advertising and Digital Strategy, Director of Advertising.

She has a Bachelor of Communication – Journalism, (Charles Sturt University), Diploma of Marketing CIM-London, and is a Graduate of the Australian Institute of Company Directors (GAICD).

SPEAKER

Matt Lawton

Managing Director, Five by Five Global

Matt graduated Melbourne Business School in 2005 and has established marketing services agencies in the UK, US and Australia over a 25 year career that also included a 6 year stint at Ogilvy. In his current role as Managing Director of Five by Five Global, Matt services clients such as Lenovo, Volt bank, Red Bull and Patron Tequila.

SPEAKER

Stacia Grooby

Account Director, Five by Five Global

Stacia has been actively involved in the video games and esports landscape for more than 15 years. Initially starting in performing arts and SME business consulting, Stacia sought an opportunity to merge her career path and personal gaming passion into one. Shifting her career focus to digital marketing and events, Stacia has since established numerous gaming projects, endemic and non-endemic brand campaigns, and both digital and linear broadcast productions. Her highlights include working with global esports leader ESL, securing regional firsts with Oceania's inclusion in the Rocket League World Championships and third-party production rights to Riot Game's League of Legends OCS, consulting on Australia's first reality esports show, and roles with esports entities Throwdown Esports, HT&E's Gfinity Esports Australia and, in partnership with the latter, the Supercars Eseries. She is also a mentor for the international Women of Esports program. In her current role as Account Director for Five by Five Global, Stacia continues to work with brands in and around the gaming sphere such as Lenovo, Red Bull, and Misfits.

SPEAKER

Gerard Murphy

General Manager, Melbourne Order

Gerard founded ORDER esports in 2017 to be one of Australia’s largest esports organisations with teams in League of Legends, CSGO and Streetfighter. Gerard is also a founder of Performance by Design (PBD), an Australian company that specialises in values based culture change, team alignment and leadership development. Over the last 20 years Gerard has worked with professional sporting and corporate teams in Europe, Australia, North America and Asia. Gerard’s international sporting portfolio includes the England rugby union & league teams, Australian rowing team, GB water polo and GB wheelchair basketball. At the club level he has worked in Premier and Championship League soccer; Australian rules football; NRL and Superleague rugby; NBL basketball and Super14 rugby union. Gerard worked with Geelong FC from 2007-09 and again from 2013-14. During this period they won 3 Premierships and finished in the top 4 for 7 consecutive years. Using the experiences he has gained from working in elite sport, Gerard applies similar principles to assist executives from corporate teams such as Caterpillar, Fairfax Media, Telstra, Vodafone, Shell, Quiksilver, Boston Pizza, Rip Curl, Cotton On, Momentum Energy and many others. He is married with 5 children and lives on the Victorian SW coast in Jan Juc.

SPEAKER

Jon Satterley

CEO, Fortress Esports

Jon has been part of the entertainment industry for 25+ years, managing bands, building record companies, creating strategies for theme parks and advising cinemas and distribution companies at the most senior level. Jon established Roadrunner Records in Australia before moving to NYC for 5 years as part of the Warner Music Group. Recently, after 6 years helming Village Roadshow's digital program as Chief Digital Officer, Jon decided that gaming and its offshoot, esports, was the place he wanted to be. Taking over a year of esports research and planning with him, Jon established Fortress Esports with an aim to become the world's leading company in esports and gaming lifestyle.

SPEAKER

John Ford

CEO and Founder , The One Centre, Sydney

John Ford is a brand positioning expert and creative company leader. He has led business and brand innovation projects for some of the world’s leading companies, and has also created and launched a number of new and disruptive ventures to the world, working with entrepreneurs, private equity, big corporates and VCs.

He launched The One Centre in 2000, which unites visionary strategy, creativity and media capabilities in the one agile full-service agency to help clients create, launch and grow new things across the world: new businesses, new brands, new products and new ways.

SPEAKER

Laura Jones

Executive Strategy Director, BAV Group

Laura leads the US team in bringing strategy to life through data storytelling. She is a skilled researcher and creative strategist, whose framework for work session has helped senior executives and organisations move quickly into execution and drive business results.

Prior to joining BAV Group, Laura worked on creative strategy teams leading many integrated accounts at Y&R, McCann and Merkley + Partners, including Dell, Mastercard, Barilla, the US Army and Mercedes Benz.

A self-described data geek and feminist, Laura has been a featured speaker at SXSW Interactive and a panellist at the 3% Conference. She holds a degree in business administration from the Villanova School of Business.

SPEAKER

Ali Tilling

Chief Strategy Officer AUNZ , VMLY&R

Ali is a firm believer in getting out from behind the laptop screen, finding real insight and combining that with other data for fresh strategies.

As CSO at VMLY&R (say that three times fast), she leads strategy across the client portfolio and range of strategy disciplines across Australia and NZ. Ali works to create a culture of effectiveness, making work that works to achieve commercial or social marketing goals.

Through her career, she’s worked extensively on Government projects, and categories from Telco to Financial Services to Tech brands to CPG.

Ali has been lucky enough to win a range of awards, including Effies, APG, Cannes and D&AD Awards. She’s a committed mentor, member of the APG Committee, and an occasional panellist on ABC’s Gruen.

MODERATOR

Darren Woolley

Global CEO, TrinityP3 Marketing Management Consultants

Speaker bio coming soon...

SPEAKER

Belinda Noble

Co-Founder, Comms Declare

Belinda’s career started in TV news, where she worked as a reporter, foreign correspondent and supervising producer in Australia and overseas.

She has been working in corporate communications for almost a decade, including as Head of Media & Communications at Australian Red Cross, and as head of her own consultancy BeNoble Communications.

Belinda is the co-founder of Comms Declare, which aims to educate and mobilise comms professionals around global warming.

SPEAKER

Denise Shrivell

Founder , Mediascope, Peggy's List & Activist

Denise Shrivell has been in the advertising, media & publishing industry for over 37 years. She's worked for major agencies, publishers & is the founder of MediaScope - creator of the well known MediaScapes - & Peggy's List. More recently Denise speaks about issues she cares about including our media ownership landscape, hate speech & climate change.

SPEAKER

Dean Harris

Director and Founder, The Navigators

Dean is a career research and insights professional with nearly 30 years of experience in helping business, government and community organisations used data to create insights and find success.

Over that time he has worked with leading businesses and brands across consumer goods categories, retail, financial services, automotive and professional services industries.

He has helped clients develop or refresh their business, marketing and brand strategies through:

  •  analysing customer and market information to yield insight;
  • facilitating the establishment of clear goals and measurable objectives;
  • using data to create alignment through marketing teams and business partners

Dean is a passionate advocate for climate action and has personally worked to encourage citizens, organisations and governments to commit to Australia reaching a goal of net zero emissions by 2040.

INTERNATIONAL SPEAKER

Joeri Van Den Bergh

Co-founder & Future Consumer Expert, InSites Consulting

Joeri is co-founder, managing partner and NextGen expert at InSites Consulting. He has extensive experience of all aspects of branding, marketing and advertising to kids, teens and young adults. His clients include global customers such as AB InBev, Coca-Cola, Spotify, Ferrero, IKEA, Converse, Nestlé, AXA and Procter & Gamble for whom he has provided research and advice on how to target the youth market.

He is an awarded global thought leader and marketing author on the impact of Millennials and Generation Z on marketing and business and on consumer trends and futurism. His best-selling marketing book How Cool Brands Stay Hot: Branding to Gen Y and Z has been awarded several times (a.o. The American Marketing Association Book Prize). As a marketing professor at 1 of Europe’s leading business schools (Vlerick) Joeri is continuously updating his insights and foresights on consumer behavior in a fast changing world.

MODERATOR

Adam Ferrier

Founder/Chief Thinker, Thinkerbell

Adam is one of Australia's leading creative strategists, and a consumer psychologist. In 2004, Adam co-founded Naked Communications. Naked embraced a behavioural change model, building brands whilst changing behaviour, and was one of Australia’s most awarded and successful agencies. Following that, Adam created Thinkerbell - where he practices 'measured magic' - bringing together marketing science and hard-core creativity. After just 2 years, it became AdNews 2019 Creative Agency of the year, and has already won a slew of awards for high profile earned media ideas.
In other news Adam is also the author of two books “The Advertising Effect”, and Stop Listening to the Customer (Wiley, 2020), a very regular media commentator (Gruen, Sunrise, The Project) and sits on the boards of PIJI (Public Interest Journalism Initiative) and TRIBE (a social content creation agency). Adam is married to Anna and has two sons Asterix and Arturo.

SPEAKER

Julien Schreiber

Chief Creative Officer & Partner, Special Group

Tom Martin and Julian Schreiber are partners and Chief Creative Officers at Special Group Australia. They first established themselves as creatives, then Creative Directors of Clemenger BBDO Melbourne. They then moved to New York to become the ECDs of Johannes Leonardo NY.

As creatives then CDs and now CCOs, they have been responsible for many multi-Cannes lion winning campaigns such as Four’N Twenty's Magic Salad Plate, Guide Dog Australia’s Support Scent, Tourism Victoria's Remote Control Tourist and Pedigree's K9FM. They are renowned for turning the banking world on its head as co-creators of the NAB ‘Break Up’ Campaign, which took out a Cannes Grand Prix and three Grand Prix Spikes (including the first ever Grand Prix for effectiveness).

In 2018, Tom and Julian created the highly controversial, interactive film "Stop The Horror" which helped Victoria become the first state in Australia to legalise Euthanasia. Last year it has received Best of Show and the Chairman's Award at Australia's most pre-eminent creative award show AWARD, 3 D&AD Pencils as well as 3 Gold lions and a Silver at the Cannes International Festival of Creativity.

Most recently in 2019 at Special Group, the pair were responsible for the Uber Eats AO Ambush campaign for the Australian Open Tennis. A campaign that was declared as a ground-breaking media integration and completely innovative way of doing sports sponsorship.
They have hundreds of advertising awards to their name, including 34 Cannes Lions, a Cannes Lions Grand Prix, a D&AD Black Pencil, multiple Yellow Pencils, a One Show Gold Pencil and a record 5 Best of Shows at AWARD.

As creative leaders of Special Group, Tom and Julian's daily task is to judge what it takes for an idea to be truly unique, what it takes for an idea to really resonate with people and deliver effective results in the face of the world’s cold commercial realities.

SPEAKER

Tom Martin

Chief Creative Officer & Partner, Special Group

Tom Martin and Julian Schreiber are partners and Chief Creative Officers at Special Group Australia. They first established themselves as creatives, then Creative Directors of Clemenger BBDO Melbourne. They then moved to New York to become the ECDs of Johannes Leonardo NY.

As creatives then CDs and now CCOs, they have been responsible for many multi-Cannes lion winning campaigns such as Four’N Twenty's Magic Salad Plate, Guide Dog Australia’s Support Scent, Tourism Victoria's Remote Control Tourist and Pedigree's K9FM. They are renowned for turning the banking world on its head as co-creators of the NAB ‘Break Up’ Campaign, which took out a Cannes Grand Prix and three Grand Prix Spikes (including the first ever Grand Prix for effectiveness).

In 2018, Tom and Julian created the highly controversial, interactive film "Stop The Horror" which helped Victoria become the first state in Australia to legalise Euthanasia. Last year it has received Best of Show and the Chairman's Award at Australia's most pre-eminent creative award show AWARD, 3 D&AD Pencils as well as 3 Gold lions and a Silver at the Cannes International Festival of Creativity.

Most recently in 2019 at Special Group, the pair were responsible for the Uber Eats AO Ambush campaign for the Australian Open Tennis. A campaign that was declared as a ground-breaking media integration and completely innovative way of doing sports sponsorship.

They have hundreds of advertising awards to their name, including 34 Cannes Lions, a Cannes Lions Grand Prix, a D&AD Black Pencil, multiple Yellow Pencils, a One Show Gold Pencil and a record 5 Best of Shows at AWARD.

As creative leaders of Special Group, Tom and Julian's daily task is to judge what it takes for an idea to be truly unique, what it takes for an idea to really resonate with people and deliver effective results in the face of the world’s cold commercial realities.

SPEAKER

Sue Squillace

Chief Executive Officer, Carat ANZ

With over 25 years in the industry, Sue is an established and experienced media executive who is passionate about building high performing teams to deliver strategic and innovative client solutions that deliver long-term brand value.

Sue joined Carat in September 2019 from Spark Foundry, where she was Chief Executive Officer for five years and helped build the business to be one of the highest growth media agencies in Australia. Prior to this, she held senior leadership and executive roles across Starcom MediaVest Group, OMD, Bray Media and Clemenger.

Sue was awarded the B&T Women in Media award 2017, is an MFA Board Member and is also an active member of the Cerebral Palsy Alliance where she utilises the industry’s assets to help those less fortunate. She is an advocate for diversity, health and wellbeing in the workplace, firmly believing that business success comes from putting people at the centre of everything you do.

SPEAKER

Nikki Warburton

Chief Customer & Marketing Officer, AUDI

Nikki has over 20 years’ experience in Senior Executive roles with a strong track record of delivering tangible business results across a range of industries from automotive, advertising to subscription TV. Nikki is currently CCMO at Audi, an Executive Patron on the Taronga Zoo Foundation and a Director on the Shore Foundation.

In her 11 years at AUSTAR she was part of the Executive team that took AUSTAR from a challenged business to a brand and business worth over $2B. This included building the customer base to over 750,000 customers. Whilst in this role her team was awarded with 8 ASTRA awards for most effective and outstanding consumer campaigns to drive sales, retention and community connection.

In addition to her achievements the most important attribute of Nikki’s success is that the roles have been growth based with a direct correlation between strategy, execution and sales. In each role, Nikki has been instrumental in defining and building brands, designing a customer centric product or service, managing customer and advertising communication and guiding internal morale.

Nikki is extremely passionate about building high performance teams and developing talent and is involved in a number of key mentoring programs.
Yes Nikki does have a life outside work she is a married with 2 active boys and a border collie. Nikki enjoys staying fit and healthy and loves running. Nikki completed her first Ultra marathon last year.

SPEAKER

Mark Jones

Chief Storyteller & CEO, Filtered Media

Mark Jones is a brand strategist, professional speaker and author who helps business leaders harness the power of storytelling for growth.

A former IT editor at the Australian Financial Review, Mark is Chief Storyteller + CEO at Filtered Media, an award-winning brand storytelling agency in Sydney. His debut book, Beliefonomics: Realise the True Value of Your Brand Story, shows marketers how to apply his world-first brand storytelling framework for profit and purpose.

Jones has more than 20 years’ experience in professional storytelling as a journalist, editor, publisher and speaker, working with iconic brands like Coca-Cola, Microsoft, Google, IBM, Telstra Enterprise, Adobe, KitchenAid, Fairfax and IDG.

He has interviewed global CEOs and politicians, broken national business and technology stories, and captivated audiences around the world with his enthusiasm for storytelling, marketing and brand strategy.

A Certified Practicing Marketer, Jones was a finalist for Marketer of the Year in the 2019 Australian Marketing Institute (AMI) awards at which his podcast The CMO Show also won best the Content Marketing award.

SPEAKER

Robert Brittain

Principal, Robert Brittain Consulting

Over the last 15 years, Robert has worked with some of the world’s leading FMCG and financial services brands both within Australia and across the Asia-Pacific region, helping them to improve the effectiveness of their marketing.

Most recently Robert has authored the groundbreaking “Australian Advertising Effectiveness Rules” report in partnership with Peter Field. This report is the first of its type outside of the UK, analyzing effectiveness case studies from the newly created Australian Effie’s database.

Prior to becoming an independent marketing consultant, Robert led Marketing Effectiveness at ANZ Bank Banking Group and Marketing Analytics across the Asia-Pacific region at Mondelez International (formerly Kraft Foods).

SPEAKER

Damian Madden

Founder, Damian Madden Art

An award-winning creative technologist with close to 20 years of experience, Damian Madden is one of Australia’s leading digital executives, having driven digital change and innovation across a range of industries globally. He works with brands on art strategy and digital peacemaking as well as with artists and art institutions on the integration of technology into their craft.

SPEAKER

Kath Blackham

Founder & CEO, VERSA

Speaker bio coming soon...

SPEAKER

Cameron Pegg

Director and Content Strategist, Cameron Pegg

Cameron starts every project in the same way: by asking lots of questions.

A journalist and editor by trade, he helps organisations to find the words, stories, and content that reveal who they are.

In the past year, Cameron has helped schools and universities to recruit more students, assisted charities to raise more money, and coaxed candid responses from Broadway biggest stars.

Cameron is yet to meet an em dash, or an Oxford comma, that he didn’t like.

SPEAKER

Stephen von Muenster

Partner, von Muenster Legal

Stephen is a practicing solicitor and Partner at von Muenster Legal, a specialist technology, media and communications firm based in Surry Hills, New South Wales.

Stephen has specialised in advertising, communications, marketing and media law since 1995. He has developed a keen interest in emerging technologies, media and the interactive and digital mediascape and in recent times has advised extensively upon disruptor technology platforms, social media, online reputation management and artificial intelligence technologies. He is presently assessing the ACCC response to the Digital Platforms Inquiry and the related Ad Tech Inquiry and providing assistance and guidance to the industry and agencies. In the COVID-19 world, Stephen is assisting agencies with employment law compliance and collections from current and former clients.

He has recently conducted an extensive review of the recently released 2020 AANA Media Buying Agreement and its impact upon media agencies and their advertiser clients.

Stephen also specialises in agency mergers & acquisitions and was legal counsel on a number of recent high profile independent agency and media acquisitions across the communications spectrum including Match Media, Mercer Bell, N2N / Herd Agency, Mumbrella, Orchard Advertising, Four Pillars Gin and Storyation.

Another of Stephen’s practice area specialisations is dispute resolution and litigation. Stephen successfully conducted the agency test case in the Supreme Court of NSW – Ikon Communications v Advangen International Pty Ltd [2018] NSWSC 1650 – in which Ikon Communications was awarded substantial damages and legal costs when its former client failed to pay professional fees and media costs.

He is the legal adviser to The Advertising Council Australia, the Media Federation of Australia, the Public Relations Council, the Independent Media Agencies Association and Shop!. He sits on the Advisory Board of AIMCo, the newly launched social media influencer industry body.

He is a regular presenter for these industry bodies on matters of legal and regulatory compliance including recent industry presentations on Social Influencer Marketing, Social Media Law, the introduction of the new Data Privacy Laws, Marketing Law, employment issues in a COVID-19 world and the agency client test case.

Stephen regularly presents at CommsCon, Mumbrella360 and other Mumbrella events. He is a guest lecturer at the University of Sydney and UTS from time to time and is regularly asked for comment by the media and to judge industry awards.

MODERATOR

Damian Francis

Head of Content, Mumbrella

Damian is the head of content at Mumbrella, overseeing all content and editorial within the business. He has worked as a journalist and communications consultant across a number of industries for over 15 years. He has been with Mumbrella for more than three years, initially running event content. Damian was previously print editor of AdNews.

SPEAKER

Michael Lawrence

Founder, THIS Film Studio

Michael Lawrence had his first breakthrough role of executive producer/producer of Australia's most successful documentary film Bra Boys (2007) working with Russell Crowe. He followed with another character driven, multi AACTA award winning, feature documentary Fighting Fear (2011) collaborating with Joel Edgerton. Lawrence also created, executive produced & produced a number of story driven action sport documentaries including Missing (2013), You & Me (2016) and Proximity (2017).

In 2016 Lawrence collaborated with Peter Berg and his factual production company (Film 45), to EP the Factual TV series for National Geographic titled Uncensored with Michael Ware (2017), which aired in 170 countries in 30 languages. Lawrence is now a founder and part-owner of THIS. Film Studio.

SPEAKER

Tahyna MacManus

Producer, Neon Jane Productions

Tahyna began her career as an actress in New York and starred in several films and television shows including X- Men , CSI, and Charlie's Angels. Tahyna naturally felt pulled towards work behind the lens and began to hone her skills as a director, writer and producer. Her first short film Oren, debuted on the international film festival circuit in 2015 and won Best International Short Film at the Hollywood Reel Independent Film Festival. Tahyna was also nominated for best new talent director and her screenplay was nominated for best screenplay.

Tahyna then moved to London where she continued to work as a producer and assistant director while she studied at London’s premiere filmmaking school MET. She founded Neon Jane Productions with producer and co-founder Kelly Tomasich after both women felt the same passion to showcase unique storytelling and in 2020 the duo launched the Australian Women's Film Festival, a short film festival celebrating women in film and honouring those who have made a significant contribution to the industry.

SPEAKER

Kate Munnings

Group CEO, Virtus Health

Kate has a strong track record of leading teams that deliver exceptional services and drive commercial improvement; and in transforming businesses in preparation for changing operating environments.
A qualified lawyer and registered nurse, Kate’s breadth of professional experience equips her to lead the Virtus Health team in continuing to provide their exceptional work, which helps people become parents. Kate commenced as Group CEO 23 March 2020. Prior to joining Virtus Health, Kate led significant operations as Chief Operating Officer of Ramsay Health Care Limited’s Australian business; and as Chief Executive, Operations at ASX-listed Transfield Services Limited (now Broadspectrum Limited).
Kate has also been a partner at law firms Corrs Chambers Westgarth and Baker McKenzie; specialising in contract law and also spent 8 years as Chief Risk & Legal Officer/Company Secretary at Transfield Services focused on commercial law, risk management and corporate governance.

SPEAKER

Mick Fanning

Professional Surfer,

Mick Fanning is a 3x Surfing World Champion, but in recent years, he's better known as 'the guy who punched a shark’. Mick Fanning started surfing from the age of 5. By 1996, Fanning emerged as one of the finest surfers in the whole of Australia. He went on to win his first world tour in 2007, before later winning in 2009 and 2013.

The most shocking moment of his career was his close encounter with a great white shark at Jeffreys Bay in 2015, and it led to his retirement in 2018. Since his retirement, he has focused his influence in wildlife conservation, mainly in supporting the organisation Wild Ark as an ambassador. He is still afraid of another shark encounter, but he is determined to conquer his fear and let experts take him on a journey to discover all there is to love about sharks.

SPEAKER

Julian Schreiber

Chief Creative Officer & Partner, Special Group

Tom Martin and Julian Schreiber are partners and Chief Creative Officers at Special Group Australia. They first established themselves as creatives, then Creative Directors of Clemenger BBDO Melbourne. They then moved to New York to become the ECDs of Johannes Leonardo NY.

As creatives then CDs and now CCOs, they have been responsible for many multi-Cannes lion winning campaigns such as Four’N Twenty's Magic Salad Plate, Guide Dog Australia’s Support Scent, Tourism Victoria's Remote Control Tourist and Pedigree's K9FM. They are renowned for turning the banking world on its head as co-creators of the NAB ‘Break Up’ Campaign, which took out a Cannes Grand Prix and three Grand Prix Spikes (including the first ever Grand Prix for effectiveness).

In 2018, Tom and Julian created the highly controversial, interactive film "Stop The Horror" which helped Victoria become the first state in Australia to legalise Euthanasia. Last year it has received Best of Show and the Chairman's Award at Australia's most pre-eminent creative award show AWARD, 3 D&AD Pencils as well as 3 Gold lions and a Silver at the Cannes International Festival of Creativity.

Most recently in 2019 at Special Group, the pair were responsible for the Uber Eats AO Ambush campaign for the Australian Open Tennis. A campaign that was declared as a ground-breaking media integration and completely innovative way of doing sports sponsorship.

They have hundreds of advertising awards to their name, including 34 Cannes Lions, a Cannes Lions Grand Prix, a D&AD Black Pencil, multiple Yellow Pencils, a One Show Gold Pencil and a record 5 Best of Shows at AWARD.

As creative leaders of Special Group, Tom and Julian's daily task is to judge what it takes for an idea to be truly unique, what it takes for an idea to really resonate with people and deliver effective results in the face of the world’s cold commercial realities.

SPEAKER

Tom Martin

Chief Creative Officer & Partner, Special Group

Tom Martin and Julian Schreiber are partners and Chief Creative Officers at Special Group Australia. They first established themselves as creatives, then Creative Directors of Clemenger BBDO Melbourne. They then moved to New York to become the ECDs of Johannes Leonardo NY.

As creatives then CDs and now CCOs, they have been responsible for many multi-Cannes lion winning campaigns such as Four’N Twenty's Magic Salad Plate, Guide Dog Australia’s Support Scent, Tourism Victoria's Remote Control Tourist and Pedigree's K9FM. They are renowned for turning the banking world on its head as co-creators of the NAB ‘Break Up’ Campaign, which took out a Cannes Grand Prix and three Grand Prix Spikes (including the first ever Grand Prix for effectiveness).

In 2018, Tom and Julian created the highly controversial, interactive film "Stop The Horror" which helped Victoria become the first state in Australia to legalise Euthanasia. Last year it has received Best of Show and the Chairman's Award at Australia's most pre-eminent creative award show AWARD, 3 D&AD Pencils as well as 3 Gold lions and a Silver at the Cannes International Festival of Creativity.

Most recently in 2019 at Special Group, the pair were responsible for the Uber Eats AO Ambush campaign for the Australian Open Tennis. A campaign that was declared as a ground-breaking media integration and completely innovative way of doing sports sponsorship.

They have hundreds of advertising awards to their name, including 34 Cannes Lions, a Cannes Lions Grand Prix, a D&AD Black Pencil, multiple Yellow Pencils, a One Show Gold Pencil and a record 5 Best of Shows at AWARD.

As creative leaders of Special Group, Tom and Julian's daily task is to judge what it takes for an idea to be truly unique, what it takes for an idea to really resonate with people and deliver effective results in the face of the world’s cold commercial realities.

SPEAKER

Kellie Payne

Director, Bates Smart

Kellie Payne is a Director at leading Australian architecture firm Bates Smart, where she drives Commercial Building and Workplace Strategy, overseeing the design and development of large scale fit-outs that improve how people work, learn and collaborate. Her team also leads Bates Smart’s R&D, utilising design outcomes to analyse, track and forecast the changing nature of work and its influence on workplace design.

These initiatives have led to publications on innovation and technology in the workplace, organisational dynamics and how design can support them, and ongoing research related to liveability and effective stakeholder engagement.

Kellie has delivered projects for a diverse range of top tier Australian and international organisations. Her clients include Nine News, CHE Proximity, Corrs Chambers Westgarth, The Australian Stock Exchange, The Department of Education, ING, the University of New South Wales and the University of Sydney, as well as many other prestigious brands.

SPEAKER

Sudeep Gohil

Partner, Customer, Brand and Marketing Advisory, KPMG

Sudeep brings over 20 years' experience working around the globe and across multiple brands within marketing, strategy and advertising, with a focus on communications and strategy agencies, business transformation, brand positioning, leadership and organisational change.

Prior to joining KPMG, Sudeep held numerous strategic and leadership positions in a host of global communications businesses, including W+K, BBH, Droga5 and Publicis Group. He has worked across the world from Australia to the UK, USA and Asia and over the years has consulted to some of the worlds most prolific brands including: Qantas, Nike, Coca Cola, Woolworths, Adidas, Levi’s, Instagram and P&G.

He brings a wealth of cultural insight, strategy experience and global consumer understanding to the KPMG Customer, Brand and Marketing Advisory. In his role at KPMG, Sudeep advises business, marketing and brand leaders on issues such as communications strategy, branding, consumer insight and marketing readiness for a world in a constant state of disruption.

SPEAKER

David Redhill

Partner | Creative, Brand & Advertising, Deloitte Australia

David Redhill (@dredhill) is a Partner and the Global CMO for Deloitte Consulting, where he has led the US $14 billion consultancy’s global eminence, brand, advertising and digital programs since 2015. He is also involved in Deloitte Australia’s marketing and brand programs, having been the Australian CMO between 2003 and 2015, overseeing the firm’s marketing and communications teams, supporting its business development activities, and orchestrating the firm’s messaging, branding and thought leadership. He is a series editor of the firm’s flagship series Building the Lucky Country.
David has worked in marketing, journalism, branding, photography and music for over 30 years in Australia, Spain, the US and UK. He is a member of Deloitte’s global marketing and brand councils, and a member of the Advisory Council to the UNSW College of Fine Arts (COFA), and the Executive Committee of the Association of Australian Musicians.

David’s career includes stints at ICL Computers, Landor Associates, Y&R, BEA Systems and PWC and has encompassed technology multinationals and startups, professional services networks, media, and creative and communications agencies. His feature articles and news reporting have been published in the Wall Street Journal, Financial Times, the Times of London, The Guardian, Journal of Brand Strategy, Design Week and Creative Review (UK); The Australian and Sydney Morning Herald (Australia); La Vanguardia (Spain) and the New York Times, Chicago Tribune and San Francisco Chronicle (USA), along with various specialist magazines and online sites. He was a co-author of the Financial Times first-ever management report on ‘Building Brands through Design’. His documentaries and music have featured on radio and on video productions in several countries and his photography has been exhibited in Spain, the UK and Australia.

David’s awards include two Cannes Lions for the Great Barrier Reef valuation report The Value of Nature; two New York Tellys for Video Creative Direction, a Global IPPA iPhone Photography Award, and an IABC Gold Quill for Communications Excellence. In 2012 David was recognized by the Australian Marketing Institute as Australian Marketer of the Year.

SPEAKER

Justin Papps

Partner, CMO Advisory, PwC

Justin has over 20 years local and international brand and marketing experience and was the founding partner in PwC's CMO Advisory practice, helping clients drive growth through accountable, strategic, and bold marketing.

Trained as a lawyer, Justin spent 13 years in advertising including leadership roles in a number of creative agencies, including as General Manager at TBWA and Executive Director at Ogilvy, working across iconic accounts including Apple, Telstra, Qantas, Commonwealth Bank and Sony.

Following a successful agency career, Justin joined the Mettle Group Leadership and Culture consultancy and established the shift101 initiative with partners in New York and Austin. Justin returned to marketing when appointed to the Global Head of Brand and Communications (CMO) role with QBE Group across 38 countries before joining PwC in 2016.

In his current role, Justin works across a number of government, public and private clients to help them drive growth through brand, marketing and communications.

SPEAKER

Julia Vargiu

Director, Australia, SI Partners Global

New business is a science for Julia Vargiu, Founder & MD of New Business Methodology and Australian Director of SI Partners, a global M&A consultancy advising creative and technology businesses to achieve maximum value for shareholders.

Julia is an international business-growth consultant, masterclass facilitator, keynote speaker and mentor. For over 20 years she has advised a multitude of agency CEOs (and their leadership teams) around the world to win more business from current and future clients – without relying on pitching.

Julia founded New Business Methodology in 1998, after relocating to Sydney from Manhattan with a broad background in advertising and marketing communications. She’s is a native of San Francisco’s Silicon Valley. Alumni of Aiglon College, Switzerland and Miami Ad School Atlanta @ Portfolio Center. Danced regularly with RuPaul in Atlanta, before running away with the gypsies to become an actress. She then ran away from the gypsies to join a New York management consultancy.

SPEAKER

Steve Martin

Global CEO, M&C Saatchi Sport & Entertainment.

He joined the M&C Saatchi Group in 2004 to set up Sport & Entertainment, formed to exploit brand communication and sponsorships in the world of sport, music and film.
Most recently Steve was voted the most influential in Sports Communication by PR Week for the second year running. In 2018, he also received industry recognition award from the UK Sponsorship Industry as the first-ever sponsorship executive invited to join the UK Sponsorship Hall of Fame.
Steve joined the M&C Saatchi Group from Adidas having been at the company for almost 10 years. He was Global Sponsorship PR Manager across all major sports events, teams and individuals. He managed the global launch of the brand’s contract with the NZ All Blacks, still the biggest sports marketing contract in rugby to this day. He also managed the brand’s activation of individual contracts with the likes of Jonny Wilkinson, David Beckham and Zinedine Zidane as well as managing the global PR for the Adidas’ involvement in the 2000 Sydney Olympics and 2002 World Cup in Korea/Japan. Before that, he was Head of PR for Adidas UK for five years.
He is currently based out of the agency’s Sydney office.

SPEAKER

Ben Shepherd

General Manager, Thinkerbell

Speaker bio coming soon...

SPEAKER

Amber Robinson

Marketing Director and Senior Consultant, Quiip

Amber is a digital leader with experience at major Australian media outlets and agencies across community, social, product and editorial. She has 10 years experience managing large online communities (Essential Baby, beautyheaven) and is currently a Marketing director and senior consultant with Quiip.

She is passionate about mental health for community managers and presents regularly on Resilience in both workplace and conference settings.

SPEAKER

Mark Randall

VP of APAC Sales, WP Engine

Mark Randall is VP of APAC Sales at WP Engine. WP Engine provides a WordPress digital experience platform serving 130,000+ customers, with 450 employees in Austin, San Francisco, San Antonio, London and Brisbane. Mark is a 20-year technology veteran having worked for companies including Rackspace and Bulletproof.

SPEAKER

Jacob Andreou

VP of Product, Snap Inc. Global

Jacob Andreou is the VP of Product at Snap Inc. leading Design, Growth, and Product Management teams. He joined Snap over 3 years ago and lives in Santa Monica, CA.

SPEAKER

Kathryn Carter

General Manager APAC, Snap Inc. APAC

Kathryn is the General Manager of Snap Inc in APAC. She joined Snap Inc in 2016 to launch the platform in ANZ and leads a team responsible for driving, and managing advertising campaigns, which engage with Snapchat's camera users across the region.

SPEAKER

Lisa Khatri

Head of Research & Brand Experience, Asia Pacific & Japan, Qualtrics

Lisa Khatri is the research and brand experience lead for Qualtrics in APJ. Drawing upon more than 15 years' experience across Asia Pacific and the Americas, Lisa provides customers with expert advice and consulting services to guide, enable and support best-in-class research, brand tracking, and experience management (XM) programmes. At Qualtrics she is responsible for helping global companies including VW, Qantas, and Chobani, unlock and integrate the insights needed to grow their brands in the experience economy.

SPEAKER

Bill Guo

Research Expert, Qualtrics

Bill recently joined Qualtrics as a Research Expert in the Research Services APJ team. He has over sixteen years of industry experience working in both agencies and client-side roles.
Prior to Qualtrics, Bill was Director of Performance Monitoring at Fiftyfive5 where Bill led a team of Brand, Comms and CX Tracking specialists focused on project excellence, IP development, and knowledge management.
Bill's recent experience includes tracking and comms evaluation for clients across a range of sectors, including FMCG, financial services, telco, utilities, and media.
Prior to joining FiftyFive5, Bill was the Consumer Insights Planner at Pernod Ricard Australia. Bill also worked at The Leading Edge, and Millward Brown.
Bill was the winner of the 2016 RICA Research Effectiveness Award and holds a Bachelor of Economics with majors in Economics and Marketing from the University of NSW.

SPEAKER

Elisa Kelsall

Head of Partnerships, TikTok ANZ

Elisa Kelsall is the Head of Partnerships for TikTok Australia. With 16 years combined experience across marketing and sales roles in both tech and media in Australia, Japan and the UK, Elisa joined TikTok after 9 years at Google, where she most recently led the New Business team. Elisa has built her career working with marketers to demystify online video as more than just dogs on skateboards and as Head of Partnerships, she is responsible for leading the team of client partners who work directly with advertisers across a range of industry verticals. Her team’s mission is to inspire brands to lead with creativity in their marketing messages and drive results with their audiences.

SPEAKER

Livia Wang

Chief Brand Officer, Access Corporate Group

Livia Wang is Chief Brand Officer and one of the co-founders of Access Corporate Group. The company was established in 2017 and today has more than 1,000 employees in Australia, New Zealand and China, with a portfolio of beauty, wellness and lifestyle brands under its management.

She founded and ran Access CN in 2014 before joining forces in 2017 with a former university friend Warren Liu, as well as Will Wu, a leader in social retailing and Frank He, a pioneer of brand globalization and omnichannel reform to form Access Corporate Group.

Identification of new brands has been critical to the company’s success and she has spearheaded the company’s growing brand portfolio. Today the company manages more than 20 brands, many of which it owns or holds investments in, and this is growing.

With a curious and creative mind, Livia is always looking for new opportunities or new ways to solve problems and do things better. She leads many of the company’s major events around the world including a popular end-of-year “brand leaders breakfast” where she provides a forecast for the upcoming year including trends and a comprehensive overview of where the market is heading.

She is a sought-after speaker and is passionate about the future of Access Corporate Group, its brands and the people and partners who work for it and with it.

She has a Master’s in Education and a Master’s in Public Relations and Communications from University of Sydney and is married with two children.

SPEAKER

Daniel Iversen

Head of Solutions Engineering APAC, Asana

Daniel Iversen is a senior leader in the tech space with more than 15 years of experience in building and leading teams. Consulting around modern/future of work, innovation, corporate culture, productivity, and collaboration, Daniel Iversen is helping teams and individuals find purpose, reduce stress, and work with impact. He has worked with startups as well as larger corporations across Europe and Asia, with responsibilities ranging across sales, consulting and general management.
Daniel is working for Asana, a collaborative work management platform that is re-imagining how work gets done and who has built a platform for millions of teams and companies to work together more effortlessly to achieve their goals. At Asana, he works as one of the first employees in the APAC HQ in Sydney to help build the business out and bring a new way of working to companies across the region

SPEAKER

Trent Clews-de Castella

Co-Founder and CEO, Phoria

As Co-founder and CEO at Phoria, Trent has spent the last decade of his career harnessing immersive technologies for social and environmental impact. A respected thought leader and mentor within the Australian AR and VR communities, he has presented alongside Apple's Steve Wozniak and has been awarded Forbes' 30 under 30 for emerging technology. Trent combines his background in Psychology with a passion for storytelling and change-making, aspiring to create transcendent experiences that open minds, connect audiences to nature and inspire action. He previously served as a leading creative for the Webby Award-winning “REWILD Our Planet” with Netflix and as Executive Producer for “Ecosphere” (2020) with Oculus, WWF and Silverback Films. Currently, “Ecosphere” is being downloaded 50,000 times per month since its launch with users complimenting the work as: “The best VR 180 captures I ever seen.” This highly acclaimed documentary completed in collaboration with the World Wildlife Fund has been accepted into film festivals Jackson Wild and Wildscreen Festival.

SPEAKER

Deb O'Sullivan

VP Enterprise Sales, ANZ, LiveRamp

Deb recently joined LiveRamp as the VP of Enterprise Sales ANZ. With over 20 years experience, Deb is a true Digital Native who understands the importance of enterprises having a strong data strategy to underpin marketing and wider business outcomes.
Deb started her career helping to launch and market Stuff.co.nz into the NZ market. This gave her a taste of the start-up and product launch environment which led her to join Google in the very early days in the UK. A notable success was her early involvement in the Youtube launch which gave her exposure to marketing and developing an offering that attracted a lot of scepticism. After a hugely successful tenure with Google, Deb joined Microsoft to build and lead the Enterprise Segment for Microsoft Advertising, working with the largest Australian brands such as Qantas, Suncorp and Amazon.
It’s an exciting period for our industry with new laws and regulations and the phasing out of the 3rd party cookie as a result. Deb is excited to commence the next phase in her career at LiveRamp, supporting Enterprises to transition to a new eco system based on trust, transperprecy and a clear value exchange between consumers, brands and publishers.

SPEAKER

Angela Greenwood

Director of Acquisition & Customer Marketing, Optus

As Director of Acquisition & Customer Marketing at Optus, Angela’s mission is to unite brand & creative strategy, data, technology and media to acquire and retain loyal customers. Her team’s work spans everything from TVC production and TTL media optimisation through to digital analytics and personalisation. With a passion for innovation, she’s led the team to deliver many Australia-first initiatives including early adoption of AI-led digital media buying, unified marketing ROI modelling, and real-time OOH creative optimisation. Her career spans 23 years across telco, finance, FMCG, retail and travel, both client and agency-side. Today, she’s proud to lead a large part of the team that has taken Optus to Australia’s strongest brand in the 2020 Brand Finance Index.

SPEAKER

Luke Clifton

Head of Ideas, Jack Morton Worldwide

Luke is a multidisciplinary creative with 10+ years of experience in ideation, art direction and design for brand experience, integrated digital campaigns, web and mobile applications, eCommerce, social and print. This experience informs a non-traditional approach to crafting effective creative solutions, tactical approaches and experiences across multiple channels.He has led the creative development on projects for clients such as Red Bull, ESPN Australia, Sony, Myer, Telstra, General Pants, BMW, Commonwealth Bank, Lorna Jane, Hertz, Junior Masterchef, Australia’s Got Talent & MTV.

SPEAKER

Justin Graham

CEO, M&C Saatchi

AUNZ Justin's focus is on partnering with clients through their marketing and business transformations by bringing the best of the M&C Saatchi Group’s capabilities together. A management consultant in a former life, Justin's passion lies in the role creativity plays in driving business opportunities forward. A unique approach that has seen organisations unlock new customer value through their ecosystem. At M&C Saatchi, Justin is fortunate to work with clients that are leading the way when it comes to the future shape of consumer engagement and brand experiences. Justin also sits on the M&C Saatchi Global Exec, is a regular speaker and media commentator and lectures at The University of Sydney.

SPEAKER

Kathryn Murray

Customer, Brand & Marketing Advisory & Corporates Sector , KPMG

With a background in behavioural science and cognitive psychology, Kathryn brings more than 20 years of experience as a global marketing and CX leader and innovator and has worked with some of the world’s leading brands to harness customer insights to drive customer growth, loyalty and advocacy. Kathryn joined KPMG’s Customer Brand and Marketing Advisory practice when it was launched in 2017 and is a leader in the now 150+ strong team of consulting professionals. Kathryn is passionate about working with organisations to realise the benefits of embedding a customer centric culture, supported by a digitally enabled CX agenda, to drive enhanced and sustainable commercial outcomes.

SCHEDULE

Watch it live or replay it later

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NOVEMBER 17-20, 2020

Full four-day program now live

Day 1: PURPOSE, PROFIT, PERFORMANCE
Tuesday November 17th
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Day 2: CRISIS & CREATIVITY
Wednesday November 18th
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Session
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Sponsor
Day 3: OPTIMISATION & ENGAGEMENT
Thursday November 19th
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Sponsor
Day 4: TECHNOLOGY & AI
Friday November 20th
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Sponsor

TICKETS

Watch the event Mumbrella Pro

Recordings from Mumbrella360: Reconnected are permanently available Mumbrella Pro - which ticket holders can unlock with their free 30-day subscription. If you can't find your exclusive discount code, please email events@mumbrella.com.au

Virtual Individual Ticket
$99+GST
Buy Tickets
Individual Rate

This ticket includes:

  • Access to all Mumbrella360: Reconnected virtual content (4 days) via On Demand (until Friday November 27)
  • Free one month Mumbrella Pro subscription*

*Offer valid for new subscribers only
Please note: all ticket prices are in AUD.

Virtual 5 For 4 Ticket
$79+GST
Buy Tickets
Group Rate

Each ticket includes:

  • Access to all Mumbrella360: Reconnected virtual content (4 days) via On Demand (until Friday November 27)
  • Free one month Mumbrella Pro subscription*

*Offer valid for new subscribers only
Please note: all ticket prices are in AUD.

Virtual 10 For 7
$69+GST
Buy Tickets
Group Rate

Each ticket includes:

  • Access to all Mumbrella360: Reconnected virtual content (4 days) via On Demand (until Friday November 27)
  • Free one month Mumbrella Pro subscription*

*Offer valid for new subscribers only
Please note: all ticket prices are in AUD.

"For anyone near the marketing, comms or media bubble, it’s two days that will educate and inspire."
"I think M360 has probably become the pre-eminent 'must-attend if I only go to one."
"This conference is really well planned and is engaging, super relevant and inspiring. The list of speakers was a huge drawcard for me."
"Mumbrella360 is a perfect opportunity to step away from the day-to-day, open your mind to new ideas and possibilities, and learn from the best in the business."
"There is no other conference in Australian that client-side marketers, as well as agency crews can attend and still benefit from the same content across many disciplines."

These major brands attended the virtual event in 2020

DAY2- MUM360-109

NOVEMBER 17-20, 2020

About the event

Mumbrella360 ran for the first time in Sydney 2011 and quickly became Australia’s biggest media and marketing conference that was largely curated by the industry it serves.

Due to the current restrictions, in 2020 Mumbrella360 returns as Mumbrella360: Reconnected, with only a virtual element. This essential event will unite the media and marketing industry in Australia and New Zealand, and reconnect them as they look to solidify and grow their business in challenging times.

Who should attend?

Marketers

Mumbrella360: Reconnected will bring together CMOs and marketing leaders from Australia and around the world. Hear what some of the brands making the biggest waves in marketing believe their advantage is, plus their thoughts and ideas on the industry and their specific challenges.

Agencies

Hear from agency leaders across media, creative, digital, social and more based both in Australia and overseas. Learn about their market conditions and challenges, their ideation processes and the client opportunities they are seeing.

Media

Some of the biggest media brands in the world speak at Mumbrella360: Reconnected, providing a platform to discuss a wide array of industry topics when it comes to the global and local media industry.

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Virtual networking

The Mumbrella360: Reconnected Meeting Hub is the virtual equivalent to face-to-face networking, where attendees can search for other attendees, request meetings in advance, or engage in virtual conversations on the spot.

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Book your Mumbrella360: Reconnected ticket now and unlock a free month subscription to the biggest library of media and marketing audio, video, presentations and people.

SPONSORSHIP

Become a sponsor

Bring your brand, product or solution to the forefront of leading media, marketing and advertising professionals as part of the industry’s premier conference of the year. Sponsoring Mumbrella360: Reconnected is the ultimate opportunity to align your company with content that's strategically important to your positioning in the marketing and advertising industry. Create a positive association with your company and progressive marketing through thought leadership.

FLOORPLAN

Get involved for 2020

Take a look at the exhibition floorplan for 2020.

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