We may only be four months into the year, but 2020 has already presented the travel industry with a level of challenge on an unprecedented scale.
Mumbrella’s Travel Marketing Summit saw more than 400 delegates across marketing, communications and PR attend Sydney’s Four Seasons Hotel for the one-day event. Inspiration, new ideas and firsthand marketing strategies from the industry’s leading performers were on the itinerary, one that had undergone significant change just weeks prior in light of the growing COVID-19 pandemic. With the country still reeling from the aftermath of bushfires, floods and drought, it was against the backdrop of disaster that delages in the travel industry gathered for reassurance, advice, and hope.