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March 21, 2019  |  Four Seasons Hotel Sydney

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The most comprehensive conference for retail and FMCG marketers

Mumbrella’s Retail Marketing Summit will again explore the most topical challenges and opportunities for marketers in the retail and FMCG sector. Contrary to some opinions, the launch of Amazon in Australia didn’t shut down the national retail sector, but it has, along with many other events, had a role in shaping the local environment. Hear from some of the biggest brands in the FMCG and retail sector, as well as the agencies they work with, on what they are doing to combat issues and maximise the potential to boost their marketshare. Whether it’s new martech including AI and VR, interesting ideas surrounding empathy or headless commerce, or new methods of consumer engagement, the Mumbrella Retail Marketing Summit will cover it in detail.

Featuring in 2019

Martin Suter

Head of eCommerce, Anheuser-Busch InBev Greater China

International Keynote: What the World Can Learn from eCommerce Innovations in China

Why Australia is a Window into the Future of Snacking

Felecia White

Head of Consumer Insights & Strategy, PepsiCo ANZ

Peter Hutchison

Group Head of Digital Customer Experience, Cotton On

Cottoning On to a New Digital CX Strategy

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The Program

7:55am
Registration & Arrival Tea and Coffee
8:25am
Welcome Address – Vivienne Kelly
8:30am
Deloitte Access Economics Retail Forecasts: The Year Ahead and What You Need to Know
9:00am
A Data-Driven Approach to Designing the Store of the Future
9:45am
International Keynote: What the World Can Learn from eCommerce Innovations in China
10:30am
Morning Tea
11:00am
Sponsored Session to be Confirmed
11:50am
STREAM ONE
Challenging the Challengers and Reigniting Passion for Your Brand
STREAM TWO
Why Headless Commerce Will Redefine Retail
12:25pm
STREAM ONE
Cottoning On to a New Digital CX Strategy
STREAM TWO
Rebuilding Retail: Why 2019 Needs to See the Silo Demolished
12:55pm
Lunch
2:00pm
Why Australia is a Window into the Future of Snacking
2:35pm
STREAM ONE
The Content Connection: How to Leverage Disruption and Consumer Needs in FMCG and Retail
3:10pm
STREAM ONE
Target’s Turnaround: Taking a Brand and Customer-Led Approach to Transformation
STREAM TWO
Relentless Empathy as a Strategy: How and Why Retail Should Develop and Maintain It
3:40pm
Afternoon Tea
4:10pm
STREAM ONE
Search and Purchase: Where Does Mobile Fit into the Path to Purchase?
STREAM TWO
The Amazon Effect: Changing Australians’ Online Shopping Behaviours
4:45pm
STREAM ONE
State of the Retail Industry: A View From the Top
STREAM TWO
Ethical Retailing: Why it Makes Business Sense
5:30pm
Close & Networking Drinks

BOOK YOUR TICKETS

Bring along your team and take advantage of additional group discounts.

Terms & Conditions

There’s never a bad panel, it’s always really interesting, it’s always the most cutting edge information, it’s whatever you need to feel current and fresh and top of your game.

Julia Vargiu, Founder, New Business Methodology

Mumbrella has done a fantastic job of organising a really great event. To get a high calibre of speakers in an 8-hour period where you can get a lot of quick information and take it away is really good.

Jon Bird, Executive Director of Global Shopper Marketing, VML

I would highly recommend this event. It's one of the best I've been to. Great range of speakers that were very informative across a wide range of retail topics.

Lisa Doban, Business Manager of Customer Experience, Super Retail Group

There is something for everyone, whether you’re coming from the client or customer side, or a retailer or an FMCG, there are some really good learnings.

Evgenia Papageorgiou, Senior Brand Manager, Coca-Cola Far East

Become a sponsor

Mumbrella’s Retail Marketing Summit brings together leading retail and FMCG brands and marketing experts to share insights in the area of retail marketing. The summit offers companies the chance to get your branding in front of key decision makers across the retail industry. Raise your brand awareness to a highly targeted audience and speak with us about creating a bespoke sponsorship that fulfils your marketing objectives.

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About Mumbrella's Retail Marketing Summit
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FOR CONTENT ENQUIRIES

Contact the head of paid content,
Damian Francis.

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FOR SPONSORSHIP ENQUIRIES

Contact the sales director,
Victoria Seymour.

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FOR EVENT ENQUIRIES

Contact the head of events,
Liz Baldwin.

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