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February 15, 2017 | Four Seasons Hotel Sydney

2017-02-15 08:00:00 2017-02-15 18:00:00 Australia/Sydney Retail Marketing Summit Insights into the marketing strategies that have resulted in business success and customer engagement. Four Seasons Hotel Sydney Tim Burrows

A forum for Australia’s leading retail and FMCG marketing minds.

After the sold-out success of the first Mumbrella Retail Marketing Summit in 2016, the country’s leading retail and FMCG brand owners and experts will again converge to discuss the key issues impacting the industry. The forum is an opportunity for professionals working in all facets of marketing, including CMOs, brand managers, customer experience chiefs plus digital and social experts, to share insights and network with the leading minds working in the retail and consumer goods sector.



Clare Muscutt

Head of Customer Experience Design, Sainsbury's

Gary Williams

Chief Transformation and Strategy Director, Myer

Jo Feeney

Director of Marketing, McDonald's

John Broome

Chief Marketing Officer, Unilever Australia & New Zealand

Jee Moon

Vice President Marketing, Luxottica

Myer’s Retail Wonderland: Transforming the In-store Experience

Belinda Waller

General Manager Marketing, Jeanswest

Paul Taylor

Executive Creative Director, SapientNitro

Understanding the Drivers of Brand Trust, Loyalty and Performance


International Keynote: How Great CX Design is Driving Sainsbury’s Mission to be a Place Where People Love to Shop
Myer’s Retail Wonderland: Transforming the In-store Experience
Stop Selling Products, Start Creating Moments
The Sportsgirl Story: Redefining an Aussie Retail Icon and Connecting With Millennials
Breaking Down the Barriers Between ‘Retail’ and ‘Brand’ Advertising
Understanding the Drivers of Brand Trust, Loyalty and Performance
How L’Oreal is Using Digital Innovations to Drive Online Sales
Shopper Behaviour: How Parents Shop Differently When With Their Kids
How Consumer Behaviour is Changing and What Brands Can do to Build Powerful Customer Experiences
Taking the High Road: Jeanswest’s Strategy to Reaching the Premium Market
How to Apply Marketing Science & Why It Makes Advertising Work Better
How Sponsorship Supercharged the Supercheap Auto Brand

Become a sponsor

Mumbrella’s Retail Marketing Summit brings together leading retail and FMCG brands and marketing experts to share insights in the area of retail marketing. The summit offers companies the chance to get your branding in front of key decision makers across the retail industry. Raise your brand awareness to a highly targeted audience and speak with us about creating a bespoke sponsorship that fulfils your marketing objectives.

Sponsorship Enquiries


I would highly recommend this event. It's one of the best I've been to. Great range of speakers that were very informative across a wide range of retail topics.
Lisa Doban, Super Retail Group

This year's Retail Marketing Summit really focused on the hot topic; digital and retail; online vs offline; how do we use data to make the right decisions.
Michelle Casey, Microsoft

Some great insights into the current and future landscape of retail through the lense of industry professionals.
Alexandra Wisbey, Billona Health and Wellness

A highly valuable day of insight from local and international experts in the retail field. Definitely worth the trip over from WA!
Alison Balch, Halo Communications





Contact the conference curator,
Camille Alarcon.



Contact the sales director,
Victoria Seymour.



Contact the head of events,
Nicole McKay.