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Alcohol brands are tactically retreating from sports sponsorship, and we should celebrate

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1 year ago

WA’s ‘Spread’ ad the most effective at reducing alcohol consumption, new study suggests

2 years ago

Hahn Super Dry dares consumers to ‘Never Settle’ in new campaign by Ogilvy

2 years ago

‘Letsj fuhkc’: DrinkWise launches series of short films on how to date properly

2 years ago

Heineken aims to break free from the six-pack as marketer promises big things in 2016

2 years ago

Aldi moves into booze with lighthearted jab at overpriced beer and wine snobs

3 years ago

Unlike me, agency kids don’t enjoy getting drunk any more says media trading boss

3 years ago

DrinkWise ‘not out to please public health lobby groups’ says marketing director

3 years ago

Wild Turkey Bourbon asks viewers ‘what are you bringing to the table’ in new TVC

3 years ago

Free TV looks to show adult content earlier and reduce complaints with new code proposals

3 years ago

Australian brewer’s continued use of Hindu gods on labels draws ire of religious group

3 years ago

Aldi promotes wine and whiskys with musical ads

3 years ago

DrinkWise target school leavers in new phase of How to Drink Properly campaign

3 years ago

Victoria Bitter ‘beats Apple to market’ with launch of live cricket scoreboard watch

3 years ago

The Brand Agency shows risks of giving alcohol to teens in ad for WA Drug and Alcohol Office

3 years ago

Lion, BMF poke fun at corporate go-getters as year-long XXXX campaign hits TV screens

4 years ago

Diageo remains true to TV strategy with launch of Bundaberg Rum advert

4 years ago

CUB take aim at alcohol awareness group FARE after Drinkwise ad comes in for criticism

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