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mobile advertising

Mobile gamers would rather watch ads than pay for in-game currency

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2 years ago

Google introduces new ad units to mobile search, YouTube and its Discover application

3 years ago

Video advertising on mobile has higher sales impact than other devices, Think TV study suggests

4 years ago

Mobile programmatic video platform InMobi acquire AerServ

4 years ago

Location service Blis launches new Smart Trends tool for mobile marketing

4 years ago

Long form works best on mobile if you grab the audience early, says Google director

4 years ago

IAB digital quiz highlights industry’s knowledge gap in mobile advertising

4 years ago

Uber sues Dentsu agency over allegations of fraud and negligence

4 years ago

Australian advertisers are getting mobile video all wrong

6 years ago

Mobile advertising has ‘a case of the sniffles’ as brands figure out relevance: Pubmatic boss

6 years ago

Global Internet advertising spend closing in on TV as marketers continue to switch focus

6 years ago

Who will buy the Apple Watch and when?

6 years ago

Cookies ‘fundamentally flawed’, says Facebook as it rolls out Atlas ad serving platform

6 years ago

Mobile and video ads continue growth, says IAB

7 years ago

Mobile marketing ‘where desktop was in 1999’ admits AdRoll’s head of mobile growth

7 years ago

New division of Snakk Media to handle mobile advertising for ESPN

7 years ago

Yahoo!7 appoints Appsnack head to lead mobile strategy and advertising

7 years ago

Fairfax to research effectiveness of mobile ads

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