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sports sponsorship

9 Comments COMMENTS

Sponsors like Magellan shouldn’t walk away from Cricket Australia

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2 years ago

Cricket scandal fallout continues as LG discontinues Dave Warner sponsorship

2 years ago

Despite public outrage, sponsors should avoid pulling cricket spend in haste

2 years ago

Super funds should be spent on sports sponsorship, Royal Commission or not

2 years ago

We are only starting to figure out the value of sponsoring sports

2 years ago

Zurich Financial Services to sponsor AFL team, Melbourne Football Club

3 years ago

Essendon sponsorship deals saved by ‘open and honest’ approach, says CMO

3 years ago

‘Hugely unhappy’ Holden reviewing sponsorship of Collingwood over Eddie McGuire comments

4 years ago

How the Melbourne Stars landed Optus as its major sponsor in under 24 hours

4 years ago

‘You won’t see me posting pics of myself eating blocks of chocolate’ says new Cadbury Olympic brand ambassador Anna Meares

4 years ago

Compass Global Markets signs naming rights deal with Blue Sox Sydney baseball team

4 years ago

CUB marketer warns sports rights holders to make greater effort in selling sponsor packages

4 years ago

Lack of Socceroos sponsor our ‘biggest challenge’, admits Football Federation boss

4 years ago

Aussie sports fans a tough nut to crack for sponsors with highest level of cynicism globally

4 years ago

FIFA sponsors demand reform as experts counsel caution before withdrawing support

4 years ago

NSW Blues fans provide ammunition for rousing team-talk in second ‘Fuel the Fire’ campaign

5 years ago

Nine’s cricket revenue already ‘close to surpassing that of entire 2013/14 Ashes series’

7 years ago

One Green Bean is first Aussie PR agency to win a PR Lion as Australia triples 2011 win tally

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