News Ltd papers gear up for afternoon cyclone print editions
Several of News Ltd’s papers have today published rare afternoon editions to update readers on the landfall of Cyclone Yasi in Queensland last night.
A special edition of Sydney’s Daily Telegraph is available in the Sydney CBD, North Sydney, Parramatta and at airports with nine pages of new coverage along with updates on the situation in Egypt and the arrest of Bulldogs player Ryan Tandy.
Daily Telegraph editor Garry Linnell said: “As these unprecedented natural disasters unfold around us, we have once again demonstrated our leadership of the news agenda.”
And the Adelaide Advertiser has also put out a special edition which is available at all BP On The Run, Mobil On The Run outlets and within Adelaide CBD.
The Australian has done likewise, with a lunchtime edition being distributed in Cairns, Townsville, Brisbane, Sydney, Melbourne and Adelaide.
Meanwhile, Melbourne’s Herald Sun put out a special morning edition with a cover wrap.
I wonder if they’ll have a death tally to scoreboard up by then. They all seem so dejected it’s sitting at 0 at the moment
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“we have once again demonstrated our leadership of the news agenda”.
LOL, as long as it’s said with conviction.
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You mean leadership in the news agenda if you exclude the interwebs where they publish stuff as it happens?
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“Our headline’s gunna scream APOCALYPSE in 100 fucking point right across the page!”
“But no-one died”
“Whaddaya mean no-one died? This thing was meant to be a category 99 mega cyclone. Worse than Hurricane Fucking Katrina!”
“Yeah, it blew down a lot of homes and stuff. But no-one’s dead and it wasn’t as bad as predicted. Thank God.”
“Yeah, thanks a heap God. Fuck it, let’s run with APOCALYPSE anyway.”
“But it’s not really an apocalypse. More like a disaster or something.”
“Do you LIKE your job here?”
“APOCALYPSE it is then. Seeing as no-one died, reckon we can find some story about a ‘miracle’ or something?”
“Fucking great idea. I think some kid was born last night in one of the shopping centres. Fucking miracle of life and all that shit.”
“Miracle Baby. Maybe we can pay the parents to call it Yasi.”
“Fucking brilliant.”
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I am not going to go and buy a snoozepaper when I can watch vid’s on Youtube, unedited, raw, at the scene…
I feel sorry for publishers who had it good for so long (Like Gerry Harvey in retail…)
A cyclone is ploughing through their businesses right now.
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