The Royals appoints social media strategist
Creative agency The Royals has appointed Tom Hyde as social media strategist on his return from the UK where he worked at social media agency, Jam.
The announcement:
Today we’re chuffed to announce the arrival of another new member to the rapidly expanding Royals team. Tom Hyde has joined as Social Media Strategist, working on a range of Royals clients including SPCA, Penfolds Wines (Treasury Wine Estates), Crumpler and realestateVIEW.
Returning from London, Tom previously held the position of Strategy Planner at one of the UK’s largest social media agencies, Jam – part of the Engine Group. There he led social strategy and campaign execution for a diverse set of brands such as Sky, Samsung, News International and Specsavers and the UK Government. “I’m thrilled to be working with the unique combination of Creative and Innovation Directors, Nick Cummins and Dave King – add in The Royals roster of brands in this key period for social communications and you’ve got an opportunity with almost limitless potential.”
Commenting on Hyde, Dave King, Innovation Director at The Royals said, “It’s rare that you come across someone as capable and experienced as Tom that’s also a great cultural fit… plus he has great social media hair.”
When he’s not producing gems of strategic and creative wizardry, Tom celebrates art, design and the randomness of the Internet at youmightlikethis.com – one cat gif at a time.
Source: The Royals press release
Glad to see that he has social media hair, so he can inspire the right confidence in clients.
There are far too many would-be social media experts with hair that screams ‘radio’, ‘print’ or ‘TV’.
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