When Sarah Keith was named as Paykel Media’s new managing director and the successor to Tony Paykel, she immediately flagged the importance of going beyond what’s expected from an independent media agency.Her appointment comes almost two years after Paykel Media was bought by barter company Active International, but speaking with Mumbrella, Keith stresses that Paykel … Continue reading Paykel Media’s new MD Sarah Keith on how indies can offer greater transparency, and why price isn’t everything