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October 19, 2017 | The Westin Sydney

Headline Sponsor:

Mastering the business of publishing & content marketing

Mumbrella’s Publish conference returned for its fourth year in 2017 and brought together leaders in the publishing and content marketing space for a bumper one-day conference in Sydney. Industry leaders from News Corp, Fairfax Media, Pacific Magazines, Buzzfeed, Huffpost and Momentum Media discussed some of the big challenges and opportunities for publishers. Top marketers and content professionals revealed the secrets behind making killer video and podcasts, as well as print and digital. And international keynote speaker Roshni Mahtani revealed how she created a multi-national publishing business and funded it with market research, events and sponsored content, not display ads.

FEATURED IN 2017

Roshni Mahtani

Founder, Tickled Media

Keynote: How to be a Profitable Publisher Without Running Display Ads

Burning Platforms? The Future of Publishers’ Relationships with the Social and Search Giants

Nicholas Gray

CEO, The Australian

Melina Cruickshank

Chief Editorial & Marketing Officer, Domain

Beyond Satire: How Funny News Became Big Business

How Brands Are Using Print in the Battle for Attention

Deborah Bibby

Editor-In-Chief, Jones Magazine

Program

8:00am
Registration and arrival tea and coffee
8:30am
Welcome Address – Paul Dovas
8:35am
Burning Platforms? The Future of Publishers’ Relationships with the Social and Search Giants
9:55am
The State of Content Marketing 2017
10:35am
Morning Tea
11:05am
STREAM ONE
Are You Making the Most of Your Email Database?
STREAM TWO
How to Measure the Success of Your Content
11:55am
STREAM ONE
Reinventing The Publishing Model
STREAM TWO
How Brands Are Using Print in the Battle for Attention
12:40pm
Lunch
1:25pm
STREAM ONE
Pubtech: What the Next 12 Months Look Like for Publishing Technology
STREAM TWO
Managing Bachelorettes and Budgets: How to Make Great Video Without Breaking the Bank
2:00pm
STREAM ONE
Beyond Satire: How Funny News Became Big Business
STREAM TWO
Who is The Content King? In-House Versus Agency
2:50pm
STREAM ONE
How to Engage Better with Agencies and Advertisers
STREAM TWO
How to Make Good Podcasts (and How to Get Them Heard)
3:30pm
Afternoon Tea
3:55pm
Keynote: How to be a Profitable Publisher Without Running Display Ads
4:45pm
Fake News and Fake Views: Can We Rebuild Trust in The Media?
5:30pm
Close & Networking Drinks Reception

Sponsorship

Mumbrella’s Publish brings together the best practitioners in the print and digital publishing industries. Get your branding in front of key decision makers across the industry, with packages that include thought leadership, education, awareness and lead generation. Speak with us about ways we can create a bespoke sponsorship that works for you and fulfils your marketing objectives.

Sponsorship Enquiries

Headline Sponsor

Sponsors

Supporters

An absolute must for the Publishing industry, a great event for everyone in the industry to learn and network with businesses relevant to their own and to see and hear what's new and now in their market.

Cutting edge, inspirational and stimulating food for thought.

Engaging and a good insight into the current media world and trends.

Very insightful and helped me a good a good idea of the narrative around the industry.

ABOUT

About
Location

Contact

FOR CONTENT ENQUIRIES

Contact the conference curator,
Paul Dovas.

EMAIL

FOR SPONSORSHIP ENQUIRIES

Contact the sales director,
Victoria Seymour.

EMAIL

FOR EVENT ENQUIRIES

Contact the head of events,
Nicole McKay.

EMAIL