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August 22, 2019 | Amora Hotel Jamison Sydney

(Returning August 2020)

Headline Sponsor
Tonic-Health-Media_resized-headline-website_Health-MArketing-Summit-2018

The best way to keep your marketing in top shape

The health industry is always fascinating, never simple. Heavy with regulation, filled with powerful competitors and targeting a complex range of consumers – keeping on top of the health industry is a job in itself. Mumbrella’s Health Marketing Summit is the one-day key to success for a marketer in the health industry. The summit is a concentrated dose of the biggest names in health across a range of sectors sharing the latest trends, illustrating the best case studies and discussing the biggest issues. From new regulations to addressing mental health, patient advocacy to brand trust, this summit will bring you right up to speed.

You should attend if you work in...

FEATURED IN 2019

Jason Kahner

President, Global Health & Wellness, GREY

Meaningful Marketing: Going Beyond Brand Purpose

The Commando: Influence, Wellbeing, Fitness and Mental Health

Steve Willis

Health and Fitness Expert

Amanda Romeo

Head of Marketing, ahm

‘The Simple Bit’: How ahm Harnessed Bold Simplicity in a Complex Market

Innovation Fatigue: The Shift Towards a Wider Health Narrative

Lynette Ghanem

Communications Manager, Brand, Digital & Consumer Health, Bayer ANZ

CHECK OUT THE FULL PROGRAM

8:25am
Arrival & Registration
8:55am
Welcome Address
9:00am
Shaping the Future: The State of Australia’s Healthcare Industry
9:45am
Meaningful Marketing: Going Beyond Brand Purpose
10:30am
Morning Tea
11:00am
STREAM ONE
Heart on My Sleeve: Solving a Health Epidemic
STREAM TWO
Sponsored Session: The Point of Care Environment as a Marketing Channel in Healthcare – Local and US Lessons
11:50am
STREAM ONE
‘The Simple Bit’: How ahm Harnessed Bold Simplicity in a Complex Market
STREAM TWO
Innovation Fatigue: The Shift Towards a Wider Health Narrative
12:25pm
STREAM ONE
The Sound of Thrush: How Bayer Turned a Tough Topic into a Musical
STREAM TWO
Content, Audience Insights and Branding: How to Reach Healthcare Professionals
12:55pm
Lunch
1:15pm
STREAM ONE
Sponsored Session: How to Make an Impact with Video
2:00pm
STREAM ONE
Navigating Regulation: The New Advertising Landscape
STREAM TWO
Making the Taboo Topical and the Unloved Loved
2:50pm
STREAM ONE
Heading off Health Reforms: How to Get on Top of the Major Changes Coming
STREAM TWO
How to Inject Emotion and Create Connection Through Creativity in Healthcare Advertising
3:30pm
Afternoon Tea
4:00pm
Driving Donation Dollars: The Health Campaign Two Years in the Making
4:45pm
The Commando: Influence, Wellbeing, Fitness and Mental Health
5:30pm
Close & Networking Drinks Reception

We have a huge opportunity to make a really big difference in people's lives and I think coming together as marketers and talking about that is really valuable.

Head of Engagement Marketing, Bupa ANZ

It's really nice to be able to get together with some of your industry peers... whenever one of us spoke about a challenge or opportunity we are facing, each of us could resonate with it.

Head of Brand, HCF

Enjoyed hearing first hand from a compelling variety of speakers and experts on the topic as one speaker so eloquently reminded us that was not health but that we are all in the business of 'humancare'!

Commercial Manager, GO Healthy

Having some really senior marketers here has been great... it gives some higher level thinking about how the space is changing and what we need to do as marketers to ensure that it changes for the better.

Founder, 28 by Sam Wood

I'd absolutely recommend coming to the event next year... you come to learn, stimulate your thinking, or to consolidate and entrench your current thinking, so you go away more confident. And if not more confident, then more inspired.

Area Marketing Director, GSK

BECOME A SPONSOR

Mumbrella’s Health Marketing Summit is the leading conference for marketers and senior leaders of brands working in and around the health industry. It is also highly relevant to the agencies across PR, media, advertising, digital and more who work with these brands. Get your branding in front of key decision makers across the industry sector and raise your profile in the minds of a highly targeted audience. Speak with us about creating a bespoke sponsorship that fulfils your marketing objectives.

Headline Sponsor

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CONTACT

FOR CONTENT ENQUIRIES

Contact the head of paid content,
Damian Francis.

EMAIL

FOR SPONSORSHIP ENQUIRIES

Contact the sales director,
Victoria Seymour.

EMAIL

FOR EVENT ENQUIRIES

Contact the head of events,
Liz Baldwin.

EMAIL