Features September 20, 2018

From DVD magazine to Nine buyout: The story of Pedestrian TV

Over 13 years, Pedestrian TV has flourished into a fully-owned Nine entity. Mumbrella's Zoe Samios sits down with co-founders Oscar Martin and Chris Wirasinha to talk about the journey and the future of one of Australia's most successful digital publishers.

‘The world can wait’, says Melbourne Cup campaign

Lee Lin Chin sells Sydney Metro Northwest as ‘grooviest public transport project yet’ in government campaign

Yahoo7 Be name to disappear as website rebrands to Yahoo Lifestyle

Holden’s director of communications Anna Betts to depart

New Australian film Ladies in Black struck by Johnny English at the weekend box office

Coca-Cola reflects on 80 years of Australian heritage in ‘made and shared down under’ campaign

Fired ABC boss Michelle Guthrie considers legal options, claiming ‘no justification’ for dismissal

QICGRE appoints Speed to handle strategy and planning

Serena Williams joins #itouchmyselfproject and sings in International Breast Cancer Awareness Month ad

Eleven wins PR business for Kellogg Australia and New Zealand

Andy Mulrenan joins MediaCom to head The Entertainment Division

Serena Williams fails to boost Ten as Project interview disappoints

It’s not luck – there’s a strategy to going viral on Facebook

Why we should care about changes to our internet domain names system

Influencers must remember what the word influence actually means

Ask the experts: What has marketing science taught you?

Michelle Guthrie’s stint at ABC helm had a key weakness: she failed to back the journalists

What is the ABC’s Project Jetstream, the scheme that doomed Michelle Guthrie?

An algorithm is only as good as its trainer

Chatbots have been around since the ’90s, but they still don’t work (yet)

Specificity is a powerful tool that hides in plain sight

Sometimes we have to make a call between big numbers and meaningful numbers

If banking is the new Trump, will it ever be great again?

It’s time to end the culture of bullying on reality TV

Theright.fit’s Taryn Williams on constructing her Mumbrella Award-winning startup

‘Technology is an equaliser’ – how regional Aussie businesses are going global, quickly

Mumbrellacast: Herald Sun’s cartoon controversy, Ikon vs the client, is Alan Jones a liability?

Campaign Review: The verdict on Woolmark’s timely film, Berlei’s missing respect and Honda’s holy grail of advertising

What Fairfax and News could achieve if they worked together

Topping up the Vodafone credits for when Tarantino calls

Meet your new deputy PM, courtesy of The Daily Telegraph

High quality Father’s Day advertising

New Nine, new team, new balls please

When Tom met Kendall

Hugh Marks vs Fairfax: It’s great content

‘We’re not dead yet,’ groans the Sydney Morning Herald

Revenge is best served on New Year’s Eve

Frothing about footy

Thanks, but no thanks

Earn CPD points while you drink with the PRIA

Game of Games to premiere October 7

Employee engagement app Funlocka launches to serve people with desired experiences

Keith Urban to host the 2018 ARIA Awards on Nine

Adshel unveils new research

Copy School applications open

ADG launches digital sales channel

Mango Melbourne makes three new hires

Clemenger BBDO opens ‘Exceptions to the Rule’ talent recruitment program

Screen Australia announces more than $9m worth of funding

Australian Directors Guild announces new NSW and Queensland heads

Starts at 60 launches full service travel agency

Nine’s The Block launches limited edition Monopoly with apartment prize

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