From CMO to the Board: How Marketers are Gaining a Seat at the Table

Creative thinking has never been more important for businesses as we move deeper into the age of automation. However, time and again, the people who are often most creative in businesses, the marketers, are failing to get their voices heard, especially at board level.

Most marketers lack the knowledge of how to get to board level and how to hold their own in a competitive corporate environment.