Retail Data Unleashed: Powering Media Beyond the Walled Garden

Date: 23 September 2025

This session explores one of the region’s most innovative strategic retailer partnerships with The Trade Desk and what it signals for the future of retail media. The Warehouse Group /Market Media shares why it stepped beyond its own ecosystem, balancing customer closeness, privacy safeguards and the need to support local media, while The Trade Desk brings a global lens on how similar partnerships have matured in the US.