The Lazada Story – Ecommerce Domination, ‘Shoppertainment’ and Becoming the ‘New Brands Incubator’

Speaker: Michelle Yip, Chief Marketing Officer, Lazada Singapore

November 7, 2019

Alibaba-owned online shopping platform Lazada has declared its intention to own the ecommerce space and supply chain in South East Asia, in the same way as Amazon does in America.

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