Social Idea of the Year
@Tell_Us_Where – TBWA\Adelaide for South Australian Tourism Commission
Chicago Dibs – Wayin with FCB Auckland for Air New Zealand
Contiki Africa Launch – Contiki
Little Carnival – Redengine SCC with FleishmanHillard, MediaCom and Big Kahuna Imagineering for Carnival Cruise Line Australia
The Aloha Apprentice – The Walshe Group with 7Travel and Banter for Hawaii Tourism Oceania
The Nicest Christmas Ever – Air New Zealand
Best Use of Native or Content Marketing
Flavours of Tohoku – VICE Media and doq for Japan National Tourism Organization (JNTO)
Grand Designs Offshore – MediaCom with Princess Cruises for Princess Cruises
LATAM Airlines brings a flavour of South America to Melbourne – GTI for LATAM Airlines
Marry in the Morning with Sunrise – Tourism Fiji
The Journal by Intrepid Travel – Intrepid Group
Best User Experience
All EYE Want for Christmas – JCDecaux with J. Walter Thompson, Wavemaker and Jetstar for Jetstar
Sam :] – FCM Travel Solutions
Best Use Of Face-to-Face or Experiential Marketing
All EYE Want for Christmas – JCDecaux with J. Walter Thompson, Wavemaker and Jetstar for Jetstar
Art Series Hotels Colour Your Stay – The Mint Partners with Toben
Igloos on The Pier – Pier One Sydney Harbour with The Mint Partners
Little Carnival – Redengine SCC with FleishmanHillard, MediaCom and Big Kahuna Imagineering for Carnival Cruise Line Australia
Zeno Experience Centre – Serko for Zeno
Best Use Of Data
MediaCom with MiQ for P&O
The Lumery for Jetstar Airways
Best Influencer Campaign
CRAIG LOWNDES CALIFORNIA HIGHWAY 1 DREAM DRIVE: Re-opening an iconic travel experience to the world – Gate 7 for Visit California
Natalie Gruzlewski: You’ve seen Fiji…but have you seen My Fiji? – Ignite Travel Group for My Holiday Centre
New Wave – The Whitsunday Islands – Klick Communications for Tourism Australia
Best Media Strategy
Dundee: Son of a Legend Returns – UM with Droga 5 for Tourism Australia
Europe Launch – Contiki
P&O Annual Media Strategy – MediaCom with P&O and Bashful for P&O
#skiwanaka – The Wired Agency with Lake Wanaka Tourism
PR Idea of the Year
#GetNZontheMap – Tourism New Zealand
Australia’s Biggest Game of Hide & Seek – Frank for Royal Caribbean
Got Beef – Virgin Australia for Virgin Australia Trans-Tasman services
Houstons to Houston – Edelman for United Airlines
Igloos on The Pier – Pier One Sydney Harbour with The Mint Partners
Palau Pledge – Red Agency and Host/Havas for The Palau Legacy Project
The Intrepid Adventure Index – Intrepid Travel inhouse PR with Seven Communications
Award for Innovation
50 in 5 – G Adventures
All EYE Want for Christmas – JCDecaux with J. Walter Thompson, Wavemaker and Jetstar for Jetstar
BRINGING AI INSPIRED BUSINESS TRAVEL TO AUSTRALIAN ORGANISATIONS – Flight Centre Travel Group corporate division
Palau Pledge – Red Agency and Host/Havas for The Palau Legacy Project
Reserve with Google integration – Rezdy Pty Ltd with Reserve with Google for Rezdy Pty Ltd
Award for Bravery
5 Days in a State of Wonder – TBWA\Adelaide for South Australian Tourism Commission
100% Pure New-Australia Land – Tourism New Zealand x Air New Zealand with TBWA\Sydney and Eleven for Tourism New Zealand
Dundee: The Son of a Legend Returns Home – Tourism Australia with Droga5, UM and One Green Bean for Tourism Australia
Disruptor of the Year
7travel
Ignite Travel Group
Mad Paws
MadeComfy
Publication of the Year
AWOL – Junkee Media for Qantas
Inspirations – Travel Associates
Qantas Magazine + Travel Insider – Medium Rare Content Agency for Qantas
Travel at 60
VICE Media
Your Margaret River Region Magazine – Premium Publishers for Margaret River Busselton Tourism Association
Breakthrough Destination of the Year
Hunter Valley, Here’s to the Good Life – JimJam Ideas for Destination NSW and Hunter Valley Wine and Tourism
Lake Wanaka Tourism for Wanaka New Zealand
Made of Ballarat – Visit Ballarat with Town Square
South Australian Tourism Commission with TBWA\Adelaide and Red Agency for South Australian Tourism Commission
Tourism Marketing for Shoalhaven City Council
Ad Campaign of the Year
Dundee: The Son of a Legend Returns Home – Tourism Australia with Droga5, UM and One Green Bean
Feed Your Curious – JimJam Ideas for Tourism Tasmania
Rewards Wonder – TBWA\Adelaide for South Australian Tourism Commission
The Best Way To See The Best Of The South Pacific – Bashful with MediaCom for P&O Cruises
The Nicest Christmas Ever – Air New Zealand
Travel PR Agency of the Year
Anne Wild & Associates
Edelman
Klick Communications
Red Agency
The Mint Partners
Travel Advertising Agency of the Year
Bashful
Grin Creative
JimJam Ideas
Town Square
Travel Marketing Team of the Year
Carnival Cruise Line
Crystalbrook Collection
Dundee: The Son of a Legend Returns Home – Tourism Australia
P&O Cruises
South Australian Tourism Commission
Wotif
Travel Brand of the Year
Air New Zealand
Antipodeans
Corporate Traveller
Intrepid Travel
Luxury Escapes
QT Hotels & Resorts
Stage and Screen Travel Services