A closely fought Monday night sees Nine take the win but Ten top the demographics
The TV ratings battle was closely fought on Monday night as all the networks rolled out their flagship reality content. Nine was the victor, holding a 20.8% audience share for its primary channel and 28.1% as a network.
But it was Ten that topped the key advertising demographics of 16-39, 18-49 and 25-54, and had the most-watched entertainment program of the night. Masterchef Australia was watched by 943,000 metro viewers and 1.256m nationally and topped the demos, followed by Have You Been Paying Attention? which brought in 824,000 metro viewers.
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Nine’s The Voice delivered 777,000 metro viewers and Seven’s Big Brother 686,000. Nationally, 1.129m watched The Voice and 990,000 Big Brother. Big Brother also held third place in the key advertising demographics.
Seven News was the most-watched program of the night with 1.140m metro viewers, followed by Nine News with 1.127m. ABC News delivered 868,000.
7.30 brought in 691,000 metro viewers to ABC, followed by Back Roads with 641,000. Four Corners delivered 544,000 and Media Watch 524,000.
Behind Nine, Seven held an audience share of 17.1% for its primary channel and 24.0% as a network. Ten secured 16.6% and 22.7%, while ABC held 13.9% as a channel and 17.9% as a network.
The most-watched multi-channel was 10 Bold with 4.0%.
