Opinion

4 days ago

Personality is the forgotten ‘P’ in the marketing jigsaw

Most marketers worth their salt believe there are five Ps in the marketing mix that are needed to grow their business - product, price, promotion, place and people. These five Ps are business activities that aim to build a brand and business in a consistent way. (more…)...

ADVERTISEMENT

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing