‘A good night’s sleep can make you feel superhuman’: ResMed launches global campaign via Hopeful Monsters

March 20, 2024 7:30

Australian-born sleep technology company ResMed has launched its first-ever global brand campaign, set to roll out across 12 markets, via indie creative agency Hopeful Monsters.

The agency developed the strategic and creative platform, and managed the full campaign production.

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Lauren McNamara

Lauren McNamara is a freelance journalist. She previously spent three years at Mumbrella, most recently as the associate editor. She left her staff role in August 2025.

Topics

Alena Caras Campaign Carl Moggridge Hopeful Monsters Paul Sommer ResMed sleep

1 COMMENTS

Alena Caras 20 Mar 24

Thanks for the feature Mumbrella. Incredible to see the campaign resonating with so many audiences around the globe.

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‘A good night’s sleep can make you feel superhuman’: ResMed launches global campaign via Hopeful Monsters

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