ABC to lose popular Science Vs podcast as format and presenter snapped up by US outfit

October 26, 2015 1:38

The ABC will lose one of its most popular podcasts, Science Vs, after presenter Wendy Zukerman was poached by emerging US podcast service Gimlet.

Science Vs has clocked up more than 1.3m downloads for the ABC and has built a large following in the US, allowing creator and owner Zukerman to turn the part-time podcasting role into a full-time gig in New York

Gimlet was started by award-winning radio journalist Alex Blumberg and produces three advertising supported podcasts, StartUp, Reply All and Mystery Show. Blumberg was also a producer on the highly respected public radio show This American Life.

Science Vs has developed a strong following since Zukerman pitched the idea to the ABC as a freelancer earlier this year. The podcast dissects the latest fads using science as the tool.

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Simon Canning

Simon Canning was Mumbrella's marketing and advertising editor from 2015-2017. In a career spanning journalism and communications over more than 30 years Simon has become one of Australia’s most respected analysts and commentators on the advertising, marketing and media industries. A regular commentator on radio and TV, Simon has also worked in media in the US and UK .

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