Acast Marketplace adds virtual storefront
For the first time, advertisers can browse ad and sponsorship opportunities across thousands of Acast’s monetizable podcasts in one place via Acast Marketplace’s virtual storefront.
The announcement:
The world’s biggest podcast buying marketplace — Acast Marketplace — now has a virtual storefront. Advertisers can browse Acast’s global inventory of thousands of monetizable podcasts, and use search criteria to filter a list of shows that best fit their brief and budget.
Filters include audience demographics such as age, gender and language, podcast subject categories, and more — and, once selected, the advertiser will work with Acast’s experienced sales team to bring that selection to life through an ad or sponsorship campaign.
