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Adelaide radio ratings: Despite continued slide, Mix102.3 maintains slight lead

Mix102.3’s recent slide in the Adelaide radio ratings continued with a 0.6 percentage point fall to an 11.8% overall audience share in the GfK ratings released this morning.

The fall, the third in a row for the station, still saw it beat NOVA91.9 – which attracted a 11.2% share, up 0.2 points – along with FIVEaa, which gained 0.1 points to attract 10.9% of Adelaide radio listeners.

FIVEaa’s breakfast line up of David Penberthy and Will Goodings

In the breakfast slot, the AM band led the pack with ABC Adelaide winning a 14.6% audience share tuning into presenter Ali Clarke. Despite Clarke’s fall of 1.6 points, the ABC saw off FIVEaa’s David Penberthy and Will Goodings who gained 0.2 points to finish with 12.6%.

Brisbane radio ratings survey 7 2017. Source: GfK (Click to enlarge)

 

On the FM band, MIX102.3’s Jodie and Soda’s breakfast program picked up 0.1 points for 12.2% of the audience, beating out 5MMM’s Roo and Ditts who had another fall, this time 0.4 points, to finish with an 11% share.

In drive, NOVA91.9 maintained its lead with 13.2% share despite Kate Richie, Tim Blackwell and Marty Sheargold suffering another fall of 1.2 percentage points.

FIVEaa’s Rowey and Bicks finished second in the drive spot with 11.5% of the audience, slightlingly beating out MIX102.3’s Hughesy and Kate who scored 11.2, down 0.7, and HIT107 Hamish and Andy who gained 1.9 points to take 11% of the audience.

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