CumminsRoss takes agency of the year for 2013 AdNews awards

cumminsross_revFull-service agency CumminsRoss was named the agency of the year for 2013 and the independent agency of the year at last night’s AdNews awards.

CumminsRoss beat out Match Media, Clemenger BBDO Melbourne, The Monkeys and Maud to take home the top gong.

Fellow independent Match Media was named media agency of the year while Clemenger BBDO Melbourne took out the Victorian agency of the year title, as The Monkeys took out the NSW title. The Monkeys sister-design agency Maud was named emerging agency of the year.

Whybin/TBWA Group was named ad network of the year, with UM named media network of the year and for the third year in a row One Green Bean was named PR agency of the year.

In the campaign categories DDB Melbourne took out ad campaign of the Year for its Devondale work for Murray Goulburn while ad of the year went to Clemenger BBDO Melbourne’s ‘Boobs’ billboardboard for Bonds. McCann’s ‘100 Day Challenge’ for the Victorian Responsible Gambling Foundation was named media campaign of the year.

The evening also saw Clemenger BBDO executive chairman Rob Morgan inducted into the Advertising Hall of Fame.

The full list of awards:

  • Agency of the Year – CumminsRoss
  • Ad Network of the Year – Whybin/TBWA Group
  • NSW Agency of the Year – The Monkeys
  • Victorian Agency of the Year – Clemenger BBDO Melbourne
  • Media Agency of the Year – Match Media
  • Media Network of the Year – UM
  • Digital Agency of the Year – Isobar
  • Direct Agency of the Year – Lavender
  • State Agency of the Year – Marketforce
  • Specialist Agency of the Year – With Collective
  • Experiential Agency of the Year – Urban
  • Independent Agency of the Year – CumminsRoss
  • Emerging Agency of the Year – Maud
  • Small Agency of the Year – BD Network
  • PR Agency of the Year – One Green Bean
  • The Game Changer Award – Lavender ‘Pay With A Kiss’ for Metro St James
  • The UN LTD Award – Havas Worldwide ‘The Most Powerful Arm Ever Invented’ for Save Our Sons
  • Ad Campaign of the Year – DDB Melbourne ‘Devondale’ for Murray Goulburn
  • Ad of the Year – Clemenger BBDO Melbourne ‘Boobs’ for Bonds
  • Media Campaign of the Year – McCann Melbourne ‘100 Day Challenge’ for Victorian Responsible Gambling Foundation
  • Digital Campaign of the Year – Havas Worldwide ‘Fundawear’ for Durex

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