Agency Review – on sale now
Agency Review 2013/14 – the most comprehensive and authoritative independent analysis of Australia’s top media and creative agencies – is now on sale.
The book is published by Mumbrella’s subscription-based marketing intelligence tool The Source.
The reversible book includes hard-hitting profiles of Australia’s 21 top media agencies and 26 top creative agencies written by Mumbrella’s journalists. Also included in the assessment are the full results of a detailed survey of the wider industry, via Mumbrella email subscribers, of perceptions of each of the agencies against key criteria such as talent, innovation and commercial success.
These scores are combined with the scores of an expert panel of 40 of the industry’s most respected marketing and business consultants, media company leaders and recruiters to provide a ranking of how each agency performs against their peers. The book also includes each agency’s own assessment of their performance.
The book will be published next Friday, November 22.
Advance copies can now be ordered, with agencies in Sydney and Melbourne able to request courier deliver on the morning of publication.
First copies of the book are also available as part of the ticket price of the SAGE – Secrets of Agency Excellence – conference taking place in Melbourne next Wednesday November 20 and Sydney on Thursday November 21.
The media agencies featured in SAGE are:
- Bohemia
- Carat
- Ikon Communications
- Initiative
- Match Media
- Maxus
- MEC
- MediaCom
- Mindshare
- Mitchell & Partners
- OMD
- Paykel Media
- Pearman
- PHD
- Razor
- Slingshot Media
- Starcom MediaVest Group
- TMS
- UM
- Vizeum
- ZenithOptimedia
Creative agencies featured are:
- 303Lowe
- AJF Partnership
- BMF
- BWM
- Clemenger BBDO
- CumminsRoss
- DDB
- Droga5
- George Patterson Y&R
- Grey
- Havas Worldwide
- Host
- JWT
- Leo Burnett
- Marketforce
- McCann
- M&C Saatchi
- Meerkats
- Naked Communications
- Ogilvy
- Publicis Mojo
- Saatchi & Saatchi
- The Hallway
- The Monkeys
- The Works
- Whybin\TBWA
The book is priced at $125 plus delivery and GST. Launch day hand delivery in Sydney and Melbourne is $50, with standard delivery $10. Click here to buy the book.
Attendance at SAGE is $499, including a free copy of the book. To buy SAGE tickets and find out more about the program click here.
Tim Burrowes founded Mumbrella in 2008. He worked on Mumbrella until 2021. At various points he was editor, content director and editor-at-large.
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