F.Y.I.

Agent99 adds four new clients to its B2B division

Independent public relations agency Agent99 has added four new clients to its B2B division. The company has picked up the PR business for Primary Asset Consulting, Redback Conferencing, motivational authors Rowdy McLean and Dr Adam Fraser.

The announcement:

Independent agency Agent99 Public Relations is proud to announce the exciting addition of four new clients to its ever-growing list of clients in its B2B division.

Kicking off Spring with a quadruple celebration, Agent99 has scooped the PR business for Primary Asset Consulting, Redback Conferencing, goal achieving expert and author Rowdy McLean, and work life balance leader, Dr. Adam Fraser.

Experts in improving efficiency and performance are the people who make up Primary Asset Consulting (PAC).  PAC was established in 2004 and is an innovative and entrepreneurial company that coaches businesses on how to change work habits in order to not only work effectively but also live effectively.

Of their decision to commission Agent99 PR, Co-Founder of PAC Cyril Peupion says, “There are many PR agencies and choosing the right one can be tricky. For us it came down to two things: recommendation and professionalism. One of my contacts is a well known speaker, writer and expert. Very often I see his name in the media and I wanted to know his secret. The answer was simple: Agent99 PR. We are only a few days into the relationship and we’re already impressed by the results. We look forward to developing a long term partnership with Agent99 PR.”

With head offices in Sydney, Redback Conferencing is Australasia’s leading teleconferencing, webinar and webcast provider, and has been recognised by BRW as one of the fastest growing companies in Australia. Won via a competitive pitch, Agent99 has commenced an intensive, results-driven campaign to raise the company’s national profile.

Agent99 has also extended its relationship with Dr. Adam Fraser, author of ‘The Third Space’ and one of Australia’s leading educators and researchers in the area of human performance. After a hugely successful print campaign around the launch of the book, Dr. Fraser recommissioned Agent99 to roll off a comprehensive broadcast and online PR campaign.

Dr. Fraser says, “Agent99 team’s ability and execution has been so far above what I expected. Their campaign results are something to be proud of and their professionalism, energetic spirit and charm have just added to the whole experience.”

Another remarkable author Agent99 now proudly represents is Rowdy McLean. Agent99 PR has been implementing an all-inclusive campaign to launch Rowdy’s noteworthy new book ‘Play a Bigger Game’ which is Australia’s first easy to use guide on not only setting goals, but how to simply achieve them step by step.

Agent99 Director, Sharon Zeev Poole, says, “We’re thrilled with the rapid growth of our Business to Business division and look forward to rolling out triumphant campaigns with high calibre clients in this sector.”

Source: Agent99 press release

ADVERTISEMENT

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.