Air NZ continue with fun safety videos with Sports Illustrated Swimsuit themed message

Miranda Ward

February 7, 2014 4:30

Air New Zealand, the airline behind safety videos inspired by The Hobbit and one featuring Betty White, is previewing its latest safety video partnership with a behind-the-scenes look before its launch next week.

The newest safety video, featuring Australian model and the face of David Jones Jessica Gomes, marks a partnership Sports Illustrated’s Swimsuit franchise, with the release of the full safety video next Wednesday set to mark Sport Illustrated Swimsuit’s 50th anniversary global celebrations.

https://www.youtube.com/watch?v=kL6R2yq7R8M#t=0

Air New Zealand head of global brand development Jodi Williams told Mumbrella: “”It’s around building that brand awareness for Air NZ and lifting our brand globally and Sports Illustrated is a great partner for that.

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Miranda Ward

Miranda Ward worked for Mumbrella from 2013 to 2017, eventually becoming deputy editor. Miranda joined Mumbrella in September 2013 from Sky News.