Airbnb asks ‘Is Mankind?’ in new campaign urging users to share Airbnb experiences

Airbnb is rolling out a new brand campaign exploring the idea of kindness, which the company says is the foundation of its entire community.

Created by TBWA/Chiat/Day, the campaign follows a toddler slowly but steady tramping down a hall towards a door while the narration poses questions to the audience such as ‘is man kind?’ and ‘are we good?’ while urging the audience to “go see”.

https://www.youtube.com/watch?v=2xegsh1CmPU

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