Alan Jones to host new program via digital media company

Australian media figure Alan Jones has signed with newly formed Australian Digital Holdings (ADH) for his new show titled Alan Jones: Direct To The People.

Jones made the announcement today at a press conference at Sydney’s Hilton Hotel with ADH chair Maurice Newman, former chairman at the ABC, which was also streamed live on Jones’ Facebook page.

The ADH will be a digital and free platform, with Jones’ show to be streamed on Jones’ Facebook and  YouTube accounts and his website.

The show itself does not have any advertisers, but Jones stated that it would be making revenue through advertisements that run through the social media platforms.

Newman called it a “pioneering initiative”.

Newman said: “The reach of [Jones’] content today on Facebook and YouTube is such that the company I chair, Australian Digital Holdings, believes this program will receive millions of viewers and readers here and overseas. Certainly, we have been encouraged by the extraordinary support that he continues to get, even though he hasn’t broadcast for some time now.”

Last month, Jones made the decision that he would not be returning to Sky News Australia next year.

When asked about the decision to leave Sky News, Jones said: “I’ve got nothing negative to say about Sky News, I enjoyed my time there. I was offered a contract and I didn’t sign it.”

In response to a journalist’s question about why the show is not on a more traditional form of media, Jones said: “I think in traditional media there is, I’ve got to be careful what I say here, I don’t want to offend anyone, but there is a lot of interference in what people want to write or what to say. And therefore, sometimes what comes out is not quintessentially your view. So, this is, and obviously putting all this together we’ve got the best legal minds behind the operations, so they will be consulted, but I will be saying what Alan Jones thinks and I won’t be responding to legal letters and whether I can say that, say that.”

Previous to his time at Sky News, Jones spent the bulk of his career on Radio 2UE and 2GB. He departed the now Nine-owned 2GB in May 2020.

Another journalist asked Jones about his radio time, with Jones denying that he would be returning to radio: “I’ve taken my advice from, how shall I say this, people who are not really at my generation. In my opinion, no disrespect here, it’s a rather old-fashioned media and we’re looking here at reach. That’s the key. And the reach that you see on Facebook is far in excess of anything available to traditional media. So, how do you then capitalise on that reach? But more importantly, forget about me, how do you service that reach?”

Jones is the inaugural broadcaster at ADH, with Newman stating an intention for more broadcasters to join the media company.

The premiere of Jones’ new show is set for next week Monday 13 December.


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