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AMPR refreshes its legacy brand, adds new staff

Communications agency AMPR has hit refresh on its design, launching a new Sydney showroom and a fresh website.

The interactive site features a two-way engagement platform for media, influencers, key opinion leaders and talent agents to streamline communications through a ‘shoppable showroom’ and media accreditation capabilities, while the AMPR Journal will provide a behind the scenes look at the industry.

AMPR’s Sydney showroom has been moved to La Porte Space in Rosebery, where it will showcase the company’s fashion and beauty client products, host media and influencer events, and stage creative content shoots.

“The AMPR team has worked incredibly hard over the past few months, and it has certainly paid off with amazing results across the board for our ever-expanding portfolio,” said Sarah Gale, AMPR Group’s managing director.

“We have a dynamic team who think differently which is invaluable for brands looking to be seen and succeed. The new look branding and fresh website is just one way we can celebrate this success.”

The agency has also made some staffing changes of late.

AMPR’s current head of people and performance, Jennifer Walsh, will step up to acting general manager role while Jannah Flockhart is on maternity leave for 12 months.

Two senior communications directors have also joined: Anna Garbutt, who comes from leading UK agencies K&H and B Communications, and Lauren Ormaechea, who comes from global retailer H&M.

In addition, Bridget Halpin and Ebony Santin have recently been elevated to senior communications managers, leading the PR teams across Sydney and Melbourne.

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