APN News & Media pushes integrated offering to media buyers in Upfronts style event

May 21, 2015 1:30

Michael Miller speaking at last night’s event

APN News and Media looked to push the power of its combined print, outdoor and radio assets in its first ever upfronts-style presentation last night bringing all its assets together.

The event saw representatives from APN’s newspaper arm Australian News and Media, broadcaster Australian Radio Network, outdoor advertising company Adshel and recently formed content marketing division Emotive take to the stage to push their wares.

CEO Michael Miller used the event, which came after an investor day in which the company made a number of announcements regarding paywalls and digital outdoor, to push its overall offering.

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Nic Christensen

Nic Christensen worked for Mumbrella from 2013 to 2016, in roles including deputy editor and media & technology editor. He is former media writer for The Australian and has also worked as a reporter for The Daily Telegraph and senior producer for Radio 2GB.

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